Is General Imaging All Wet with G3WP Waterproof Camera?

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General Imaging may not have the most exciting name in the world—after all, it’s a licensee of General Electric—but the company is continuing to chase the consumer digital camera market since rolling out its first shooters in 2007. To that end, General Imaging has just rolled out its 2009 camera lineup, including its first waterproof model, the 3GWP.

"We’re very excited about this camera, because it opens up a whole new range of activities our customers can capture and preserve," said General Imaging CEO Tom Haga, in a statement. "Whether you’re going swimming or taking a walk in the rain, the G3WP is the perfect camera."

The 3GWp features a 12.2 megapixel resolution, 2.7-inch LCD display, and a 4× optical zoom, along with automatic scene detection and an automatic panorama mode that lets users pan the camera across a scene while the camera automatically captures images, figures out the overlaps, and stitches the frames together into a single large image. General Imaging says the camera is waterproof to a depth of 10 feet, so owners can use the camera for underwater snapshots.

Other features in the 3GWP include face detection with smile and blink detection, electronic image stabilization, red-eye removal, and sensitivity down to ISO 3200. The camera sports 116 MB of integrated memory and stores images to SD/SDHC cards. The 3GWP offers USB 2.0 connectivity, and a proprietary AV output for connecting to televisions and other video gear.

The camera will be available in red, silver, and black when it debuts this summer for $199.99.