Mid-range Pixel phone part of Alphabet’s plan to break into emerging markets

Alphabet, the part company of Google, may be following the lead of Samsung, Apple, and other smartphone manufacturers. According to The Economic Times, the tech giant is rumored to be developing a mid-range Pixel smartphone specifically for emerging markets like India.

Alphabet’s latest move is a no-brainer: India is the second-largest smartphone market in the world in terms of the total number of users. While the country means big opportunity for any device manufacturer, the majority of smartphones sold in India fall firmly into budget and mid-range territory. Since the country has a per capita income of only $1,670, many Indians opt-out of purchasing flagship devices like the Pixel 2 or Samsung Galaxy S9.

While there are not a lot of details on the rumored mid-range Pixel, The Economic Times does suggest we will see the device in July or August. The same story states third-generation Pixel smartphones will likely be released around Diwali (November).

In addition to a mid-range Pixel, it looks as if Google may release a slew of products to India and other emerging markets throughout the year. According to The Economic Times, the company wants to aggressively pursue these emerging markets and plans to release its Pixelbook, Google Home, Google Home Mini, and a number of other Nest-branded home automation products throughout the year. The company will reportedly aggressively price its items to compete directly with Amazon, Samsung, and other manufacturers that are already established in the region.

While Alphabet appears to be eager to break into the Indian market, there will definitely be hurdles for the tech giant. The company will need to produce at least some of its products in the country since Indian law requires retailers to manufacture at least 30 percent of their products locally. While this doesn’t sound too daunting, other companies who have set up in the country have reported significant problems with bureaucracy as well as actually acquire land to build factories.

Although other companies have had difficulty setting up shop in India, Apple has successfully done so and manufactures its budget iPhone SE in the country. Additionally, two-thirds of all phones sold in India are currently manufactured domestically.

Product Review

Sony's Xperia 10 falls frustratingly short of budget brilliance

Better know for premium products, Sony does also have a budget smartphone range, but can the Sony Xperia 10 compete with great cheap phones from Nokia and Motorola? We put it through its paces to find out how it measures up.

Google's midrange Pixels might be called the Pixel 3a and Pixel 3a XL

The Google Pixel 3 and Pixel 3 XL are considered to be two of the best Android smartphones, but it looks like Google could be prepping a midrange line. Say hello to the Pixel 3a and Pixel 3a XL.

Huawei has a bold Plan B should tensions affect its software relationships

Huawei has its own software for smartphones and computers prepared, should its relationship with Google and Microsoft be adversely affected by ongoing tensions between it and the U.S..
Social Media

Federal investigation digs into Facebook’s data-sharing deals

Facebook confirmed it is cooperating with a federal criminal investigation. According to a report, the company is under investigation for sharing user data with smartphone and tablet companies.

Here are 20 portable tech gadgets you’ll want to use every day

If you're looking for portable tech to keep you charged up while on the go (or for some great small gift ideas), we've rounded up 20 must-have gadgets. You'll find everything from a mini gaming controller to a folding Bluetooth keyboard.

The latest Google Doodle lets you create Bach-like music of your own

Google is celebrating the life of German composer Johann Sebastian Bach, and to that end the company has released a new Google Doodle that allows you to create Bach-like melodies and harmonies of your own.
Product Review

With the S10e and S10 Plus, do we really need the Samsung Galaxy S10?

The Galaxy S10 is the middle child in this year’s Galaxy S10 range, between the Galaxy S10e, and the Galaxy S10 Plus. There’s no striking reason to buy it, but it’s still an excellent phone you’ll be happy with.

Amazon’s new Kindle has an adjustable light and costs less than $100

Amazon has taken the wraps off of a new Kindle model, which boasts a number of great features and comes at a very affordable price. Perhaps the best thing about the new Kindle is that the device has an adjustable.

Apple iPad Air vs. iPad (2018): Which Apple tablet is right for you?

The new iPad Air replaces the 10.5-inch iPad Pro, but it doesn't pack quite the same punch. It is a fair bit cheaper, starting at $500, but it's a lot more expensive than Apple's 9.7-inch iPad which starts at $330. If you're shopping for…
Social Media

Facebook Messenger adds quoted replies to better organize group chats

Facebook is rolling out a feature that should help make group chats a whole lot more organized. The feature allows you to reply to specific messages within a group chat, so others will be able to tell what you're replying to.

The 2018 iPad is often the best iPad for most people — and now it’s only $250

Apple may have recently taken the wraps off of a new iPad Air and iPad Mini, but it's still the standard iPad that is best for most people. Now, the standard iPad has gotten a pretty significant discount -- it's down from $330 to $250.

Looking to keep prying eyes at bay? Here's how to hide photos on your iPhone

People take tons of photos using their smartphones, but not all are meant to be shared or seen. Luckily, hiding photos on your iOS device is easy, whether you want to use built-in utilities or apps with added security.

Fitbit Versa Lite tips and tricks to get started with your new smartwatch

Got your hands on a Fitbit Versa Lite? The smartwatch may be the pared down version of the more expensive Fitbit Versa, but there's still plenty for you to tweak in the settings. Here are our Fitbit Versa Lite tips and tricks.
Smart Home

Postmates now offers a way to get free delivery on meal orders

Postmates is offering customers the chance to order meals with free delivery. But you'll have to be cool with the idea of waiting a little longer, as the delivery driver will be carrying other meals for different customers.