Buying things on Facebook is now – literally – three little letters away

chirpify like buttonMuch ado has been made lately over in-app purchases. Earlier this month, Twitter launched a partnership with American Express that essentially brought exclusive, tweet-to-buy daily deals to the platform. While the effort is certainly a limited one, it absolutely speaks to Twitter’s intentions to further evolve its ecosystem.

Of course, Twitter isn’t the only service streamlining insta-payments. Chirpify has been using the Twitter network, as well as Instagram, to offer one-push purchasing. By @ replying to brands using dedicated hashtags, users can buy physical or digital items.

Chirpify isn’t content with two-platform compatibility, however, and has officially expanded to Facebook. If you head over to the site, there’s now an option to start selling your goods with Facebook. SiliconFlorist first noticed the update; as it happens, Tim McGraw (the service has been working closely with musicians) is using Chirpify to sell his new album not only via Twitter and Instagram, but on Facebook as well.

tim mcgraw buy

fb buyChirpify’s post advertising Facebook-integrated sales went up on Tuesday, and it appears that the application works just like it does over on Twitter and Instagram – save for any @ replies or hashtags. Users sign up for Chirpify and type in “Buy” and McGraw’s new album is theirs for keeps.

CEO and founder Chris Teso tells me the team has been working on Facebook integration for a couple of months, and that the implementation is anything but easy. “Each platform brings different structural technical challenges,” he says. “We’re now processing millions of conversations in real-time across all three top social platforms, with each potentially tied to thousands of commerce listings. So, not a trivial technological task.”

There’s a bit of a learning curve to being able to buy things via social networks. The very idea of signing up for something in a moment and being able to type three words and own something is still just a hair ahead of us – but it is working. Since Tuesday, a very decent amount of Facebook users have bought the album using Chirpify. 

While multi-platform compatibility is necessary for any tech startup’s survival and success, this has become especially true for businesses based on Twitter’s ecosystem. After the network began restricting access to its API, there was a lot of love lost between it and developers. However, Teso says this isn’t the case – because, when it comes to Chirpify, the new law of the Twitter land doesn’t apply. 

“Chirpify was never going to be dependent on any single platform,” he says. “The real value prop for businesses and individuals is to be able to list once and sell in-stream across all platforms. As for Twitter, we have a great relationship with them. They love that we keep people on Twitter to transact rather than taking people off. We’re unaffected by API limits.” 

Teso says the Facebook roll out will continue over the coming weeks and new brands and artists using the feature along with it. 

Twitter, Instagram, and now Facebook – the circle is seemingly complete. What’s next for Chirpify – Vine-powered payments?

Social Media

3D Facebook photos jump out of the newsfeed, no glasses needed

You're not seeing things -- that photo in your Facebook newsfeed is 3D. Launching today, 3D Facebook Photos use the depth maps from dual-lens smartphones to add dimension to an image as you move your phone.
Home Theater

Demystify home audio with our ultimate A/V receiver buying guide

Today's A/V receivers are packed with lots of advanced technology and just plain cool features. From understanding watt ratings to Wi-Fi, we explain how to buy one that will last you for years in our ultimate A/V receiver buying guide.
Gaming

Your PlayStation 4 game library isn't complete without these games

Looking for the best PS4 games out there? Out of the massive crop of titles available, we selected the best you should buy. No matter what your genre of choice may be, there's something here for you.
Home Theater

How to buy speakers: A beginner’s guide to home audio

From the difference between bookshelf speakers and monitors to the proper way to audition, our ultimate speaker buying guide has all the information you need to create your own home audio nirvana.
Emerging Tech

Get your head in the clouds with the best vaporizers for flower and concentrates

Why combust dead plant matter when you could vaporize the good stuff and leave the leaves behind? Here's a rundown of the best vaporizers money can buy, no matter what your style is.
Social Media

Instagram is testing a new way for you to look through your feed

Instagram is constantly tweaking its app to help give its users the best experience possible, so how do you like the sound of tapping — instead of swiping — to look through your feed?
Computing

Was your Facebook account hacked in the latest breach? Here’s how to find out

Facebook now reports that its latest data breach affected only 30 million users, down from an initial estimate of 50 million accounts. You can also find out if hackers had accessed your account by visiting a dedicated portal.
Mobile

Hinge's new feature wants to know who you've gone out on dates with

With its new "We Met" feature, Hinge wants to learn how your dates are going with matches in its app. That way, it can inject the information into its algorithm to provide future recommendations that better suit its users' preferences.
Social Media

Like a pocketable personal stylist, Pinterest overhauls shopping tools

Pinterest shopping just got a bit better with a trio of updates now rolling out to Pinterest. The first replaces Buyable Pins with Product Pins for more features, including knowing whether or not a product is in stock.
Smart Home

Facebook’s new Portal device can collect your data to target your ads

Facebook confirmed that its new Portal smart displays, designed to enable Messenger-enabled video calls, technically have the capability to gather data on users via the camera and mic onboard.
Social Media

YouTube is back after crashing for users around the world

It's rare to see YouTube suffer serious issues, but the site went down around the world for a period of time on October 16. It's back now, and we can confirm it's loading normally on desktop and mobile.
Social Media

Twitter has sorted out those weird notifications it was sending

Twitter started churning out weird notifications of seemingly nonsensical letters and numbers to many of its users on Tuesday morning. The bizarre incident even prompted Twitter boss Jack Dorsey to get involved.
Photography

Adobe MAX 2018: What it is, why it matters, and what to expect

Each year, Adobe uses its Adobe MAX conference to show off its latest apps, technologies, and tools to help simplify and improve the workflow of creatives the world over. Here's what you should expect from this year's conference.
Home Theater

Facebook might be planning a streaming box for your TV that watches you back

Facebook is reportedly working on a piece of streaming media hardware for your living room with a built-in camera for video calls, something people may not want given the company's recent controversies.