Facebook isn’t making any attempts to hide this new Snapchat-esque addition either, placing it front and center in its main app for users in Ireland. Should it prove popular among the Irish populace, Zuckerberg may decide to go wide with the feature, introducing it to the social network’s 1.4 billion monthly users.
While the feature has yet to adopt a formal name, it might as well be called Snapchat 2.0. To access it, users (in Ireland) need only to tap on the camera icon in the top left corner of the Facebook app, and voila! They’ll have access to all the features of the new content machine.
According to a Facebook spokesperson, the new camera was designed to address two trends Facebook saw across its user base — first, that people are sharing more photos and videos, and second, that they want to share them only with specific individuals. And as Chris Cox,
So if you’re a Snapchat user, things in Facebook are about to look very familiar. And if you’re not, well, consider yourself converted.
Editors' Recommendations
- Reels are about to show up in yet another Facebook feature
- Three reasons Facebook/Meta is shutting down its face recognition system
- How to get the anime filter on Snapchat
- Verizon pulls ads from Facebook and Instagram amid growing boycott
- From voice control to Story replies, here’s everything in Snapchat’s big update