Rideshare wars: Lyft takes on Uber in Toronto in first battle outside of U.S.

Lyft cars are now plying the streets of Toronto in first move outside of U.S.

lyft takes on uber in toronto 3
It’s been a long time coming, but Lyft is now operating in its first market outside of the United States.

The company started offering rides in the Canadian city of Toronto on December 12, as part of ongoing efforts to compete with Uber, its main rival in the ridesharing space.

As a launch gift, Lyft is knocking five Canadian bucks off your first ride, and giving you the chance make a donation to the SickKids Foundation through the company’s fare round-up program.

“We’ve been looking forward to taking our brand of ridesharing international for some time, and we’re super pumped to share this with our close friends up north,” Lyft said in a recent blog post announcing its decision to roll into Canada.

Lyft’s arrival in Toronto comes more than five years after Uber set up shop there. Uber currently has around 50,000 drivers working the streets of the Canadian city, so Lyft certainly has its work cut out if it’s to make an impact there.

The ridesharing company famous for its now-discarded furry pink mustache is offering its existing services to riders, including regular cars for as many as four passengers, and its Plus service for up to six people. Its Premier service offers high-end cars, while Lux lets you ride in “the most luxurious makes and models with luxury black cars,” according to Lyft’s website. Finally, Lyft Lux SUV is a premium black SUV service with enough space for up to six passengers.

Lyft president and co-founder John Zimmer told the Toronto Star he believes the city shares “the values that we have at Lyft – focusing on people taking care of people, treating people well, treating people with mutual respect, and promoting both inclusion and diversity.”

If Lyft’s first journey out of the U.S. works out well, it could be the beginning of a major expansion as it seeks to grab a chunk of the ridesharing market from Uber. Several reports in recent months have suggested Lyft has already been picking up some business at the expense of its rival, partly due to missteps by Uber that turned some riders off its service. Uber has also been dealing with the loss of its CEO, several company scandals, and various lawsuits targeting its business.

If you’re new to ridesharing but want to give it a try, check out DT’s informative look at both Lyft and Uber to discover which might be best for you.

Update: Revised to include the December 12 launch of Lyft in Toronto.


Apple Arcade might be the new game subscription service worth signing up for

Apple Arcade will launch this fall bringing a new game-subscription service with cross-platform support for iOS, Mac, and Apple TV. At launch, the service will feature more than 100 exclusive games, with more added to the service regularly.

Renault-Nissan-Mitsubishi group uses Microsoft cloud platform for connected cars

The Renault-Nissan-Mitsubishi Alliance is launching a new cloud platform for its cars. Based on Microsoft Azure, the Alliance Intelligent Cloud will enable features like connected services and over-the-air updates.

Waymo boosts robo-taxi plans with new service center in Arizona

Waymo has announced plans for a facility in Phoenix, Arizona, that will help to service, maintain, and grow its fleet of autonomous Waymo One cars. The vehicles operate as part of the company's robo-taxi ridesharing service.
Movies & TV

Netflix confirms it won’t be a part of Apple’s new video-streaming service

Netflix has confirmed that subscribers to Apple's new video streaming service won't have the option to view Netflix content on it. Apple is set to unveil its new TV service next week.

Mozilla rolls out Firefox for iPad with split screen support

Mozilla released a version of Firefox that is specifically designed for Apple's iPad. The internet browser comes with several unique features for the tablet, including split screen support and unique tab management.

Scientists wreck a smartphone in a blender, but not just for fun

It’s oddly mesmerizing to watch a smartphone get torn apart inside a blender. Researchers recently did just that in a bid to find out which materials make up a handset, and also to encourage people to think more about recycling.

This $76,000 Grand Seiko watch has something in common with a plug-in hybrid car

How can a watch that costs $76,000 possibly have anything in a common with any car, let alone a plug-in hybrid? It's all about the complex, technically incredible Spring Drive movement inside this Grand Seiko watch.
Movies & TV

Apple’s next big event is minutes away: Here’s what you can expect

Apple's next big event takes place on March 25 in Cupertino, California. The company is expected to make several announcements related to its services, including Apple TV, so follow our guide to get ready for the big event.

The excellent Apple iPad gets even deeper price cuts on Amazon

The humble iPad from 2018 is still one of the best tablets around -- and a solid choice for most people. Amazon has seen some great price drops for these tablets recently, and now you can own an iPad for even less than before.

More than a screenshot: How to record the screen on an Android device

If you've ever want to record video of your Android screen, there are plenty of apps that can help. Here's an easy guide on how to record the screen on an Android device with the right settings and apps.

Apple March 2019 Event Coverage

Apple’s next event will take place March 25 at the Steve Jobs Theater in Cupertino, California at 10 a.m. PT. We’ve got a handy guide on how to watch, but don’t expect to see any new iPads, iMacs, or AirPods at the show, all of…
Product Review

Want to see how powerful the Snapdragon 855 chip is? Just rev up the Xiaomi Mi 9

How fast do you want to go? If the answer to this is “as fast as possible,” then take a long look at the Xiaomi Mi 9. It’s one of the highest performance smartphones you can buy. It’s a real monster, and we’ve been using it.

Apple Card is a credit card you can sign up for and start using with your iPhone

Apple is getting into the credit card business. Apple Card is a credit card you can sign up for directly on your iPhone, and it doesn't have fees. There's a lower interest rate and you can even get Daily Cash from all purchases.

Check out 22 of the best iPhone 7 cases and covers for your shiny new phone

The iPhone 7 might be attractive, but it’s not rugged. To keep your device in pristine condition, you really need to think about proper protection. That's why we've rounded up some of the best iPhone 7 cases and covers available.