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Cringe your way through this Valentine’s Day ad for the OnePlus 3T

The OnePlus 3T is an awesome phone. But would you lick it? That’s right. We said lick. In a new Valentine’s Day-themed promotional video for the 3T, OnePlus shows quite a few people doing exactly that, and it’s as weird as it sounds.

It opens with men and women, filmed in black and white, each describing their feelings for a significant other. Or at least, that’s what we’re supposed to assume. “You’re an absolute beast,” says one woman, “Encased in a beautiful body.” “Only I can turn you on,” a guy says, suggestively, and we cut to a woman giggling, who soon adds, “You just don’t quit! All night, and the next day.”

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Who, or more accurately, what could they all be talking about? It’s the OnePlus 3T, of course, and each lascivious statement is really describing the strengths of the device. Plenty of power, a great looking metal body, and a fast charging system. The ad isn’t over though, and now it’s time for something really weird, because the rest of the spot shows everyone licking their phones, mostly in not-so-glorious close-up. Add the sultry music and intimate detail, and you’ve got a phone ad that could have been produced by Brazzers.

In return for all the cringing, OnePlus does have a solid offer available for Valentine’s Day. If you buy a OnePlus 3T between now and February 16, you get 40 percent off a “True Love Bundle” consisting of a case and a pair of OnePlus V2 Bullets in-ear headphones. This reduces the $40 price tag down to $24. Additionally, you can enter a competition to win a pair of personalized OnePlus 3T phones through the main OnePlus site here.

A quick word of warning for any impressionable phone owners watching OnePlus’s video. It’s probably not the best idea to lick your own smartphone this Valentine’s Day, unless you give it a really good wash beforehand — and after.

Andy Boxall
Andy has written about mobile technology for almost a decade. From 2G to 5G and smartphone to smartwatch, Andy knows tech.
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