Skip to main content

Jimmy Kimmel proves that we’ll buy iWatch just because it’s made by Apple

jimmy kimmel iwatch stunt
Image used with permission by copyright holder
Jimmel Kimmel is known for messing with Americans’ minds, especially when it comes to upcoming Apple products. This time, Kimmel’s crew sent a reporter out to Hollywood Boulevard to ask passersby what they thought about the Apple iWatch — and they loved it!

There’s just one small problem: Apple hasn’t actually released it yet.

The device in question was a $20 Casio watch that can tell you the time, the date, set alarms, and survive a quick plunge underwater. Pedestrians were simply blown away by how lightweight and attractive the “iTime smartwatch” looked. One lady even said, “It’s kind of like old school, but also in style.” Others commented on the nice rubber wristband and the big numbers.

Overall, people seemed slightly confused by “iTime,” especially when the reporter asked them if they liked its many cool, new features. Their responses perfectly illustrated how confused the average person is by the true function of smartwatches.

“I’m pretty impressed,” one guy said. “Those are the things I’d ask for in a watch.”

When asked what they liked about the smartwatch, the majority said they liked that it was from Apple.

“If it’s Apple it’s good, right?” another guy asked.

Editors' Recommendations

Malarie Gokey
Former Digital Trends Contributor
As DT's Mobile Editor, Malarie runs the Mobile and Wearables sections, which cover smartphones, tablets, smartwatches, and…
Don’t buy the Apple Watch Series 3 anymore — it’s not worth it

After Apple announced the long-awaited Apple Watch Series 7, you may have found your eyes, and especially your wallet, drawn to the idea of the Apple Watch Series 3 dropping its price to a downright affordable $199. While it won't have any of the features of the Series 7, like upgraded specs, improved battery life, a fancy new design, and a plethora of new features, it'll come in at $200 less, compared to the $399 Series 7. This may sound like a deal on its face. But we advise against falling for this ruse.

Here's why:
A design that hasn't aged well
First, put this timeline into perspective. Apple released the Series 3 in September 2017. The design back then didn't put it out of step with other smartwatches on the market. At release, we even praised it in our review as a "joy to use" and the "best smartwatch you can buy." That was true then, but in 2021 the design has started to show its age.

Read more
Apple iPhone 13 buying guide: Release date, price, specs — everything we know
Person using the all new iPhone 13.

Months of anticipation, rumors, and excitement are finally over: Apple unveiled a new iPhone 13 at its September 14 “California Streaming” event, which also saw the launch of two new iPads and the Apple Watch Series 7. If you're thinking about getting your hands on a new iPhone, here's everything you need to know.
The iPhone 13 Series
The iPhone 13 Series of phones features four devices. The iPhone 13 Mini is the smallest and most affordable model, reappearing in the lineup despite lackluster sales for the iPhone 12 Mini. The iPhone 13 Mini has many features in common with the basic iPhone 13.

Two premium models, the iPhone 13 Pro and iPhone 13 Pro Max, offer better performance and larger storage options. All of the phones support 5G connectivity. Here's a quick comparison:

Read more
You can buy a factory-sealed Apple Watch for just $169 right now
Apple Watch Series 3 on wrist.

While the Apple Watch Series 6 may have recently launched, there's still plenty of life left in the Apple Watch Series 3. Even better, you can snap up a factory-sealed Apple Watch Series 3 for just $169 right now at Amazon, bringing with it all the benefits of one of the best smartwatches out there. It's just one of the many great Apple Watch deals around.

Sure, you might be thinking, "But I want the latest tech." Well, did you know the Apple Watch Series 3 actually offers plenty of the features you'd most use on the Apple Watch Series 6 anyway? For the most part, if you don't mind it running a little slower and you don't need an always-on display, the Apple Watch Series 3 does everything you could need.

Read more