Skip to main content

Google Assistant could make its way to iPhones later this month

Sundar Pichai stands in front of a Google logo at Google I/O 2021.
This story is part of our complete Google I/O coverage

What is Google Assistant
Image used with permission by copyright holder
The artificial intelligence behind the Google Home speaker and Google’s Allo messing app could come to the iPhone by Wednesday. That’s according to a Bloomberg report, which claims that Google Assistant will soon arrive in the form of a stand-alone app for iOS, Apple’s mobile operating system.

Google Assistant, which the company formally introduced at its annual I/O developer conference in 2016, is a contextually aware, anticipatory digital helper with support for third-party apps. It can walk you through recipes, place restaurant reservations, recap the day’s events, and find nearby movie showtimes. And thanks to support for apps like Uber, iHeartRadio, and MyWineGuide, it can summon a car, play internet radio, suggest wine pairings, and more.

Recommended Videos

It’s designed to be relatable. The Mountain View, California-based company recruited ex-Pixar animator Emma Coats to give the Assistant a personality — and a backstory. “[We] think of the Assistant […] as a conversational assistant — we want users to have an ongoing two-way dialogue,” Google CEO Sundar Pichai said at I/O 2016.

Please enable Javascript to view this content

Google hinted at an iOS version of the Assistant earlier this year, at Mobile World Congress in Barcelona. “I do not think we have anything to announce,” Google product management director Gummi Hafsteinsson told Geekster, “but I think the general philosophy is that we would like to have the Assistant available to as many people as possible.”

Ok Google
dennizn/123RF

According to Bloomberg, the iPhone version of Google Assistant will work across all of the company’s iOS products, like Gmail and YouTube. Earlier this week, Android Police also reported that the app would arrive “within days.”

Recently, Google has started to bring the Assistant to more devices. It came to Android TV, the company’s set-top box platform, in February, and launched on Android Auto in May. And in April, Google introduced the Assistant software development kit (SDK), a suite of tools that let developers plug the Google Assistant into any device that meets a base set of requirements.

Even GE home appliances are slated to receive the service, according to Bloomberg. You’ll be able to pre-heat your oven or set your washing machine using just your voice.

The iOS launch comes as Apple prepares to bring its own AI-powered assistant, Siri, to new devices. The Cupertino, California-based company is reportedly prepping a smart home speaker ahead of a June launch at its Worldwide Developer Conference (WWDC). It’s said to have built-in controls, a far-field microphone array capable of detecting voices from across the room, high-end speakers with Beats technology, and integration with Apple’s smart home platform, HomeKit. It’ll support Apple’s in-home wireless streaming technology, AirPlay, and run a variant of iOS.

Rumors of a Google Assistant app for iOS also follows Amazon’s new Alexa Show, a speaker with a built-in screen and video camera, and Harman Kardon’s Invoke, a high-end stereo powered by Microsoft’s Cortana intelligence.

According to Android Police, the Assistant app for iOS could be announced at I/O 2017, which will run from Wednesday to Friday.

Article originally published by Kyle Wiggers on 05-16-2017. Article updated on 05-17-2017 by Adam Ismail: Added Bloomberg report and information about integration with GE home appliances.

Kyle Wiggers
Former Digital Trends Contributor
Kyle Wiggers is a writer, Web designer, and podcaster with an acute interest in all things tech. When not reviewing gadgets…
I replaced Google Assistant with Amazon Alexa and haven’t looked back
An Amazon Echo Show 5 on a shelf.

This time last year, I was about to move into a new house, and I made the decision to say goodbye to Google Assistant and hello to Amazon Alexa for all my smart home duties.

Now, almost a year later, I’m absolutely convinced it was the right thing to do, as it showed me how fuss-free smart homes can be — and how Assistant's unreliability had been holding me back.
What made me want to change?
Google Pixel Tablet Andy Boxall/Digital Trends / Google

Read more
Apple is killing its never-released iPhone subscription service
iPhone 16 models on display at Apple Park.

Over two years ago, it was reported that Apple was preparing to launch a hardware subscription service for the iPhone — to give people a way to pay a monthly fee to get a new iPhone every year. It wasn't a bad idea, especially with more and more companies moving toward subscription models.

However, it looks like that program is no longer happening. Fast-forward to December 2024, and Bloomberg is now reporting that the never-released iPhone subscription has been scrapped for good.

Read more
Visual Intelligence has made the Camera Control on my iPhone 16 worth using
Using Visual Intelligence on an iPhone 16 Pro showing ChatGPT answer.

One of the big selling points of the iPhone 16 hardware is the Camera Control button. It’s a small physical button on the bottom right of the frame that also has some capacitive capabilities. With the initial launch of iOS 18, a single press launches your camera app of choice, and you can do half presses and sliding gestures to adjust camera settings. It’s a neat idea, but it has some flaws that prevent it from being a great shutter button.

But now we have iOS 18.2, and that brought a lot of new Apple Intelligence features to our phones, especially if you have an iPhone 16. With iOS 18.2, Apple finally added Visual Intelligence, a feature similar to Google Lens, but on iPhone.

Read more