Innovative lens filter offers physical, on-camera control of color temperature

Traditionally, color temperature — also referred to as white balance — has been something you choose when picking out your film stock, adjusting your cameras settings, or altogether change in post-production, be it by analogue or digital means.

That’s not the case any longer though, thanks to an interesting little contraption called the Icelava. Created by Taiwanese manufacturer STC Optical Co. Ltd., this lens filter acts as an all-in-one color temperature setting, letting you adjust by hand how warm or cool your image is with a little twist.

It works much like variable ND filters, which you can rotate to let more or less light into the camera lens. Rather than adjusting how much light is let in though, the Icelava instead changes the color temperature of the image via tactile means.

In a world where adjusting color temperature is a single click away in post-production, the Icelava might seem a bit counter-intuitive, but if you prefer a tactile aspect to your photography or just want a little more creative control in-camera, it’s a novel tool to get the job done.

The filter is constructed of 5mm thick German Schott B270 optical crown glass and offers the same light transmission rate as an ND4 filter, which means you’ll have to let four times the amount of light in as you would otherwise.

For example, if a proper exposure of a scene without the filter called for a shutter speed of 1/4,000th of a second, having this filter on it would require you to shoot at 1/1,000th of a second. Likewise, you could let more light in by bumping up the ISO, opening up the aperture, or any combination of the above.

ICELAVA

According to its creators, the Icelava is capable of controlling the color balance between 2,900-6,300K, an impressive range considering all it takes is a flick of the wrist.

Currently, the Icelava Warm-to-Cold Fader is available for 58mm, 67mm, 72mm, 77mm, 82mm lenses. It comes at a price though. Currently, it’s only being sold in Taiwan and sells for roughly $130.

Product Review

Amazon's new Echo is smaller and cheaper; firmware upgrade improves sound

The all-new Echo is shorter, cuter, and comes with several different color and fabric choices. Our Amazon Echo review reveals that while the acoustics initially weren't great upon release, a firmware upgrade has improved the sound.
Mobile

Which smartphone has the best camera? We found the sharpest shooters

They say that the best camera is always the one you have with you and that makes your smartphone camera very important indeed. Join us for a closer look at the best camera phones available right now.
Computing

Give your eyes a break with these handy blue light filters

Filtering blue light from your monitor is a great way to make long days of work easier on your eyes, especially when it gets later in the day. You can use the ones featured on MacOS and Windows, or one of a number of third-party options.
Product Review

The first Nikon Z zoom lens looks sharp, captures even sharper photos

If you're fine with f/4, Nikon's first zoom lens for its full-frame mirrorless Z system will impress you with sharp, colorful images and smooth autofocus performance with a useful 24-70mm zoom range.
Photography

The matte-black Leica Q-P is a statement piece for affluent introverts

If the all-black, minimalist Leica Q was just too garish for you, the new Q-P may be exactly what you need. Built on the same tech as the standard Q, it comes finished in a new matte-black paint and foregoes the Leica red dot.
Product Review

With the Z7, Nikon gives DSLR holdouts the mirrorless wonder they've waited for

Nikon’s long awaited full-frame mirrorless cameras are here, and the Z7 is the new flagship model. But does it stand up to the company's DSLR pedigree, and, more importantly, does it have what it takes to compete with the likes of Sony?
Product Review

Rylo is the 360 camera that finally makes 360 video useful

The Rylo puts a new spin on 360 video by focusing on flat, fixed-frame output. It can’t quite replace your action camera or camcorder, but it shows a glimmer of what the future of consumer video could be.
Photography

Flickr just expanded Pro tools — but free users may have to delete some photos

If you have more than 1,000 photos on a free Flickr account, you might want to decide which to delete . Flickr announced some changes following an acquisition by SmugMug, including a new way to calculate the free account storage limit.
Photography

Premiere Pro A.I. plug-in for Adobe paints your videos in the style of van Gogh

CyberLink is bringing its suite of artificial intelligence-based video effects directly to Adobe users as a plug-in for Premiere Pro. The A.I. Style video plug-in "redraws" video in the styles of artists like Vincent van Gogh.
Emerging Tech

The best drone photos from around the world

Most of today's drones come equipped with high-end cameras, which are quickly revolutionizing the world of aerial photography as we know it. Here are some of the best drone photos from around the world.
Photography

Photography News: Flickr keeping Creative Commons photos, ONA gets colorful

Flickr has confirmed it's saving all Creative Commons images, ONA has released a new capsule collection in partnership with Passion Passport and 7Artisans has launched a new drone-specific 35mm f/5.6 lens.
Photography

Get your Sagan on with 60 awe-inspiring photos of the final frontier

Few things instill a sense of wonder quite like the final frontier. The best space photos show off the beauty of Earth, our solar system, and the far corners of the universe. Here are our current favorites.
Deals

Cyber Monday 2018: When it takes place and where to find the best deals

Cyber Monday is still a ways off, but it's never too early to start planning ahead. With so many different deals to choose from during one of the biggest shopping holidays of the year, going in with a little know-how makes all the…
Product Review

Airselfie 2 may as well be a GoPro stapled to a drunk hummingbird

On paper, the Airselfie 2 is marketed as flying photographer that fits in your pocket and snaps selfies from the sky. Unfortunately it’s more like a HandiCam controlled by a swarm of intoxicated bumblebees