Skip to main content

Fitbit’s Blaze color touchscreen smartwatch is on sale today

The Fitbit Blaze is now available for purchase for $200

Fitbit announced its first ever smartwatch, named Blaze, at CES 2016. The new wearable has a hexagonal design, and is the first Fitbit to offer a color touchscreen display.

The Blaze is not a direct successor to any of the products launched last year, fitting in above the Charge HR but below the Surge on price and features. It lacks the native GPS tracking that the Surge offers, but notification options and the ability to control music on your connected smartphone are available.

Related Videos

Updated on 03-01-2016 by Julian Chokkattu: Added news of the Fitbit being available for purchase on March 1. 

You can finally grab the Fitbit Blaze starting today for $200 from retailers such as Best Buy, Amazon, REI, Brookstone, and more. Color options include a black, blue, or plum Classic band, and the company says additional accessories for the smartwatch will be available throughout the year.

Even with smartwatch-like features, the Blaze is definitely still focused on fitness and health. It can track steps and calories burned, and automatically recognizes 15 different types of exercise. On top of that, the fitness tracker will automatically recognize activities like running, tennis, basketball, and soccer, without having to start an activity.

The Fitbit Blaze has an optical heart-rate monitor inside that’s able to check your heart rate every five seconds, or every second when you’re working out. Even though there is no native GPS tracking, the Blaze will be able to pull data from a connected smartphone. Users can view more data on health and fitness through the Fitbit app, which is available on iOS, Android, and Windows Phone.

Fitbit went with a new removable design for the Blaze, both the frame and the straps can be removed and replaced. No third-party alternatives have been announced yet, but Fitbit will sell a $130 stainless steel link band or a $100 leather band.

Editors' Recommendations

Google Pixel Tablet: news, release date and price rumors, and more
The Google Pixel Table and the Speaker Dock.

After years of speculation, Google finally revealed the Pixel Tablet at its annual I/O conference in May 2022. Google was pretty vague at the reveal and has remained tight-lipped when it comes to giving official details about the upcoming tablet.

Luckily, there have been plenty of leaks and rumors about the Pixel Tablet that help paint a picture of what fans can expect when it finally launches later this year. Here's everything we know about the Google Pixel Tablet.
Google Pixel Tablet: design

Read more
The best smartwatches and wearables of MWC 2023
Garmin Forerunner smartwatch lifestyle photo

It’s that time of year again — that’s right, Mobile World Congress (MWC) is happening right now in beautiful Barcelona, Spain. This annual trade show is mostly dedicated to the mobile industry, where companies show off all the latest innovations and upcoming mobile products that we should expect throughout 2023 (and beyond).

While we've seen plenty of mobile phones announced, there are also plenty of cool wearables that have made their debut during MWC 2023 as well. We’ve rounded up the best smartwatches and wearables of MWC 2023 right here.
Garmin Forerunner 265 Series

Read more
Tesla Pi Phone: Why it’s probably never going to happen
An iPhone 14 Pro with a Tesla logo Photoshopped on the back of it.

After purchasing Twitter and appointing himself CEO, Elon Musk made some (what can generously be called) controversial changes to the site and its rules. He's aiming to make Twitter a place where his ideas of free speech can be allowed, which has ultimately resulted in providing “amnesty” to previously banned accounts from white supremacists, conspiracy theorists, and other people who were in violation of Twitter’s old terms of service.

Musk claimed in a tweet that Apple has “threatened to withhold Twitter from its App Store” but didn’t tell him why. The Twitter CEO also claimed that Apple has “mostly stopped advertising” on the social media site, but also can’t seem to figure out why. Apparently, the world’s richest man is unable to understand why a company like Apple would want to take some cautionary steps away from the gasoline he’s pouring on Twitter.

Read more