Skip to main content
  1. Home
  2. Photography
  3. Apple
  4. News

Ditch the studio lights — Apple’s new camera feature uses AI to light your face

Add as a preferred source on Google

Of all the announcements at Apple’s event today, one stands out as the most interesting for photographers: Portrait Lighting. This new photography feature, designed to emulate studio photography lighting on a smartphone, was only briefly glossed over in the keynote, but stands out as an impressive piece of hardware and software engineering that’s yet to be seen anywhere, let alone in a smartphone.

Put in the most simple terms, Portrait Lighting uses the depth map — captured by the dual cameras on the iPhone 8 Plus — to intelligently dodge and burn the contours of a human’s face to replicate the appearance of studio lighting.

Recommended Videos

As shown on stage inside Steve Jobs Theater, Portrait Lighting works hand in hand with Portrait mode, a camera feature first released last year alongside the iPhone 7 Plus.

Image used with permission by copyright holder

To use Portrait Lighting, open up the iOS camera app and swipe over to the Portrait mode. Once a face is recognized, you can tap on the screen to bring up an overlay that features multiple lighting styles. These individual lighting styles include Natural Light, Studio Light, Contour Light, Set Light, and Set Light Mono. Each of the styles are designed to replicate a specific lighting setup that would traditionally be made with the help of three or four lights and light modifiers, except it’s all done through intelligent, selective brightening and darkening of facial features.

Normally, the process of dodging and burning an image would take a great deal of time inside a dedicated photo editing program. But, thanks to Apple’s clever implementation of its depth information and accompanying software, iOS can now do it with the tap of a button or two.

Image used with permission by copyright holder

If it’s anything like the Portrait mode it works alongside, it could prove to be an impressive feature. And one that will likely improve as time goes on. In fact, Apple goes so far as to label the feature “beta” on its website, much like it did with Portrait mode in its infancy.

Will it be putting professional portrait photographers out of jobs anytime soon? No. But it’s a welcomed feature for the masses who don’t have access to thousands of dollars worth of studio lighting for their selfie needs.

Gannon Burgett
Former Editor
RAMmageddon is coming for cameras, and your dream setup is in the crosshairs
Fujifilm's camera price hikes are just the latest sign of a DRAM crisis reshaping costs beyond smartphones and laptops.
Fujifilm's X100VI camera, released in 2024.

If you've been saving up for a new camera, I've got some bad news for you. Waiting until fall just got a lot more expensive. And this isn't some isolated issue troubling the camera industry. 

It's the same global chip crisis coming for basically everything with a processor and memory inside it.

Read more
Fujifilm Instax Mini 13 review: This instant camera won me over with its no-frills retro charm
From printing instant memories to rediscovering the fading charm of polaroids, Fujifilm's camera offers a budget route to a simple indulgence.
Fujifilm Instax mini 13 camera.

See at Amazon

Quick review

Read more
Want to try film photography? Kodak’s new $35 camera is a great place to start
This retro inspired Kodak EC35 camera keeps film photography refreshingly simple.
Kodak-EC35

If you've been curious about film photography but didn't want to spend a fortune, Kodak has a new camera worth checking out. The new Kodak EC35 is a reusable 35mm point-and-shoot camera that costs just $34.99, making it one of the most affordable ways to try shooting on film.

Developed by Reto Project under the Kodak brand, the EC35 keeps things simple with a lightweight design, automatic flash, and a pocket-friendly body. It also arrives as interest in analog photography continues to grow, offering beginners an inexpensive alternative to disposable film cameras.

Read more