Skip to main content

Instagram now lets you see why the same accounts keep appearing in your feed

Instagram announced a new feature Thursday where users can see the accounts they interact with the most and least — offering a glance into how the popular photo-sharing app’s algorithm works. 

In an effort of transparency, the feature will begin rolling out within the next few days and answers the question of why we tend to see posts from some users more than others.

In the past, Instagram has regularly said it does not purposely hide accounts from your feed but instead shows a hierarchy of posts it thinks you may like first — though it did start tinkering with that, too

Instagram's new most and least interacted with feature.

“Instagram is really about bringing you closer to the people and things you care about — but we know that over time, your interests and relationships can evolve and change,” said a company spokesman in a statement to Digital Trends. “With this feature, you’ll have quick access and easy shortcuts to see the accounts you follow, organized by category, and edit from there.”

The feature is broken down into two categories: “Most Shown in Feed” and “Least Interacted With.” To access it, go to your profile and tap “Following” at the top. 

As noted by Mashable, the feature is just a representation of why your feed looks the way it does: It does not provide users with the option of moving accounts across categories. It is still up to the user to like posts and react to Stories of the accounts they wish to see more from. 

Alongside this new feature is also the ability to sort your “Following” list from earliest to latest, letting you see the first account you ever followed. 

Want to see which Instagram accounts show up in your feed the most and who you interact with the least? Now you can! Just tap “Following” and manage your list from there.

— Instagram (@instagram) February 6, 2020

This isn’t the first update the social media platform has released in an attempt to give users what they are nostalgic for: A chronological feed. The company’s decision to switch up its former consecutive timeline to a more personalized one in 2016 still angers creators to this day.

With the release of this new feature, Instagram hopes to appease its noisy naysayers by providing a better way to manage what they see — but without doing much to bring back past versions of the app. Long live the algorithm. 

Editors' Recommendations

Meira Gebel
Meira Gebel is a freelance reporter based in Portland. She writes about tech, social media, and internet culture for Digital…
WhatsApp now lets you control who can see your profile
The WhatsApp app icon on a phone with other messaging apps.

WhatsApp is now letting you decide who gets to view certain aspects of your profile.

This week, Meta's popular messaging and calling app announced via a tweet that it is offering new privacy options for its users, including the ability to choose "who from your contact list can see your Profile Photo, About, and Last Seen status."

Read more
Missing children alerts are coming to your Instagram feed
New Instagram Amber Alert feature.

You'll soon see missing children alerts on your Instagram feed. The popular photo and video sharing app from Meta is rolling out a new Amber Alerts functionality starting today.

On Wednesday, Instagram announced it is rolling out Amber Alerts to its app. An Amber Alert is a child abduction emergency alert message that is broadcast to request the public's assistance in locating a missing or abducted child. Instagram will now help distribute these alerts by allowing them to appear in users' Instagram feeds.

Read more
Instagram test lets you pin particular posts to your profile
3D Instagram icon.

Instagram is testing a new feature that would let you pin particular posts above the grid on your profile page.

Testing is currently limited to a select group of users on the platform. To see if you’re one of them, simply go to one of your posts, tap the three dots at the top right, and look for the message “pin to your profile” in the list of options.

Read more