Microsoft Bing partners with Facebook for personalized search results

microsoft bing partners with facebook for personalized search results

Microsoft brought Facebook and Mark Zuckerberg to the company’s Silicon Valley headquarters for a big announcement about the new integration of Bing and the social network. The goal of the collaboration between the social media giant and the search engine underdog is to create a better search experience by using the Facebook “like” data of your friends to personalize your search results. This expands the Facebook empire and gives Microsoft’s Bing a leg-up in its goal of taking market share from Google.

For example, if you are searching for a restaurant on Bing, the Facebook module on the left side of the screen will highlight restaurants that your friends have “liked” through Facebook or one of the 2 million sites that use the “like” button. In addition to attempting to personalize your general searches, Bing and Facebook are also looking to improve people search. If a user searches for “Michael Buckley,” the Facebook module is smart enough to put the Facebook profile of the “Michael Buckley” that his or her friends know above the ones they don’t.

Zuckerberg was asked at the gathering whether Facebook would partner with other search engines in a similar way. The Facebook CEO left the option open but hinted that Microsoft was the first because of their willingness to innovate and take risks.

Bing users will see the effect of the Facebook partnership starting Wednesday.

Computing

Looking for a new laptop? These 5 notebooks are on sale through Presidents’ Day

If you're ready to ditch your aging notebook, you can score some fantastic Presidents' Day savings right now on Microsoft's Surface Pro 6, Dell's XPS 13, HP's Spectre x360, Lenovo's Yoga C930, and Dell's G5 15 Gaming laptops.
Mobile

How to perform a reverse image search in Android or iOS

You can quickly use Google to search, and reverse search, images on a PC or laptop, but did you know it's almost as easy to do in Android and iOS? We explain how to do it here, whether you want to use Chrome or a third-party app.
Mobile

Need a date for Valentine's Day? Cozy up with the best dating apps of 2019

Everyone knows online dating can be stressful, time-consuming, and downright awful. Check out our top picks for the best dating apps, so you can streamline the process and find the right date, whatever you're looking for.
Gaming

These are the coolest games you can play on your Google Chrome browser right now

Not only is Google Chrome a fantastic web browser, it's also a versatile gaming platform that you can access from just about anywhere. Here are a few of our favorite titles for the platform.
Movies & TV

'Prime'-time TV: Here are the best shows on Amazon Prime right now

There's more to Amazon Prime than free two-day shipping, including access to a number of phenomenal shows at no extra cost. To make the sifting easier, here are our favorite shows currently streaming on Amazon Prime.
Virtual Reality

Getting into VR is spendy. Which headset is truly worth your hard-earned cash?

Virtual reality has finally gone mainstream, but how do you find the best VR headset for you? Check out a few of our favorites, whether you want the best of the best or a budget alternative for your mobile device.
Computing

Windows is getting a face-lift in 2020, but you can get a sneak peek right now

Microsoft is increasing the lead time for an upcoming major update to Windows 10, giving Windows Insiders the ability to test it right now, even though it's not set for release until 2020.
Computing

These Windows 10 keyboard shortcuts will take your skills to a new level

Windows 10 has many new features, and they come flanked with useful new keyboard shortcuts. Check out some of the new Windows 10 keyboard shortcuts to improve your user experience and save more time!
Computing

What is Wi-Fi 6? Here's a look at the next evolution of the wireless standard

We're exploring the new naming convention for wireless standards, how it affects the devices you buy, and what the upcoming Wi-Fi generation is changing for the better.
Emerging Tech

A.I.-powered website creates freakishly lifelike faces of people who don’t exist

No, this isn't a picture of a missing person. It's a face generated by a new artificial intelligence on the website ThisPersonDoesNotExist.com. Here's how the impressive A.I. works.
Deals

The best Presidents’ Day sales 2019: Amazon, Walmart, Dell, and more

Presidents' Day sales are a great chance to score electronics, clothing, home and office stuff, and other goodies at a discount. We’ve smoked out a large handful of the best of these Presidents' Day deals, from tech to bedding, to help…
Deals

Keep your MacBook safe and dry with an Under Armour backpack for under $50

Under Armour is having a huge sale this weekend to help you on your quest for a better backpack. The UA Outlet Exclusive sale is going on now through Monday, February 18th, offering great discounts on stormproof backpacks.
Deals

Walmart Presidents’ Day sale: Instant Pot, Google Home, and 4K TV deals

Presidents' Day weekend is one of the best times of the year to find deep discounts on 4K TVs, laptops, Instant Pots, clothes, mattresses, and furniture. And Walmart is offering deals on all of those things and more.
Computing

The HoloLens 2 will be announced at MWC. Here's what we know about it so far

The HoloLens 2 is ripe for an announcement. Here's what Microsoft has revealed so far, what's likely in store for the next generation HoloLens, and everything that we know about this mixed reality headset.