Skip to main content

HBO Max begins its European expansion

HBO Max continues to spread outside the United States, with Spain and the Nordics gaining access to the streaming service as part of a 27-territory expansion in Europe. It’s now live in six European territories — including Andorra, Sweden, Denmark, Norway, and Finland.

As part of the launch, HBO Max is offering new customers in Sweden, Norway, Finland, Denmark, and Spain half-off the standard monthly price — for the lifetime of the subscription. That takes things down to 4.49 euros per month, for instance, in Spain and Finland. To get that discount, customers will have to sign up by December 2021 at, through the Google Play Store on Android, via LG televisions, or on Xbox or PlayStation consoles.

More on HBO Max

HBO Max app icon on Apple TV.
Phil Nickinson/Digital Trends

“HBO Max is now live in six European territories, with 21 more to come in 2022,” Christina Sulebakk, General Manager, HBO Max EMEA, said in a press release. “As well as bringing together the very best entertainment, movies, kids programming and original series on one streaming platform available on every screen, we are offering customers outstanding value with a once in a lifetime promotion in addition to a new annual subscription, making it easy for customers to enjoy everything they love.”

Don’t go running to HBO Max in those new countries first thing if you’re looking to watch Dune, however. There’s still a 45-day lag time before new Warner Bros. movies see release on HBO Max outside of the United States.

As of September 30, 2021, HBO Max had some 69.414 million subscribers worldwide.

HBO Max is available on every major streaming platform, including Android and iOS devices, on Roku and Amazon Fire TV, Android TV and Google TV, on gaming consoles, and on smart TVs. The service provides for up to five viewer profiles per account, three concurrent streams, and no limit on the number of devices you can have attached to a subscription. Select movies and shows are available in 4K resolution and Dolby Vision for HDR and with 5.1 sound or Dolby Atmos.

HBO Max will add another 21 European territories in 2022, including countries in Southeastern Europe, Portugal, the Netherlands, Iceland, Turkey, and Greece.

Editors' Recommendations

Phil Nickinson
Section Editor, Audio/Video
Phil spent the 2000s making newspapers with the Pensacola (Fla.) News Journal, the 2010s with Android Central and then the…
Max not working? Why the HBO Max successor’s launch has been wonky
HBO Max app icon.

Today's a big day for the new Max streaming service. After months of fanfare from execs, the combined HBO Max/Discovery streaming service has launched. But despite all the talk of a better tech platform (which might well be true!) and all the new content (which definitely is true), Max is not working for some. Or the idea of having to download a new app is awkward and annoying at best.

Here's what you need to know about the whole transition.
Why isn't Max working?
There are a few things that could be a play here, but there's one obvious one: Unlike HBO Max, the new Max service is only available in the U.S., including American Samoa, Guam, the Northern Mariana Islands, Puerto Rico, and the U.S. Virgin Islands.

Read more
The era of Max is upon us as HBO and Discovery combine
A reminder that HBO Max is becoming Max on May 23, 2023.

Starting Tuesday, May 23, logging in to your HBO Max app will be a bit different. That's the day that HBO Max combines with Discovery under a new tech stack — which promises to be better than the last — and a new brand. And, with luck, it'll be a seamless transition.

The gist is this: HBO Max is going away as a brand. But the content — most of it, anyway — will live on with the HBO name. That goes for the best shows on HBO Max, like Succession. (Seriously, someone thought it'd be a good idea to do this conversion just days before the finale?) The same is true for the best movies on HBO Max. And it'll live alongside a ton of content from the Discovery family of networks, all under the Max branding. And, for what it's worth, the Discovery+ app isn't going anywhere.

Read more
Denon updates its network streamer with HDMI and big price bump
Denon DNP-2000NE network media player.

Denon's newest network media player, the DNP-2000NE, comes with several handy improvements, like the ability to connect it directly to your TV via HDMI ARC. While these improvements are welcome, what's a lot less exciting is the price. The DNP-2000NE is $1,599, a massive increase over its predecessor, the DNP-800NE, which Denon launched in 2018 for just $599.

Visually, the DNP-2000NE and 800NE appear to be nearly identical, with a graphic display on the front, accompanied by volume, source, and playback controls, plus a USB port and a headphone jack. You'll find the biggest changes on the back panel. Where the 800NE was restricted to a conservative group of output ports (fixed and variable analog, and digital optical), the 2000NE is awash in ports: the same analog offering, plus two optical inputs, a coaxial digital input, an optical and coaxial digital output, a USB-DAC input for computer connections, and that HDMI ARC input we mentioned earlier.

Read more