Apple’s new Clips app hit nearly a million downloads in just four days

apple clips downloads iphone
Apple’s new video-editing app seems to be off to a tentative start, reaching almost a million downloads within four days of its release but failing to crack the iOS app store’s top 20.

Aimed primarily at the Instagram and Snapchat crowd, Clips went live on April 6 for Apple’s mobile devices and quickly entered the iOS app charts’ top 50. But despite Apple’s promotion of the new app via its prominence on the tech giant’s online store, the app has so far only managed to reach as high as 28 in the chart. It’s since slipped to 53.

Data shared by apps analytics firm App Annie with TechCrunch confirmed that Clips had received between 500,000 and 1,000,000 downloads from Thursday through Sunday.

App Annie’s Danielle Levitas  said that despite Apple’s marketing efforts, it’s likely that the “average user” still hasn’t heard of it, though she expects that will all change as users begin sharing their Clips videos on social media sites like Instagram and Facebook.

The free app, which currently has an average four-star rating from users, has been pitched as a fun way to create entertaining videos, with ease of use at its heart. In other words, when you use Clips, you’ll see no “timelines, tracks, or complicated editing tools,” as Apple says of the app.

With Clips you can easily import video sequences and photos already on your device, or alternatively record completely fresh material. The app features filters, soundtracks, speech bubbles, and emoji overlays to jazz up your work. A neat touch is Live Titles, which lets you add animated title cards or captions simply by speaking into your mobile device’s microphone. The software changes your spoken word into written text, which you can then incorporate into your clip.

Yet to take Clips for a spin? It supports most recent iOS devices — running version 10.3 — and you can grab from the app store here.

Download from iTunes

Emerging Tech

Awesome Tech You Can’t Buy Yet: A.I.-powered cat toys, wallets, food containers

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!

Unleash your inner artist with the best drawing apps for the iPad Pro

The best drawing apps for the iPad Pro turn Apple's robust tablet into a canvas worthy of a true artist. Here are 20 of our current favorites, whether you're looking to keep things simple or take your art to the next level.

The Xbox app lets you access your console while away from home. Here's how

Microsoft's Xbox app can't do it all, but it does allow you to access your profile information and launch media content directly from your mobile device. Check out our quick guide on how to connect your smartphone to an Xbox One.

If you're light on memory, these are the best lite apps for Android and iOS

Looking to save data, storage, and reduce performance issues? Lite apps and Progressive Web Apps (PWAs) are the best options. Here's our roundup of lite apps and PWAs for all the most popular apps on the market.
Movies & TV

You can ditch cable but still get your 'SportsCenter' fix with ESPN+

ESPN's streaming service, ESPN+, is finally here. Despite appearances, ESPN+ isn't a replacement for your ESPN cable channels, and it differs from other streaming apps in a few key ways.

NYPD pulls thousands of body cams after one explodes

The NYPD has recalled thousands of body cameras after one of them exploded during an officer's shift on Sunday, October 21. No one was injured in the incident, which is thought to have been caused by the device's battery.

Which landmarks are searched for most by creatives? This list has some surprises

What video and images of popular landmarks are creatives looking for most? A recent study by StoryBlocks analyzed search trends to dig up the most requested landmarks on the stock platform. While some are expected, others are surprising.

Protect yourself (and maybe capture something crazy) with our favorite dash cams

Dashboard cameras can assist drivers in car accident claims, settle speeding ticket disputes, and even catch glimpses of incoming meteors, among other things. Here, we've compiled a list of the most noteworthy offerings available.

Free your digital memories, and frame them, with the best photo printers

Printed photos are experiencing a revival at the moment, but you don’t need to go to a special lab. Here’s our favorite options for making quality prints, from pocket-sized printers to wide-format photo printers capable of spitting out…

8 weird, useful camera accessories for your iPhone or Android

With the rise of smartphone cameras comes an explosion of accessories aimed at enhancing your photography skills. Here, we take a look at a few, from add-on grips to entire camera units designed specifically to work with iOS devices.

The best budget-friendly GoPro alternatives that won’t leave you broke

Cold weather is here, and a good action camera is the perfect way to record all your adventures. You don't need to shell out the big bucks for a GoPro: Check out these great GoPro alternatives, including some 4K cameras, that won’t leave…

Here's how to make a watermark on any computer or smartphone

People copy images from the web every day. If you want to protect your photography from the prying hands of content thieves, consider adding a watermark. Here's how to make a watermark to keep your work from being shared without due credit.
Social Media

Save me: How to download Instagram photos from any device

Browsing photos in Instagram is one thing, but saving them is another. Until recently, it wasn't easy to get your photos off the 'gram and saved elsewhere. But Instagram has recently launched a tool that lets you download all of your…

Intel’s augmented reality brings Red Bull Rampage into your living room

The extreme mountain biking action of Red Bull Rampage is coming to your living room thanks to the power of augmented reality and 360-degree video that lets fans load a scale replica of the course right in their phones.