Skip to main content
  1. Home
  2. Social Media
  3. News

Twitter profiles for businesses just got way more useful

Anita George
By

Business accounts on Twitter now have a way to put their (fairly detailed) contact information front and center on their Twitter profiles.

On Thursday, the Twitter Business Twitter account announced via a tweet that the bird app’s Location Spotlight feature will as of today be available globally, to “any professional.”

Recommended Videos

🚀 We’re going global! Now, any professional around the world can add a Location Spotlight to their profile to help customers find their biz location and get in touch faster. And☝️it has a new Google Maps integration to help customers with directions. pic.twitter.com/Uw5oLdJWXU

— Twitter Business (@TwitterBusiness) August 4, 2022

Related

If you’re unfamiliar, Location Spotlight is a feature in which businesses with a physical location (and a Twitter account), can share their actual address to their Twitter profile page so that customers can find them. And according to Twitter’s blog post announcement about the newly globally-launched feature, Location Spotlight also lets businesses display their business hours, “and additional contact information so that customers can reach them via phone, text, email, or Twitter Direct Message.” Plus, there’s also support for Google Maps, so that businesses can include a map of their location and get directions to that location.

The Twitter Business Twitter account (@TwitterBusiness) already has its Location Spotlight up and running on its own profile page.

The Twitter Business twitter account's profile page with its Location Spotlight.
screenshot

Selecting the Get directions option within Location Spotlight (as seen in the screenshot above) automatically opens Google Maps directions in another browser tab (if you’re on desktop web). And if you select Contact on the Location Spotlight for Twitter Business, a pop-up menu appears with the option to open a Twitter Direct Message conversation with Twitter Business.

Selecting these options on the mobile app for Android yields similar results, although selecting Get directions in the Android app doesn’t open a browser tab, but instead the Google Maps mobile app.

Editors' Recommendations

Topics
Anita George
Anita George
Computing Writer
Anita has been a technology reporter since 2013 and currently writes for the Computing section at Digital Trends. She began…
Twitter’s downfall made me look for alternatives, but they just made it worse
Twitter app on the OnePlus 10T.

Twitter is the only social network I’ve ever stuck with and enjoyed, but this has changed since Elon Musk took ownership of the company. The influence he has on it and its content has altered the posts I see, the people who regularly contribute, and the entire platform’s future. While some will welcome the changes, it has made Twitter less enjoyable for me — and prompted me to look for an alternative.

But the ones I’ve tried are simply not good enough and don’t have the same appeal that has kept me returning to Twitter for more than a decade. The shambles around Twitter and its alternatives has ended up making me rethink the way I feel about social media entirely, and perhaps for the better.
Trying to understand Mastodon

Read more
What does the lock mean on Snapchat?
A person using Snapchat on an iPhone.

If you're new to Snapchat (or just a casual Snapchat user), you might not be aware of all of its features, including a certain lock-shaped icon. If you've ever wondered what that little lock icon means on Snapchat, you've come to the right place. In this guide, we'll explain what the lock is for and how it's connected to a Snapchat feature.
What does the lock mean on Snapchat?
In Snapchat, that lock icon indicates that the Snapchat story you're seeing is what's known as a Private Story.
What exactly is a Private Story?

A Private Story is a type of Snapchat story that allows the Snapchatter who posts it to restrict that story's visibility to only a few, select friends. That is to say, if you post a Private Story, you can choose which of your friends can see it. Additionally, the only user who can invite other users to it or add Snaps to a Private Story is the user who created the Private Story in the first place.

Read more
What is BeReal?
BeReal app notification on an Apple Watch.

BeReal has recently become a pretty popular social media app, and if you're wondering what all the fuss is about, you've come to the right place.

In the following sections, we'll go over everything you need to know about the new photo-sharing app that has everyone talking and sharing photos of themselves with their friends at random times of the day.
What is BeReal?

Read more