Is a more emotional design enough to make the new Toyota Camry exciting?

The all-new 2018 Toyota Camry debuted at the Detroit Auto Show with a more emotional design. The Japanese company promises it infused its hot-selling sedan with more character, performance, and style than ever before.

The eighth-generation Camry shares its Toyota New Global Architecture (TNGA) platform with the fourth-gen Toyota Prius. The new bones allowed designer to give the Camry a lower center of gravity, which translates to improved handling and stability as well as a more planted, low-slung look. Visually, it breaks all ties with its predecessor and adopts a sculpted hood that’s over an inch lower, a distinctly styled bumper that emphasizes the front end’s width, and a prominent Toyota emblem positioned in the middle of a wing-shaped grille.

The roof line is sleeker than ever before, and the Toyota Camry‘s back end receives horizontal tail lamps connected to thin vertical vents cut into the bumper. Select trim levels can be upgraded with a trunk-mounted spoiler and an air diffuser integrated into the rear bumper for a decidedly sporty look. Toyota’s design team was told to create a sedan recognizable from 200 yards away, and they’ve succeeded. Clearly, the Camry can no longer be qualified as a boring, milquetoast sedan.

The stylish design continues inside with a pronounced character line that runs across the center console. The infotainment system’s touchscreen and an array of buttons, switches, and knobs are found on the driver’s side of the line. Phone-like icons make navigating the infotainment system a breeze even for new users, according to Toyota. Key information about the Camry and its surroundings is displayed either on the seven-inch screen integrated into the instrument cluster, or on the 10-inch heads-up display.

High-tech features like the head-up display are optional, as is generally the case in this segment, but safety comes standard. Every Camry regardless of trim level comes with 10 airbags, pedestrian detection, adaptive cruise control, a lane-departure warning system, steering assist, and automatic high beams.

Three powertrains will be available at launch. The Camry’s base engine is an all-new, 2.5-liter four-cylinder that’s bolted to an eight-speed automatic transmission. Next up is a 3.5-liter V6, and fuel economy-conscious buyers can order a gasoline-electric hybrid drivetrain that shifts through a continuously variable transmission (CVT) with six preprogrammed virtual gears. Additional technical specifications haven’t been released yet, though Toyota promises the Camry Hybrid will achieve Prius-like fuel economy.

Built in the United States, the 2018 Toyota Camry will be available in four trim levels: LE, XLE, SE, and XSE. Sales will kick off this summer.

Product Review

Audi built an electric SUV for buyers who want gasoline-free to mean stress-free

We finally got to spend time behind the wheel of the electric 2019 Audi E-Tron bustling cities and arid desert of the United Arab Emirates to see how it compares with Jaguar and Tesla's competitors.
Cars

Take a friend stargazing at 202 mph in the 2019 McLaren 720S Spider

McLaren has introduced the 2019 720S Spider. As its name implies, it's a convertible variant of the 720S coupe. The company promises the Spider retains the coupe's dynamism and agility thanks in part to the widespread use of carbon fiber.
Cars

Porsche keeping an eye on performance as it pushes the 911 into hybrid territory

We still haven't seen a hybrid 911 from Porsche yet, and we most likely won't in the immediate future, but the man responsible for developing the model confirmed it's inching toward production.
Cars

Bosch is developing a Rosetta Stone for autonomous and connected cars

Bosch and start-up Veniam want to create a common language that autonomous and connected cars can use. The two firms have developed a connectivity unit that transcends the national boundaries of technology.
Cars

Aston Martin bets classic car owners will choose volts over carburetors

Aston Martin has converted one of its most sought-after classic models to run on electricity instead of gasoline. The roadster uses electric components sourced from the upcoming Rapide E sedan.
Cars

Volkswagen may be planning a tougher challenge for its all-electric I.D. R

The Volkswagen I.D. R electric race car may head to the Nürburgring in 2019 for a lap-record attempt, according to a new report. Volkswagen will reportedly aim to set the quickest lap time ever by an electric car.
Mobile

Car-branded phones need to make a U-turn if they ever want to impress

Your car and your smartphone are becoming one, yet smartphones branded or co-created by car companies are a problem. We look at the history, some examples of the best and worst, then share hopes for the future.
Cars

600-hp, $155K Polestar 1 is the alluring Volvo coupe you’ve been waiting for

Volvo's return to the coupe segment just took an interesting turn: the model will join the Polestar lineup, and it will get a 600-hp plug-in hybrid powertrain. The Polestar 1 will be built in China starting in 2019.
Cars

The Aston Martin Vanquish Zagato Shooting Brake is the sexiest wagon ever

Aston Martin has revealed new photos of the limited-production Vanquish Zagato Shooting Brake. The Vanquish Zagato line now includes the Shooting Brake, Coupe, Volante, and Speedster, each with bespoke styling.
Cars

Nissan and Italdesign’s GT-R50 concept will become a $1.1 million reality

The Nissan GT-R50 is a customized sports car built to celebrate the 50th anniversaries of both the GT-R and design firm Italdesign. Underneath the sleek bodywork sits a 710-horsepower engine fortified with race car components.
Cars

Ford’s new Shelby GT500 Mustang will have 3D-printed brake parts

Ford's new $45 million Advanced Manufacturing Center will focus on emerging technologies, including 3D printing. One of the staff's first jobs is to print parts for the 700-horsepower Shelby GT500 Mustang.
News

World’s fastest electric race car to display at Petersen Museum

The Volkswagen I.D. R Pikes Peak race car smashed the all-time record at the hill climb for which it was named. The all-electric VW record-holder will be on display at the Petersen Automotive Museum in Los Angeles until February 1, 2019.
Emerging Tech

Awesome Tech You Can’t Buy Yet: Folding canoes and ultra-fast water filters

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!
Cars

This freewheeling Army truck-turned-tiny home is a labor of love

Most tiny homes are models of efficiency but one British metal worker has redefined the idea, converting an old Army truck into a mobile tiny home that comes with a bed, a sofa, a shower, and a beer garden.