Skip to main content

ESRB Flub Spills Private Details of Privacy Advocates

Image used with permission by copyright holder

This is either a case of irony, or stupidity, but the results are the same. When Blizzard announced that it would soon be requiring forum members to display their real names in an effort to improve the sense of community on the forums, it did not go over well. Within hours there were thousands of posts protesting the decision. Within days there were tens of thousands.

The idea of posting your real name struck a nerve with many, not just because they would lose the ability to totally anonymously tell people that they sucked, but also because of privacy concerns. Women especially seemed to be concerned, as female gamers have frequently been a target of in-game stalking, and to potentially expose their real names could lead to far more problems than benefits.

Recommended Videos

The protests became so heated and intense, that a small movement began to send an official letter to the Entertainment Software Rating Board (ESRB). The hope was that the ESRB, a hugely influential group in the gaming world, could put pressure on Blizzard to reverse its decision.

Whether the protest had any affect or not, Blizzard did reverse its decision and will not require the real names, citing both security and the overwhelming reaction from fans.

However, Wow.com is reporting that the ESRB apparently had different ideas about privacy, and while replying to the people that emailed in, someone apparently hit the “reply all” button, and sent the nearly 1,000 emails to everyone on the list- exposing them to almost the exact security problems they were protesting in the first place.

The ironically worded email reads:

Thank you for contacting the Entertainment Software Rating Board (ESRB) regarding the policy recently announced by Blizzard Entertainment which would have required participants in its official forums to post comments using their real first and last names, and for expressing your concerns regarding potential privacy implications.

It is our understanding that Blizzard has provided an update announcing that it will not be implementing the above-referenced policy with respect to its forums, and users will not be required to post using their real names. You can read Blizzard’s announcement regarding this most recent development athttp://forums.worldofwarcraft.com/thread.html?topicId=25968987278&sid=1&pageNo=1.

Separately, if you have questions regarding Blizzard’s implementation of its Real ID option — which by our understanding is unrelated to Blizzard’s plans for its forums — and/or the new capabilities this option offers, they will likely be answered by reviewing the information posted at http://www.battle.net/realid/.

ESRB, through its Privacy Online program, helps companies develop practices to safeguard users’ personal information online while still providing a safe and enjoyable video game experience for all. We appreciate your taking the time to contact us with your concerns, and please feel free to direct any future inquiries you may have regarding online privacy to our attention.

Regards,

Entertainment Software Rating Board

Pay special attention to the last paragraph of that email.  Hopefully the 1,000 or so people on the email recognize the goof here and don’t take advantage of the email addresses – many of which, ironically, are the sender’s names.

Ryan Fleming
Former Gaming/Movies Editor
Ryan Fleming is the Gaming and Cinema Editor for Digital Trends. He joined the DT staff in 2009 after spending time covering…
Gamescom Opening Night Live 2025: How to watch and what to expect
The Gamescom Opening Night Live stage.

I'm still reeling from all the Summer Game Fest 2025 announcements, but Geoff Keighly is already gearing up to take to the stage again to kick off Gamescom with his annual Opening Night Live kickoff presentation. This is the last major gaming event for upcoming video games to show themselves off to a wide audience before The Game Awards at the end of the year, and we already know some big titles are scheduled to appear. To give you a refresher, Gamecom Opening Night Live 2024 was where we first saw Borderlands 4, plus deeper looks at Civilization 7 and Monster Hunter Wilds. Will this year be able to stack up? We can't say for sure yet, but I can tell you how to watch it and what games you can expect to see.

When is Gamescom Opening Night Live 2025?

Read more
Donkey Kong Bananza review: breaking the 3D platformer mold
Donkey Kong punching through a crystallized banana in Donkey Kong Bananza.

Buy Now

Right from the title screen, Donkey Kong Bananza made it clear it wasn't going to play by normal 3D platformer rules. I'm not greeted with a traditional menu, but a rock wall and a single button prompting me to smash through. Bananza constantly rewarded me for keeping that mentality in mind and refusing to play by the rules.

Read more
Nintendo confirms the actors saving Hyrule in the live-action Legend of Zelda film
Link pulls out the master sword in The Legend of Zelda: Tears of the Kingdom.

After months of speculation, Nintendo has finally confirmed the two actors for the lead roles in the upcoming live-action Legend of Zelda film: Bo Bragason and Benjamin Evan Ainsworth. The casting choices were announced this morning by Shigeru Miyamoto, who said that he is "very much looking forward to seeing both of them on the big screen."

The announcement also reiterated a release date of May 7, 2027. Nintendo announced the new release date last month. Originally slated for a March 2027 release, that would have put it in direct competition with "Avengers: Secret Wars" (which has also been delayed now).

Read more