At Amazon Go, you grab your groceries, leave without waiting in line, and pay later

You’re not shoplifting, you’re just shopping in the future.

Amazon has launched a beta version of its Go convenience store, which it describes as a “new kind of store with no checkout required.” An ambitious project that has apparently been in the works for four years, Amazon Go seeks to do away with the nuisance of waiting in lines. Rather than paying in the store, customers simply … walk out once they’re done getting their groceries.

So how does it work? According to Amazon, the experience depends upon “the same types of technologies used in self-driving cars: computer vision, sensor fusion, and deep learning.” Whenever you grab an item from a shelf, the company’s Just Walk Out technology detects what’s been taken and its price. If you change your mind about an item, you can put it back, and Amazon will remove it from your virtual shopping cart. When you’re finished, just leave, and your credit card will be charged and you’ll be sent a receipt.

As it stands, Amazon Go currently offers ready-to-eat breakfast, lunch, dinner, and snack options, created daily by on-site chefs, local kitchens, and bakeries. And while Go has grocery store staples like bread, milk, and cheese, it also stocks products for the more adventurous eaters from brands Amazon is eager to introduce to the public. You can even buy an Amazon Meal Kit, which promises to contain “all the ingredients you need to make a meal for two in about 30 minutes.”

Currently, only Amazon employees are taking part of the Beta program, though Amazon promises to open up its 21st century grocery store to the public in early 2017. You can sign up to be notified when Go opens here. But until then, keep paying for your groceries in the store. You don’t want to jump the gun on this one.

See more on Amazon

Deals

Start your fitness journey with the best Fitbit deals available now

If you're ready to kick-start your fitness regimen (or just take your current one to the next level), we've created a quick rundown of the best, most current Fitbit deals to help you decide which one is best for you.
Emerging Tech

Keep your holiday gift list high tech and under budget with these gadgets

Modern technology doesn't always come cheap, but there plenty of premium devices that don't carry a premium price. Whether you're looking for a streaming device or a means of capturing photos from above, our list of the best tech under $50…
Home Theater

Set your ears free with the best completely wireless earbuds

If you can't stand the tangle of cords, or you're just excited about completely wireless earbuds, you're going to need some help separating the wheat from the chaff. Our list serves up the best wireless earbuds around.
Computing

Afraid that Bitcoin could be a bubble? Here's how to sell what you've got

If you're investing in cryptocurrencies, it's important to have your exit strategy in place if prices start to crash. If you've decided it's time to get out or just want to learn how to sell Bitcoins, here's how to get started.
Mobile

There are four versions of the Mate 20, but which one is the best?

Huawei revealed its full range of Mate 20 handsets, and it seems that there is a device that fits everyone's needs. We've compared all the options, including the Huawei Mate 20 Pro, the Mate 20 X, the Mate 20, and the Mate 20 Lite.
Mobile

Keep your new Google phone pixel perfect with the best Pixel 3 cases

If you want your new Google phone to stay pixel perfect, then you should snag one of the best Pixel 3 cases. We've scoped out some of your best options so far based on different styles, levels of protection, and budgets.
Product Review

We can’t find a reason to buy the Porsche Design Mate 20 RS over the Mate 20 Pro

The Huawei Mate 20 Pro looks like an exceptional phone, so can a version with Porsche Design’s involvement be worth spending twice as much on? We’ve taken the phone for a test drive.
Mobile

Huawei is working on a 5G foldable phone, the Mate 20 X may be its template

Huawei is working on a folding 5G smartphone, according to the company's CEO, Richard Yu. He also provoked speculation the phone may have something in common with the massive Mate 20 X and its 7.2-inch screen.
Mobile

Apple sends out invites for October hardware event, new iPad Pro expected

The new iPhone XS, iPhone XR, and Apple Watch aren't the last devices we'll see from Apple in 2018. There are plenty of rumors about a new iPad coming this year too, and it may share some design similarities with the new phones.
Mobile

Number not recognized? Here's why you're receiving calls from 'Scam Likely'

While it may seem like a bold marketing move to tag your calls "Scam Likely," these alerts are actually your carrier's way of helping you identify scams. Here, we'll walk you through what exactly these markers mean and how you can turn them…
Music

How much is Spotify Premium, and how can you get it at a discount?

Having access to millions of songs comes at a price -- albeit, a pretty small one. Before you figure out how much is Spotify Premium going to cost you, you will want to see if you qualify for a discounted (or even free) subscription.
Mobile

Master your new Google phone with these handy Pixel 3 and 3 XL tips

If you’re hunting for some Pixel 3 tips to help you get more from your Google phone, then you’ll find them right here. We’ve got tips for shortcuts, camera controls, and more. All these tips will also work for the Pixel 3 XL.
Mobile

The Google Pixel 3 and Pixel 3 XL are now available for purchase

Google's latest flagships, the Pixel 3 and Pixel 3 XL, are now official and we have all the details from the October 9 event in New York City and Paris. Here's everything we know about the Google Pixel 3 and Pixel 3 XL.
Mobile

The world’s thinnest smartphone fits alongside your business cards

Kyocera has taken the wraps off of a new smartphone called the KY-O1L. The device is a tiny 5.3mm thick and is specifically billed as being a phone that can fit inside a business card holder.