The 2020 Hyundai Venue argues small and affordable doesn’t mean basic

Hyundai traveled to the 2019 New York Auto Show to unveil the Venue. We’re not talking about a sponsorship deal with a football stadium, or writing about the grand opening of a hip, 1980s-inspired restaurant in NYC’s Chelsea Market. Venue is the name of the South Korean firm’s newest crossover.

Aimed at what Hyundai identified as “urban entrepreneurs,” the Venue joins the company’s growing family of crossovers and SUVs. It’s positioned below the Kona in terms of size and price as an entry-level model. It wears an assertive-looking front-end characterized by a wide grille and headlights positioned well below the turn signals. Sculpted sides and an available two-tone paint job help reduce its visual mass. Overall, the Venue falls in line with Hyundai’s bigger people-movers without completely copying their style.

Its pocket-sized dimensions take Hyundai into a segment of the American new car market most of its rivals have steered clear of due to paper-thin profit margins, and a perceived lack of interest from buyers. Time will tell whether the company’s bet will pay off. What’s certain is that small doesn’t mean basic — the Venue is available with a long list of tech features and creature comforts including an 8.0-inch touchscreen for the infotainment system and heated front seats, plus Google Assistant and Amazon Alexa integration. Owners can instruct the car to start itself by speaking to an Alexa-enabled device, like an Echo. Android Auto and Apple CarPlay compatibility both come standard, too.

Although its 158-inch footprint makes it about five inches shorter than the Kona, the Venue is not as small inside as its city-friendly dimensions suggest. It comfortably seats four adult passengers while holding 18.7 cubic feet of cargo — that’s only 0.5 cubes less than the Kona. Folding the rear seats down yields a total of 31.9 cubes.

The waterfall-shaped grille hides a 1.6-liter four-cylinder engine that spins the front wheels through a six-speed manual transmission. Buyers who don’t want to drive a stick can select an optional continuously variable transmission (CVT) at an extra cost, but it doesn’t sound like all-wheel drive is available. The trade-off is that the Venue returns 33 mpg in a combined cycle.

Why Venue? Hyundai explained it chose the name because other members of its crossover and SUV lineup are named after places. It makes the Kona, the Tucson, and the Santa Fe, for example. The Venue “embodies the characteristics of ‘the place to be,’ en route to the final destination, wherever that may be,” according to the company.

Made in South Korea, the 2020 Hyundai Venue will begin disembarking on American shores in late 2019. Pricing information hasn’t been revealed yet, but its sub-Kona positioning suggests it will start in the vicinity of $18,000.

Updated on April 17, 2019: Added full information about the Hyundai Venue and live photos.

Cars

Technology trickles down from above to make the new 2019 Audi Q3 smarter

The redesigned 2019 Audi Q3 makes its U.S. debut at the 2019 New York Auto Show. The firm's smallest SUV receives tech features like a virtual cockpit and a single screen variant of MMI Touch Response from bigger models.
Cars

From rugged wagons to hot sports cars, the 2019 NY Auto Show brought it all

From city cars to supercars, anything goes at the New York Auto Show. Automakers from all over the globe traveled to the 2019 show to unveil their newest concept cars and production models.
Cars

Drywall or kayaks? The 2020 Toyota Highlander is ready for your weekend plans

Toyota introduced the 2020 Highlander ahead of its public debut at the 2019 New York Auto Show. The fourth-generation Highlander is bigger than its predecessor, and it comes with more tech features, including Android Auto and Apple CarPlay.
Cars

The 2020 Hyundai Sonata Turbo shows value and performance can go hand in hand

The 2020 Hyundai Sonata goes in a bold new design direction, with LED streaks on its hood and sleeker bodywork all around. It starkly contrasts with the current Sonata's conservative design.
Cars

Mercedes-Benz gives the tech-savvy 2020 CLA more power at New York Auto Show

Mercedes-Benz introduced the second-generation CLA during CES 2019, and it will expand the lineup when it unveils a midrange model named CLA 35 at the upcoming 2019 New York Auto Show.
Cars

2020 Mercedes-Benz GLC coupe gets a tech upgrade, keeps quirky styling

The 2020 Mercedes-Benz GLC coupe debuts at the 2019 New York Auto Show with an upgraded infotainment system that incorporates Mercedes' digital assistant. The SUV launches later this year with turbocharged four-cylinder power.
Cars

More tech and more space make the Mercedes-Benz GLS the S-Class of the SUV world

Mercedes-Benz introduced the second-generation GLS at the 2019 New York Auto Show. The company's biggest and most luxurious SUV gains more tech features in its quest to become the S-Class of the SUV world.
Cars

Would you buy the Tarok compact pickup truck? Volkswagen wants to know

The Volkswagen Tarok pickup truck concept will make its United States debut at the 2019 New York Auto Show. The truck first appeared at the 2018 Sao Paulo Auto Show, and VW wants to see what U.S. buyers think of it.
Cars

Sick of civilization? Volkswagen’s Atlas Basecamp concept lets you get away

Volkswagen revealed the Atlas Basecamp concept ahead of its debut at the 2019 New York Auto Show. Built for overlanding, this family-hauler was upgraded jointly by Volkswagen and aftermarket manufacturers.
Cars

The 2020 Nissan GT-R Nismo sheds weight, uses racing tricks to stay sharp

The 2020 Nissan GT-R Nismo isn't dramatically different from the 2019 model, but Nissan made changes where it counts. The updated GT-R Nismo is lighter and offers better aerodynamic performance, according to Nissan.
Cars

Nikola previews $80K NZT off-road EV speedster with 590 horsepower

Nikola Motor is taking reservations for the NZT, a high-performance, all-electric off-highway vehicle (OHV). The $80,000 NZT has 590 horsepower, 775 foot-pounds of torque, and reaches 60 miles per hour in 4 seconds.
Cars

Bored with stock? The best tuner cars are begging to be modified

Modification has been around almost as long as the automobile itself. Here are 25 of the best tuner cars you can find, ranging from American muscle standouts to Japanese drift cars.
Cars

21 charged in Chicago carsharing heist; 100+ cars stolen, many still missing

More than 100 Mercedes-Benz vehicles belonging to carsharing service Car2Go were stolen in Chicago. Police are still working to recover all of the cars, which are equipped with GPS, and 21 people have been charged.
Cars

The VR goggles you wear to shoot alien ships is helping Magna design car parts

Canadian automotive supplier Magna has started using virtual reality in its research and development department. The technology helps engineers get a better view of what they're working on, whether it's an interior part or a powertrain.