Underdog app Infltr is first to bring photo filters to iOS messaging platform

Filter fans can now choose from over 7 million digital effects — without even leaving the iOS text messaging app. A recent app update now allows Infltr users to apply effects to video, including live video and stills inside the iOS messaging app.

While Infltr has a smaller audience compared to the App Store’s top-ranked image editors, developer Yoosher Ltd. says the app is the first to bring filter capabilities directly into the iPhone (and iPad) messaging app.

The latest version expands on the the app’s February update that brought the filters to Apple’s moving Live Photos, now giving users access to the filters for video. Unlike most video filters, users can swipe while the video is playing to swap out the filter, taking the stop-start out of the equation when trying out different options.

Users can now also apply a filter to live video feeds shared with other iMessage users. With the update, tapping on the camera icon inside iMessage brings up an Infltr option, bringing the app’s capabilities for both stills, Live Photos and video to the messaging platform without the back and forth between apps.

The iMessage version of the app offers a long line of colored dots for selecting different filters — a look which will be familiar to the app’s current users. A quick tap of the photo will also trade out the filter for a different one.

Infltr, named for their almost endless filter options now numbering over 7 million, allows users inside the app to swipe in any direction to quickly change the filter, making it a bit simpler to discover new options from the platform’s wide selection. The app allows for adjusting both existing still photos and Live Photos, along with the new video and iOS messaging live capabilities.

Infltr, an iOS-only app, is available from the App Store for $3.

Download for iOS


Golf ball-sized Lume Cube Air is a pocketable LED for photos and video

Off-camera lighting for smartphones and GoPros just got even smaller. Meet the Lume Cube Air, a smaller portable LED light designed for photos and videos that weighs only about two ounces.

Check out 30 of the best iPhone games you need to be playing

The iPhone has some of our favorite games available for any mobile platform. Here are the best iPhone games for every big-name genre, whether you're into puzzles, strategy, or something else entirely.

The 100 best Android apps turn your phone into a jack-of-all-trades

Choosing which apps to download is tricky, especially given how enormous and cluttered the Google Play Store has become. We rounded up 100 of the best Android apps and divided them neatly, with each suited for a different occasion.

Check out 25 of the best Wear OS apps for your smartwatch

Looking for some ways to spruce up that new Android smartwatch of yours? Here are the best Wear OS apps to download and use with any Android smartwatch, including a few specially enhanced for Wear OS 2.0.

These 100 best iPhone apps will turn your phone into a jack-of-all-trades

The iPhone is the most popular smartphone in the world, and we want to bring out the best in yours. Behold our comprehensive list of the best iPhone apps, from time-saving productivity tools to fun apps you won’t be able to put down.

Edit portraits with A.I. and adjust focus in the new ON1 Photo RAW 2019 editor

ON1 Photo RAW 2019 now has a dedicated tab for portraits that automatically recognizes faces to help with retouching. The update also brings a new focus stacking tool, enhancements to layers, and improvements to local adjustments.

Taking shots in the dark with Night Sight, the Pixel’s newest photo feature

The Google Pixel range has always been the home of some of the mobile world's best phone cameras. That performance is now getting even better with the introduction of the low-light Night Sight mode.

Alpha Female: Sony awards five women grants to support artisan diversity

Women can face several challenges in launching a photography career -- Sony's latest initiative aims to help propel women in the industry forward. Sony recently announced the winners of the Alpha Female program.
Emerging Tech

The best drone photos from around the world

Most of today's drones come equipped with high-end cameras, which are quickly revolutionizing the world of aerial photography as we know it. Here are some of the best drone photos from around the world.
Product Review

Fewer pixels, better camera? The Nikon Z6 shows the beauty of restraint

The Nikon Z6 is the sibling to the new mirrorless Z7 -- but for some photographers, the cheaper Z6 may be the better option. Read where the $2,000 camera beats the $3,400 one (and where it doesn’t) in our Nikon Z6 review.
Social Media

Build a wish list and shop videos with Instagram’s latest shopping update

Eyeing a product on Instagram? Now there are more ways to shop from the social network. Instagram just rolled out options to save products in a collection as users can also now shop from videos.

See the National Forests like never before in these awe-inspiring drone videos

What's the difference between a National Park and a National Forest? Drones. With no ban on drones in National Forests -- at least, not yet -- filmmakers have a way to capture the immensity of these locations with stunning results.
Product Review

With outstanding image quality, the ‘basic’ Sony A7 III excels in every way

Replacing the four-year-old A7 II as the new entry-level model in Sony's full-frame line, the A7 III is an impressively capable camera that gives more expensive models a run for their money.
Social Media

Addicted to Instagram? Its new ‘activity dashboard’ is here to help

Ever get that nagging feeling you're spending too much time on Instagram? Well, a new "activity dashboard" has a bunch of features designed to help you better control how you use the addictive photo-sharing app.