Facebook considering a number of ways to let users earn money from posts

zuckerberg resolution 2017 mark 5 1500x1000
Facebook could be set to follow in the footsteps of YouTube by allowing its users to profit from their posts.

The social network reportedly circulated a user survey this week, which lists a number of potential monetization options for Facebook users, reports The Verge.

Among the ideas on the survey was a “tip jar” that would allow fans to donate money to a user, sponsorship deals involving branded content, a charity donation option (another concept pinched from YouTube), and ad revenue sharing. Additionally, the survey also reveals a “call to action” button (much like the feature available for Facebook pages), which lets you direct your followers to “sign up” to your posts or purchase something.

It is unclear at this stage whether Facebook intends to roll out all, or any, of these options to its mammoth user base. The survey was spotted by a verified user, indicating it may just be reserved for similar established individuals, or celebs.

A move for broader monetization would fit into Facebook’s current strategy, which has seen it open up its Instant Articles publishing feature (which comes with its own advertising options) to everyone. The site’s recently launched Live Video function also allows media partners to broadcast sponsored videos that carry brand logos.

Despite their unstoppable expansion, traditional social media platforms have offered little in the way of revenue generation to their supposedly valued users, even those with big followings. Instead, homegrown stars on the likes of Instagram, Snapchat, and Vine have been resourceful enough to seek out their own advertising and sponsorship deals.

Perhaps Facebook has finally realized that it needs to offer more financial incentives in order to attract influential users, particularly in the case of its new publishing and video features. Whether this will result in a trickle-down policy that allows members of its wider user base to profit from posts remains to be seen.

The survey also reportedly asked a series of questions about the type of personal data the respondents would find most interesting, including stats about video views and post engagement (the latter option is already available on Twitter in the form of the “tweet activity” button). These sorts of metrics tend to be sought out by advertisers looking for targeted content, or celebs seeking to monitor and increase their followings.

For now, it remains just a survey. While a test generally indicates that a new feature is coming, survey results could be whittled down to just one option, or even nothing, depending on Facebook’s long-term plans.

Emerging Tech

Here’s how Facebook taught its Portal A.I. to think like a Hollywood filmmaker

When Facebook introduced its Portal screen-enhanced smart speakers, it wanted to find a way to make video chat as intimate as sitting down for a conversation with a friend. Here's how it did it.
Mobile

First phone specs reveal premium is the way ahead for Vivo spinoff Iqoo

A new smartphone brand has launched. It's called Iqoo, and it's a sub-brand of Vivo, the Chinese device manufacturer owned by BBK Electronics. Excitingly, details about its first phone are slowly being released.
Product Review

Ring Video Doorbell 2 is the simplest entry into a smarter doorway

The Ring Video Doorbell 2 may lack the style and sophistication of premium door-dingers, but few can match its simplicity and versatility. The device, available in both wired and wireless configurations, is easy to set up and adds instant…
Business

Apple loses battle to use Intel modems in Germany in latest clash with Qualcomm

Apple is following the Federal Trade Commission's lead and has sued Qualcomm for a massive $1 billion in the U.S., $145 million in China, and also in the U.K., claiming the company charged onerous royalties for its patented tech.
Social Media

Periscope tool adds guests to feeds so streamers can become talk show hosts

Periscope users can now invite viewers to chime into the conversation with more than just the comment tool. By enabling the option to add guests, livestreamers can add guests to the conversation, in audio format only.
Photography

Crouching, climbing, and creeping, the perfect Instagram shot knows no bounds

Just how far will you go for the perfect Instagram? A recent survey shows just how willing Instagram users -- and Instagram husbands -- are to climb, lie down, embarrass themselves or let their food go cold for the perfect shot.
Social Media

Facebook’s long-promised ‘unsend’ feature arrives. Here’s how to use it

Send a message to the wrong person? Messenger now gives you 10 minutes to take it back. After an update beginning to roll out today, users can now retract messages if they act within the first 10 minutes after sending the message.
Social Media

YouTube boss admits even her own kids gave the ‘Rewind’ video a thumbs down

YouTube's 2018 Rewind video went down like a lead balloon at the end of last year, becoming the most disliked video in its history. And now YouTube's CEO has admitted that even her own kids thought it was pretty darn awful.
Social Media

Snapchat finally recovers from its redesign — so here comes an Android update

Snapchat's drop in users after launching a controversial redesign has finally stagnated. During the fourth quarter and 2018 earnings report, Snapchat shared that the company is rolling out an Android update designed to increase performance.
Social Media

Skype’s new ‘blur background’ feature could help keep you from blushing

Skype's latest feature for desktop lets you blur your background during video calls. The idea is that it keeps you as the focus instead of distracting others with whatever embarrassing things you might have on show behind you.
Social Media

Twitter users are declining but more people are seeing ads every day

Twitter's end-of-the-year report for 2018 is a mix of good and bad news. The good news is that more users are seeing adds daily, the metric the company will focus on moving forward. But the bad news is that monthly active users are…
Web

Switch up your Reddit routine with these interesting, inspiring, and zany subs

So you've just joined the wonderful world of Reddit and want to explore it. With so many subreddits, however, navigating the "front page of the internet" can be daunting. Here are some of the best subreddits to get you started.
Computing

YouTube beats Apple, Netflix as the most trusted brand by millennials

The popular video sharing website YouTube climbed up in an annual Mblm study, moving up from third place in 2018 and coming ahead of both Apple and Netflix in final 2019 rankings. 
Social Media

LinkedIn finally gets around to launching its own live video tool

Live video is coming to LinkedIn for businesses and individuals on the site. The livestreaming feature is launching in beta in the U.S. before rolling out to the entire community.