Amazon had a memorable night at the Golden Globes on Sunday, picking up its first ever awards at the ceremony and beating out Netflix in the process.
Transparent won the Globe for best TV comedy or musical, seeing off competition from Netflix’s Orange is the New Black, HBO’s Silicon Valley and Girls, and The CW’s Jane the Virgin.
The win means Amazon’s show, a dark comedy that gained a big following soon after launching on Prime Instant Video last year, has become the first ever online series to take a best series award at the Globes.
Transparent star Jeffrey Tambor also helped bag a second award for Amazon, winning best actor in a TV comedy or musical.
“This is big,” 70-year-old Tambor said as he collected his award. “This is much bigger than me. Thank you to the Hollywood Foreign Press for putting us on the map and making people aware of our story.”
The nods from the GG judges will be a huge boost for Amazon as it sets about building on its success in an effort to take on Netflix, as well as the wider TV industry, with more original programming.
The Seattle-based company, which was represented for the first time at the Golden Globes, will this week begin rolling out seven comedy and drama pilots, together with six pilots aimed at kids.
Despite receiving a total of seven nominations, Netflix was only able to bag one, with Kevin Spacey picking up the Globe for best actor in a TV drama for House of Cards.