Skip to main content

Microsoft really wants you to upgrade OneDrive, with new ads popping up in Windows 10 File Explorer

One of the least popular new “features” in Windows 10 is the advertising function Microsoft injected directly into the operating system. Ads show up in a number of ways, from promotions of Windows Store apps in the Start menu to pop-up “reminders” that Microsoft’s Edge browser gets better battery life than Google’s Chrome.

While Microsoft is addressing some other complaints about Windows 10 in the upcoming Creators Update — such as privacy concerns over the data that’s being transmitted and issues regarding how the operating system updates itself — the company seems intent on retaining Windows 10’s advertising functionality. In fact, it has apparently been adding OneDrive commercials to File Explorer, ExtremeTech reports.

Recommended Videos

Basically, you might start seeing a new promotion for OneDrive when you’re perusing your file structure in Windows 10. OneDrive is baked into Windows 10 and can’t easily be uninstalled, and Microsoft wants to make sure you know that the 5GB of free OneDrive storage can be easily upgraded to significantly more space.

ExtremeTech
ExtremeTech

Turning off the OneDrive advertising isn’t without consequences. You can go to the View menu in File Explorer, then Options, and select “Change folder and search options.” In the next window, select the View menu, then scroll down to and uncheck the “Show sync provider notifications” option. Note that while this should disable the OneDrive ads, it will also stop you from seeing potentially important notifications from OneDrive.

Mark Coppock/Digital Trends

If you’re persuaded by the ads and want to get some additional OneDrive storage space, then perhaps the most cost-effective option is to sign up for an Office 365 Personal subscription. That gives you up to 1TB of OneDrive space for one PC, along with the desktop version of Microsoft’s Office productivity suite, for $70 a year. If you splurge for Office 365 Home, then $100 will nab you the same deal for five PCs, each of which will enjoy the same 1TB of OneDrive storage.

These OneDrive ads apparently aren’t new, but they seem to be showing up more often for more people. If you see the ad, you can simply dismiss it by clicking “Not now.” It might show up again, however, and we’re not sure if the ads will end just because you upgrade your OneDrive storage.

Mark Coppock
Mark Coppock is a Freelance Writer at Digital Trends covering primarily laptop and other computing technologies. He has…
Microsoft backs off on pressuring Windows 10 users to upgrade
Windows 11 and Windows 10 operating system logos are displayed on laptop screens.

Microsoft has announced that it will ease up the aggressive add tactic to get Windows 10 users to upgrade to Windows 11 after receiving negative backlash from users, as Windows Latest reports. There is no official word on whether stopping the full-screen multipage popups is permanent, but a plan to “share a new timeline in the coming months” was mentioned.

Windows 10 Home users saw these ads, but some Pro and Business users also saw them after rebooting their computers. Regardless of who saw them, the ads’ pause comes as the Windows 10 end-of-life date, October 14, 2025, approaches.

Read more
Microsoft is backpedaling on future Windows 10 updates
The Windows Update screen in Windows 10.

Windows 10 is on its way out, with support ending in October 2025. That isn't changing, though Microsoft's approach to rolling out new features in the meantime definitely has. In a surprising move, Microsoft announced in a June 4 Windows Insider Blog post that it is bringing a Beta Channel for those Windows Insiders currently running on Windows 10 version 22H2.

This means that despite the end of support, Windows 10 users will continue to get some new features that were initially restricted to Windows 11, such as the new Copilot app. It's also possible that other features may be on the way, but Microsoft has not released any further information on the subject. It was originally stated that Windows 10 version 22H2 would be its final feature update, but that appears to not be true anymore.

Read more
Microsoft plans to charge for Windows 10 updates in the future
Windows 11 and Windows 10 operating system logos are displayed on laptop screens.

Microsoft has confirmed it will offer security updates for Windows 10 after the end-of-life date for the operating system for consumer users but for a fee.

The brand recently announced plans to charge regular users for Extended Security Updates (ESU) who intend to continue using Windows 10 beyond the October 14, 2025 support date.

Read more