Skip to main content

We came up with the worst possible names for the next Nintendo Switch

An image of the Nintendo Switch - OLED Model Mario Red Edition.
Nintendo

Rumors about Nintendo’s next console are heating up. GamesIndustry.biz sparked some conversation this week after publishing predictions from an industry analyst about what to expect from Nintendo’s next system. Serkan Toto of Kantan Games predicts that the console won’t be a drastic overhaul of the Switch, but rather an iterative successor. That’s only a guess, but a plausible one that gamers are starting to accept as a real possibility.

If that does wind up being the case, Nintendo has a hard task ahead of it. The company has historically struggled with trying to capitalize on revolutionary hardware with smaller upgrades. The Nintendo Wii U was a flop in large part due to its confusing marketing. Some casual gamers weren’t sure if it was a new console or just an upgrade to the Wii, stopping them from running out the door to trade in their beloved system. A Switch successor with all the same basic functions could run into the same issues if its plagued with unclear marketing.

The next Switch needs to have a big, bold name that makes it clear that it’s a new system. It needs to be as memorable as the Switch, but still close enough to it to draw a connection to the system. That’s why Nintendo should run far away from this list of terrible suggestions we dreamed up for its next console.

Switch II

There’s one very obvious answer as to what Nintendo should name its next console: the Switch 2. It’s not sexy, but it certainly would be the clearest, most bankable name possible. We wanted to ruin that. Instead of adding a simple “2,” Nintendo could really stir up confusion if it went with a “II.” But that’s not all! The official logo could get cute with the number, having two Joy-Cons represent the roman numeral. That would ensure that casual buyers would have no idea that the console was a sequel, following in the footsteps of the Wii U and its overly stylized logo.

Nintendo Series NX

Currently, Microsoft holds the award for “most confusing console name” thanks to its Xbox Series X and Series S. The branding seems more appropriate for iPhones than consoles, making it a little unclear what the difference between them is to an average buyer. Nintendo absolutely should not follow suit, but if it did, there’s an obvious option: the Nintendo Series NX. If that sounds familiar, it’s because “NX” was the original code name for the Switch. Going with Series NX would act as a cute, inside baseball wink to the Switch’s history that virtually no one would understand outside of die-hard gaming fans. Everyone else would be left wondering if Nintendo made a smartphone.

Switch 2 Ultra 5G UW

Actually, let’s take that idea one step further, because no one is worse at naming products than smartphone manufacturers. Just look at Apple and its current line of iPhone 15s, which includes the Pro and Pro Max. With phones, the more words you have tacked on to the end, the more premium the product feels. Nintendo could really cause headaches if it took some notes from Samsung and went with the Switch 2 Ultra 5G UW. Is it a pro version of an existing Switch 2? Is there a non-5G version? What in the world does UW mean? That’s for your confused mom to figure out the week of Christmas.

Nintendo Switch N27S QD-OLED Mini Generation 2

Wait, no, let’s go even further. If we really want to get deep into confounding tech product names, things get very confusing fast once you get into the world of TVs. Sony is especially notorious for long product names with lots of numbers tacked on, despite the fact that it has the most elegant console naming convention. Nintendo already dipped into this strain of product naming with the Nintendo Switch OLED, one of the first gaming devices to put a hardware feature in its name, so let’s just go all out. Throw a whole product SKU at the end of it. Release an updated model every few months with a new one. Get the most impressive display possible on it and make sure that’s squeezed in there. Put “Mini” in the name to make sure people don’t confuse it for a TV. It’s time to go all or nothing, cowards!

Nintendo Switchty Four

Look, I’m not going to dignify this one with a blurb. I said these were our worst names, OK?

The Nintendo

This idea is so bad that it comes back around to being good. Maybe. At the end of the day, Nintendo is the only branding that matters. The company could very much put out a console simply called The Nintendo at this point and make bank. That’s debatably what Microsoft is trying to go for right now, using the Xbox name as the primary selling point over any attached modifier. Nintendo could get away with taking that idea to a logical conclusion. After all, consider how many boomers just refer to every video game console as “The Nintendo” already. Why not capitalize on the confusion by creating the one console to rule them all?

Editors' Recommendations

Topics
Giovanni Colantonio
Giovanni is a writer and video producer focusing on happenings in the video game industry. He has contributed stories to…
One of the best sci-fi games ever made is coming to Nintendo Switch next month
outer wilds nintendo switch indie world

During the November 2023 Indie World Showcase, it was revealed that many intriguing indie titles are coming to the Nintendo Switch over the next year. One of the show's biggest announcements was that Outer Wilds -- a critically acclaimed sci-fi game about exploring a solar system throughout repeating time loops -- is finally coming to the Nintendo Switch next month.

A Nintendo Switch port for Outer Wilds was first teased in 2021 and intended to be released during the summer of that year, but it did not make that release window. We did not hear much else about the port until now outside of a mention during one of publisher Annapurna Interactive's own showcases. An Indie World Showcase segment dedicated to the game showed some of its physics-based spacefaring gameplay in action on the Switch, and it seemed to look nice and run at a solid frame rate. Called Outer Wilds: Archaeologist Edition, this version of the game comes with the Echoes of the Eye DLC and will launch digitally on December 7. It will get a physical Switch release sometime next year.

Read more
Sony’s new PlayStation earbuds are a perfect match — for my Nintendo Switch
Sony's Pulse Explore earbuds sit next to a Nintendo Switch OLED.

If you’re the kind of PlayStation loyalist who buys every add-on Sony puts out, 2023 may have been a pricey year for you. We’ve gotten the DualSense Edge, PlayStation VR2, a brand new PS5 model, and the PlayStation Portal -- but that’s not all. Sony is refreshing its audio offerings on top of all that, starting with the Pulse Explore next month.

Sony’s new wireless earbuds are built with PlayStation devices in mind. They use a new PlayStation Link connection system, which is built to easily pair them with the PlayStation 5. That tech actually replaces Bluetooth entirely on the new PlayStation Portal, which means that the Pulse Explore will be one of the only ways to get wireless audio on the handheld this year. It’s a sign that Sony is getting more aggressive about building a dedicated PlayStation ecosystem, Apple-style. It doesn’t just want you to buy Sony consoles, but all of the black-and-white accessories that go with them too.

Read more
Nintendo introduces a new Super Smash Bros. Switch OLED for Black Friday
Super Smash Bros. Nintendo Switch OLED.

Nintendo unveiled all of the Black Friday deals and bundles it plans to offer in the coming weeks. These offerings are headlined by a brand new Nintendo Switch bundle with Super Smash Bros. Ultimate that has never been available before.
The Nintendo Switch -- OLED Model: Super Smash Bros. Ulitmate Bundle costs $350 and comes with a code for the fantastic 2018 crossover fighting game as well as three months of a Nintendo Switch Online Membership. The bundle's Joy-Cons feature a design based on Super Smash Bros. Ultimate. Unfortunately, this deal includes neither Super Smash Bros. Ultimate's Fighter Passes nor the Nintendo Switch Online Expansion Pack. Nintendo says this bundle will be released on November 19, although they've already been spotted in some stores.
The other big new offering from Nintendo this holiday season is the Super Mario Party + Red & Blue Joy-Con Bundle. It costs $100 and includes a download code for Super Mario Party in addition to Red and Blue Joy-Con controllers. Keep in mind that this bundle includes 2018's Super Mario Party, not 2021's Mario Party Superstars, which remastered a lot of content from the series' older games.
https://twitter.com/NintendoAmerica/status/1721527869355049300
Nintendo also plans to offer bundles that have been available before, like the Nintendo Switch Mario Kart 8 Deluxe Bundle and Animal Crossing: New Horizons Nintendo Switch Lite.
Various game discounts for Switch games will also go into effect on November 19. In terms of Nintendo-published games, people can expect Everybody 1-2-Switch! and Nintendo Switch Sports to be discounted by $10, titles like Luigi's Mansion 3, Super Mario Odyssey, The Legend of Zelda: Breath of the Wild, and Xenoblade Chronicles 3 to have $20 discounts, and for Kirby's Return to Dream Land Deluxe, Donkey Kong Tropical Freeze, Mario Strikers: Battle League, and Fire Emblem Warriors: Three Hopes to all be available $30 cheaper than usual. Sadly, it does not look like Nintendo itself will offer any major deals surrounding this year's The Legend of Zelda: Tears of the Kingdom.
All of these bundles and deals will become available on November 19.

Read more