First iPad Commercials Air During Oscars While Jobs Treads Red Carpet

By Nick Mokey March 8, 2010

We’ve been hearing about iPad commercials since before the iPad even officially existed, but Sunday night brought the first real iPad love to TV screens across the nation. Apple aired its initial iPad commercial during the 82nd annual Academy Awards on Sunday night.

In the same vein as previous iPhone commercials, the 30-second spot shows a user running the iPad through its paces to the upbeat tune of “There Goes my Love” by The Blue Van: displaying Web pages, zooming maps with a pinch, watching Star Trek, thumbing through photos, and of course, flipping through e-books.

Probably not coincidentally, Steve Jobs himself also made an appearance on the red carpet among the stars. Besides using the event as a springboard for the first iPad commercial, Jobs owned Pixar for 20 years and is now the largest shareholder in Disney, the company he sold it off to in 2006.

In a Where’s Waldo moment, news of Jobs’ attendance first appeared from the below photo, where he appears to the right of the woman in the white dress. Dancer Jon M. Chu later allayed skeptics on Twitter with an up-close photo of Jobs ditching the trademark turtleneck for a tux.

Image used with permission by copyright holder

Editors' Recommendations

Topics

Managing Editor

As Digital Trends’ Managing Editor, Nick Mokey oversees an editorial team delivering definitive reviews, enlightening…

Mobile

Two popular iPad models just got pretty steep price cuts — from $250

A YouTube video playing on the iPad (2022).

The current and previous model of the entry-level Apple iPad have both received significant price cuts from Best Buy, so if you're on the hunt for cheap iPad deals, these are the offers that you wouldn't want to miss. The Wi-Fi, 64GB model of the ninth-generation Apple iPad is down to $250 from $330 for savings of $80, while the Wi-Fi, 64GB model of the 10th-generation Apple iPad is on sale for $349 following a $100 discount on its original price of $449. We're not sure how long stocks will last for these tablets, so if you're interested in taking advantage of either of these offers, you need to hurry with your purchase. If you don't act fast, you may miss out on the savings.
Apple iPad 9th Gen (Wi-Fi, 64GB) -- $250, was $330

The ninth-generation Apple iPad was released in 2021, but it maintains a spot in our list of the best iPads as the best iPad on a budget. It's still a very reliable and solid choice if you want an Apple tablet, with a 10.2-inch Retina display that's bright and beautiful, and smooth performance despite the relatively old A13 Bionic chip that was introduced in the iPhone 11 because it can be upgraded to the latest iPadOS 17. The device also features an 8MP Wide back camera, a 12MP Ultra Wide front camera with Center Stage technology, the Touch ID fingerprint recognition system for security, and battery life of up to 10 hours on a single charge.

Mobile

Hurry! This iPad just crashed back to its Black Friday price

The iPad on a tablet displaying web content.

If you've always wanted to buy an iPad but the latest releases are beyond your budget, you may want to consider going for a previous-generation model like the 2021 Apple iPad. The tablet's Wi-Fi, 64GB model, which is already relatively affordable at $330, is currently even cheaper from Best Buy, as an $80 discount pulls its price down to $250. That's what the device was going for during the iPad deals of Black Friday 2023, so if you missed the chance to take advantage of that bargain, proceed with your purchase immediately to make sure this opportunity doesn't slip away.

Why you should buy the 2021 Apple iPad
The ninth-generation Apple iPad, which was released in 2021, will be three years old in several months. However, it's still listed in our roundup of the best iPads as the best iPad on a budget, as it still offers great performance by today's standards with Apple's A13 Bionic chip that also powered the iPhone 11 series. The tablet also features a 10.2-inch Retina display with 2160 x 1620 resolution, for sharp details and vivid colors when you're browsing the internet, watching streaming shows, and playing mobile games.

Mobile

Apple’s new iPad Pro and iPad Air just got delayed

Someone holding an iPad Air against a wooden floor.

It seems like the countdown to the next iPad reveal has been stretched out a bit more, though not by an earth-shattering amount of time. So far, we’ve heard rumors of a late March or early April reveal, but that likely won’t happen, according to a new report from Apple insider Mark Gurman.

In his latest Bloomberg report, Gurman says the next Apple tablets should arrive in early May, and he cited the speeding up of production at Apple’s suppliers. Interestingly, production-related challenges apparently pushed back the launch of the new slates across the Pro and Air lineups.