Skip to main content
  1. Home
  2. Smart Home
  3. Computing
  4. Emerging Tech
  5. Mobile
  6. News

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Sensory announces a wake word solution for Amazon Alexa devices

Add as a preferred source on Google

Sensory, a Santa Clara, California-based software company, doesn’t often find itself in the limelight. It’s typically content to let its solutions speak for themselves. The firm, which has been developing computer-driven voice technologies like speech recognition, speech and music synthesis, and speaker verification since the late ’90s, has its technology embedded in more than a billion devices around the world. The vast majority are smartphones, but Sensory has designed solutions from voice-triggered alarm clocks to the microphone used on NASA’s Mars Polar Lander. And now, starting on Wednesday, it’s making a move for markets beyond: In a partnership with retail giant Amazon, Sensory is launching a suite of tools to make Alexa Voice Service activation possible on non-Amazon-branded products.

In more concrete terms, Sensory is enabling what it calls “wakeup words” — that is, terms and phrases that trigger the always-on listening that is a hallmark of assistants like Google Now and Siri — on devices that integrate Amazon’s Alexa. “We pioneered the concept that devices don’t have to use buttons to use speech recognizers,” Todd Mozer, Sensory’s chief executive officer, told Digital Trends. “Sensory’s been around for a long time. Speech recognition and voice synthesis is very trendy right now, but we’ve been using machine learning techniques for more than a decade.”

Recommended Videos

Sensory’s solution, TrulyHandsFree, takes the form of an “assortment” of speech synthesis models tailor-made for a spectrum of electronics. The voice engines, of which there are more than 20, range from no-frills, single-word models to powerful algorithms capable of deciphering speech in “highly noise robust” environments. One, an ultra low-power model designed for use in smartphones, smartwatches, and other battery-operated mobile devices which lack a dedicated power source, requires “less than one milliamp” of power under load, Mozer said.

Sensory is of course not new to mobile. The company has worked with Motorola, Samsung, and other smartphone makers to enable hotwords like “Hey Galaxy” and “OK Google” on flagships from the Galaxy series to the Moto X. Crucially, Sensory’s solutions interpret voice locally, on silicon within the devices themselves. Mozer said that helps to shave both processing time and excessive power draw. “The internet can do a lot, but you still need hardware to perform the listening on the device,” Mozer said.

The launch of Sensory’s Alexa wake word suite comes at a pivotal moment for speech synthesis — and Amazon’s Alexa platform, more narrowly speaking. The tech is becoming ubiquitous: the CoWatch became the first smartwatch to tap Alexa earlier this year, and Pebble followed suit with its clip-on Core. BMW, meanwhile, has promised to integrate Alexa into its Connected Car platform later this year, and smart home company Control4 announced it would launch Alexa one its existing line of products later this year.

“We can help get them on platforms that might be difficult to run on their own,” said Mozer. “We’re very focused on the area of speech for consumer electronics.”

To that end, Sensory partnered with home intercom startup Nucleus to support wake words on its hardware. And it’s extending support of the new Alexa wake word platform to AVS for Raspberry Pi, an open source project that imbues the affordable Raspberry Pi computing board with Alexa’s voice-driven intelligence. Previously, activating Alexa on the Pi required pressing a physical trigger, but starting tomorrow, project contributors will be able to tap Sensory’s low-power engine — saying “Alexa” will trigger Alex’s listening mode.

As for the future, Sensory intends to pursue an element of increasing importance in the voice-activated assistant field: speaker identification. Mozer envisions a “layer of authentication,” or means of personalizing voice recognition to individual voices. “We have voice imprint platforms that are secure enough to do transactions,” he said. The potential is nearly endless: imagine a Google Home that automatically tailored your song requests to your musical preferences, for instance, or an Amazon Echo that could keep the kids from ordering stuff from Amazon. “Anybody can talk to a home assistant,” he said. “We can deliver that security.”

See Alexa-Enabled Devices here

Kyle Wiggers
Kyle Wiggers is a writer, Web designer, and podcaster with an acute interest in all things tech. When not reviewing gadgets…
Haier is putting AI to work on the chores you barely think about 
Architecture, Building, Furniture

This post is brought to you in paid partnership with Haier

Haier brought its “Home of Intelligent Possibilities” vision to IFA 2026, showcasing products across laundry, refrigeration, cooking, dishwashing, televisions and floorcare. AI, sensors and connected technology featured across the range, but the more interesting question was what those systems actually did. In many cases, they were being used to help appliances recognise what was happening and make adjustments without requiring another instruction from the user. 

Read more
SimpliSafe wants its new doorbell to stop porch pirates, not just record them
SimpliSafe’s new $200 doorbell can yell at package thieves and call the police
SimpliSafe Video Doorbell Series 2

Video doorbells are great for keeping an eye on what does around your house. But when a package is being stolen, all you get is the footage of someone walking away with our stuff. SimpliSafe is working on making things a little more secure.

The company’s new Video Doorbell Series 2 extends its Active Guard Outdoor Protection service directly to the front door. When the doorbell detects a potential threat, trained US-based monitoring agents can view the live feed, speak directly to the person outside, activate the doorbell’s siren, and, when necessary, request police dispatch while the camera records what is happening.

Read more
Apple’s new AI camera features come with a bizarre iCloud storage tax
HomeKit Secure Video footage doesn’t count against iCloud storage, yet adding Apple Intelligence to more cameras means buying increasingly massive storage plans
Electronics, Phone, Mobile Phone

Apple is making HomeKit Secure Video a lot smarter. Its new Apple Intelligence features can describe recorded activity and let you search camera footage using natural language instead of digging through clips yourself.

Getting those features across several cameras is where things get weird. The 2TB iCloud Plus plan supports Apple Intelligence on one camera. Two cameras require 6TB, while five require the 12TB tier. All that extra storage is required even though HomeKit Secure Video recordings don’t count against your iCloud allowance.

Read more