Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Disney+ with ads launches December 8; Hulu raises prices

The ad-supported version of Disney+ will launch in the United States on December 8, 2022, the company announced today along with its earnings for the third fiscal quarter. The monthly subscription fee will cost $8 — that’s $3 cheaper than the “Premium” subscription, which runs $11 a month or $110 annually.

Disney+ on a TV.
Phil Nickinson/Digital Trends

The ad-supported plan also will be available as part of the Disney Bundle, which gives subscribers access to Hulu and ESPN+. There’s a new skinny Disney Bundle, however. Here’s how that breaks down:

  • Disney+ and Hulu, with ads: $10 a month
  • Disney+, Hulu, ESPN+, with ads: $13 a month
  • Disney+ and Hulu, without ads, and ESPN+ (which still has ads): $20 a month

The legacy version of the Disney Bundle, which includes Disney+ without ads, Hulu with ads, and ESPN+, remains $15 a month for existing subscribers.

“With our new ad-supported Disney+ offering and an expanded lineup of plans across our entire streaming portfolio, we will be providing greater consumer choice at a variety of price points to cater to the diverse needs of our viewers and appeal to an even broader audience,” said Kareem Daniel, Chairman, Disney Media & Entertainment Distribution. “Disney+, Hulu, and ESPN+ feature unparalleled content and viewing experiences and offer the best value in streaming today, with over 100,000 movie titles, TV episodes, original shows, sports and live events collectively.”

Disney also announced that the cost of Hulu is going up, starting on October 10, 2022. It’ll cost $8 a month with advertising on the on-demand content, or $80 annually. If you want to get rid of most ads, it’ll cost you $15 a month. (There’s no annual option there.) ESPN+, as previously announced will cost $10 a month or $100 a year starting August 23.

Upcoming price increases notwithstanding, the trifecta of Disney+, Hulu, and ESPN+ remains a strong go-to for consumers. Disney+ increased its subscriber base to 152.1 million worldwide, with 44.5 million coming from the United States and Canada alone. Hulu’s on-demand service added about 800,000 subscribers for the quarter to hit 42.2 million, with another 4 million subscribed to Hulu With Live TV. (It no longer is the largest live TV streaming service in the United States, however, having ceded that ground to YouTube TV.) ESPN+ added a half-million subscribers for the quarter to end at 22.8 million.

Editors' Recommendations

Phil Nickinson
Section Editor, Audio/Video
Phil spent the 2000s making newspapers with the Pensacola (Fla.) News Journal, the 2010s with Android Central and then the…
How many screens can you stream Disney+ on?
The Disney Plus app runs on an Apple Vision Pro headset in a person's living room.

In the world of streaming entertainment, Disney+ stands atop a mountain of content all its own. It's home to everything from classic Disney shorts and features to all things Pixar, Star Wars, Marvel, Nat Geo, and more. If you only wanted to pay for one service, a Disney+ subscription wouldn’t do you wrong.

Unlike some competitive streaming meccas, a single Disney+ account can be shared with multiple users, and more than one Disney+ movie or show can be streamed simultaneously. How many exactly? We’ve put together this guide to answer that question, and to provide some additional Disney+ account sharing info.
How many people can stream Disney+ at the same time? 

Read more
What is Disney Plus: plans, price, and everything else you should know
Lenovo Tab Extreme showing Disney Plus.

Where can you watch all the latest Disney movies and shows, on top of the company’s trove of animated classics? The answer is Disney+, a content-packed streaming platform that includes close to a century’s worth of Disney shorts and features. You’ll also be able to indulge in movies and shows from Pixar, Marvel, Lucasfilm, Nat Geo, and 21st Century Fox.

How much does Disney+ cost? How do I create an account? And can I watch the Star Wars prequels on the service? We’ll answer all these questions and more in this everything-you-need-to-know Disney+ guide we’ve created. 

Read more
Get ready for the one sports streaming service to rule them all
App icons for Disney+, Hulu and ESPN.

Get ready for yet another streaming service — this one tailored for sports fans. Fox Corp., ESPN, and Warner Bros. Discovery today announced plans for "an innovative new platform to house a compelling streaming sports service," according to a press release from the three companies. The news was first reported by The Wall Street Journal.

The new service — which does not yet have a name or pricing — will launch in the fall of 2024.

Read more