Kodak sells its sensor business – what now?

Kodak filtersIn an effort to avoid a total financial collapse, Kodak has sold its image sensor business to Platinum Equity, a private company. It’s just the latest chapter of what’s become an increasingly bleak saga for the legacy brand.

The camera company has, more or less, been relying on patent lawsuits and selling off its own intellectual property to float its business, which never really recovered from the birth of digital imaging.

Now, abandoning its sensor solutions technology appears to be one of the few things that can keep the company alive. Kodak expects to bring in somewhere between $200 and $550 million in asset sales by the end of the year in order steady the economic tailspin it’s been in since 2010.

But while this latest sale means Kodak can survive through the year, it doesn’t exactly establish a long-term precedent for earnings—there are only so many patents and business divisions Kodak can sell (and so many lawsuits it can forge). Clearly, the company is trying to avoid bankruptcy, so there’s either a specifically timed plan to close its doors or Kodak will attempt to bring in new revenue. So while shareholder value got a boost from the sale, the deal has “what now?” written all over it.

“Unless Kodak finds some more liquid fuel in the form of cash proceeds from a patent sale or a favorable court ruling, the light that once illuminated America’s iconic make or memories will fade from the picture,” credit-rating firm Moody’s says.

Call us optimistic, but couldn’t Kodak do more? Sure, the outlook is dismal and relying on these corporate tactics for revenue is a tried and true method, but a name like Kodak, tied to all things Americana innovation, makes us want better things from the company.

While cameras haven’t been a strong product for the company, its printers have sold relatively well. Transitioning from consumer-end cameras into a business solutions option could be Kodak’s saving grace. At the Customer Engagement Technology World 2011 conference, Kodak is currently showing off these efforts: “Professionals from Kodak’s Business Solutions and Services Group will also be available to discuss Kodak’s capabilities in content development, onsite installation, services and maintenance, hardware, software integration, hosting, data storage and content management.”

Its consumer content options are better known, but perhaps the company will throw all of its weight behind these products. That means a significant scale down, more layoffs, and internal restructuring. But at this point, Kodak doesn’t have a lot to lose. 

Emerging Tech

Here’s how Facebook taught its Portal A.I. to think like a Hollywood filmmaker

When Facebook introduced its Portal screen-enhanced smart speakers, it wanted to find a way to make video chat as intimate as sitting down for a conversation with a friend. Here's how it did it.
Product Review

Yuneec’s Mantis Q will make you wish you bought a DJI drone

Yuneec’s high-end drones are arguably the ones to beat in terms of flight control, design, and their photographic capabilities. But the company has struggled to make a low-end drone that’s worth buying, and the Mantis Q is proof of that…
Business

Apple loses battle to use Intel modems in Germany in latest clash with Qualcomm

Apple is following the Federal Trade Commission's lead and has sued Qualcomm for a massive $1 billion in the U.S., $145 million in China, and also in the U.K., claiming the company charged onerous royalties for its patented tech.
Computing

Microsoft addresses Surface Pen accuracy with latest patent application

Microsoft recently filed an patent application which proposes a new way to increase the accuracy of its flagship stylus, the Surface Pen. If implemented, the method has the potential to increase accuracy without reducing its speed.
Emerging Tech

Awesome Tech You Can’t Buy Yet: Grow veggies indoors and shower more efficiently

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!
Web

Are you one of the billions who have watched these super-popular YouTube videos?

Viral videos can quickly garner millions upon millions of views, but even they fall well behind the view counts on the most watched YouTube videos ever. Those have been watched billions of times.
Business

Marriott asking guests for data to see if they were victims of the Starwood hack

Marriott has created an online form to help you find out if your data was stolen in the massive Starwood hack that came to light toward the end of 2018. But take note, it requires you to submit a bunch of personal details.
Computing

Windows updates shouldn't cause problems, but if they do, here's how to fix them

Windows update not working? It's a more common problem than you might think. Fortunately, there are a few steps you can take to troubleshoot it and in this guide we'll break them down for you step by step.
Computing

Speed up your system by tweaking the startup application in Windows and MacOS

Bothered by programs that automatically start when you boot your computer, or want to add a new one to the list? Here's how to change your startup programs in Windows 7, 8, and 10, along with Apple's MacOS.
Computing

Apple may go big with a redesigned 16-inch MacBook Pro, 31.6-inch 6K display

In a research note, well-respected Apple analyst Ming-Chi Kuo writes that there are indications the company could be releasing a 16-inch MacBook Pro, as well as a 31.6-inch 6K display in 2019.
Computing

Accidental Amazon listings provides peek at cost of GTX 1660 Ti PCs

An accidental listing on Amazon provided a peek at the final cost of some of the new Windows 10 desktops with the GeForce GTX 1660 Ti on board, with prices possibly in the $1,200 range.
Deals

The best Presidents’ Day sales 2019: Amazon, Walmart, Dell, and more

Presidents' Day sales are a great chance to score electronics, clothing, home and office stuff, and other goodies at a discount. We’ve smoked out a large handful of the best of these Presidents' Day deals, from tech to bedding, to help…
Computing

Nvidia promises DLSS at low resolutions will be ‘top priority’ in future updates

Nvidia's deep learning super sampling needs work. Gamers know it and now we know Nvidia knows it too. The company made it clear on the technology's FAQ page that it plans to make fixing DLSS a top priority.
Computing

All signs point to a new Apple external display in 2019. Will it be 6K or 8K?

Will there be an Apple Display 2019? It looks like Apple is getting ready to announce a new monitor, after canceling its old Thunderbolt Display back in 2016. But what will this new display look like? Here's what we know.