EG9600
Good news for OLED fans eager to see some price reductions: prices are coming down, and quickly. Expected to take over the mantle as quite literally the finest TV on the planet, the 65EG9600 undercuts its predecessor by 25 percent (down from $12,000 to $9,000 MSRP) to prove that OLED is slowly but surely making its way down the ladder to attainable status. Like the EC9700 before it, the screen provides “infinite” contrast, perfect black levels, vividly accurate color reproduction, and top-tier 4K UHD resolution. The curved frame is forged from LG’s impossibly thin Art Slim design to look nearly as striking at rest as it does with the screen on.
UF9500 Prime UHD TV
Stepping back down to earth a bit is the flagship of LG’s Prime UHD TV lineup, the UF9500. The series leverage’s LG’s latest advancement in color enhancement, ColorPrime, which allows a wider color gamut and better overall brightness then regular LED-based displays. The system essentially creates a TV that will grow with future content a year or two down the line, utilizing new technologies like quantum dots and phosphor LEDs to provide a “cinema-like” experience.
Other technologies for the UF9500 include LG’s Ultra Luminance tech to improve brightness and resolution, a 4K IPS (In-Plane Switching) panel for a wider viewing axis, and LG’s Prime Mastering Engine to further enhance the picture through digital rendering. While not as thin as their OLED counterparts, the UF9500 series go as low as 8.5mm thick, ranking them among the thinnest LED displays available.
Three new series
LG has also introduced three new standard 4K UHD LED series for 2015 in the UF8500, the UF7700, and the UF7600, which will be offered in a variety of sizes from 43 to 70-inches. All of the TVs will run on LG’s upgraded webOS 2.0 smart TV platform, which adds even more speed and ease of use to what was already our favorite smart TV platform.
And finally, LG will continue to offer its relatively affordable 1080p OLED TV, the EC9300, which, at $3,500, is the easiest way for mere mortals to break into the coveted OLED universe right now.
A full list of the latest wave of 4K UHD TVs from LG is provided below. Keep in mind these prices are LG’s suggested retail prices, so we expect street prices to be a little lower, and drop down as the year progresses.
| Series | Class Size | Price |
| EG9600 UHD OLED | 65-inch | $8,900 |
| UF9500 Prime UHD | 65-inch | $4,499 |
| UF9500 Prime UHD | 55-inch | $3,699 |
| UF8500 | 65-inch | $3,199 |
| UF8500 | 55-inch | $2,999 |
| UF7700 | 70-inch | $3,999 |
| UF7700 | 65-inch | $2,999 |
| UF7700 | 60-inch | $2,499 |
| UF7600 | 55-inch | $1,999 |
| UF7600 | 49-inch | $1,699 |
| UF7600 | 43-inch | $1,399 |
| EC9300 1080p OLED | 55-inch | $3,499 |
