Google may be working on a Nexus-style chip to power future smartphones

google specifies nexus updates 5x 6p 0052
Jeffrey Van Camp/Digital Trends
Google’s not happy with just running the software on your Android phone, it also wants to take responsibility for the processor inside and is investigating making its own chips, according to a new report. This would be a similar approach taken by Apple, which designs the A9 and previous generations of processors that power the iPhone and iPad.

The report, published by The Information, says Google has only recently started thinking about the move, after plans were being made to produce an entirely in-house product aimed at businesses. While that product is speculated to be a Chromebook — possibly the Pixel C — the strategy gradually evolved to cover smartphones.

Unlikely? No, not really. Google loves to experiment in the smartphone world. It already has strong control over the Nexus range of smartphones and tablets. It is instrumental in setting the design and the specifications, then loads its most recent version of the Android OS onboard. A Nexus-style chip may work in a similar way. Additionally, it has previously owned its own smartphone brand, Motorola, before selling the company to Lenovo last year. It’s also dabbling in the carrier market with Project Fi.

Adding a Google-designed processor into the mix is possible, and would allow the company to use chip components and features in a way that suits the company’s services, particularly complex tech including VR in the future. Additionally, such a plan may also benefit the low-end of the market for Google. Recent reports say Google is overhauling the Android One program, where strict guidelines exist regarding which processors can be used inside the devices. Pushing manufacturers towards using a Google chip, produced at a set price and with the right performance, would fit in with Google’s vision for Android One rather well.

If Google is working on its own processor project, then it’ll have to find a willing partner. Apple doesn’t produce the A9 chip, Samsung — which also makes its own Exynos processors — primarily does. Google could also approach Samsung, or may romance Qualcomm, Intel, MediaTek or even Huawei’s Hisilicon or Intel-backed Rockchip.

For now, it’s all speculation, and there has been no official word from Google on the subject.

Mobile

A render video gives us a 360-degree look at the midrange Pixels

The Google Pixel 3 and Pixel 3 XL are considered to be two of the best Android smartphones, but it looks like Google could be prepping a midrange line. Say hello to the Pixel 3 Lite and Pixel 3 Lite XL.
Computing

New rumors say the Pixelbook 2 could show up at CES 2019

What will the Pixelbook 2 be like? Google hasn't announced it, but thanks to rumors and leaks, we think we have a pretty good idea of what the potential new flagship Chromebook will be like.
Smart Home

Google Store sale is on now through December 24!

Black Friday and Cyber Monday 2018 may be history, but fans of Google hardware including the popular Google Home Hub, Pixel 3 and 3XL mobile phones still have lots of deals in store -- the Google Store, that is.
Computing

Microsoft is ‘handing even more of online life’ to Google, Mozilla CEO says

Not everyone is happy with Microsoft's switch to Google's Chromium engine. In a new blog post, Mozilla CEO Chris Beard writes that he believes the move is "handing online life control" to Google.
Cars

Best Products of 2018

Our reception desk has so many brown boxes stacked up, it looks like a loading dock. We’re on a first-name basis with the UPS guy. We get new dishwashers more frequently than most people get new shoes. What we’re trying to say is: We…
Outdoors

Puma revives its classic 1986 smart shoe, complete with high-tech heel hump

More marketing stunt than serious effort to dominate the smart shoe space, Puma is about to re-release its classic RS-Computer Shoe. The high-tech footwear from 1986 was a breakthrough at the time, despite its unsightly heel hump.
Smart Home

Uber Eats is testing a system for cheaper meal delivery

You know how Uber Pool offers cheaper trips if riders share a car? Well, Uber Eats is currently testing the same idea for meal delivery, and it could mean cheaper orders for customers.
Mobile

New Apple Watch begins saving lives one week after getting EKG feature

The Apple Watch Series 4 was updated almost a week ago with a new feature that allows users to take electrocardiogram tests -- and already it seems like the new feature is saving lives.
Mobile

The best smartphone stocking stuffers for a very techy Christmas

If you've got a tech-loving smartphone enthusiast to buy for, we can help you out. Here's a selection of top phone accessories that would make amazing stocking stuffers so you can have a very Merry Christmas.
Mobile

OnePlus's 5G phone should arrive in May 2019, may cost up to $850

OnePlus will be among the first companies to put the new Snapdragon 855 processor into a phone, and will also release a separate and more expensive 5G phone in 2019 with the help of U.K. network EE.
Mobile

Santa Claus is coming to town. Get ready with these Christmas apps

Like it or not, Christmas comes but once a year. Thankfully, we've got a list of the best Christmas apps to help get you into the holiday spirit, just in case you want to call Santa or become a Christmas elf.
Gaming

Xiaomi’s Gamepad 2.0 turns the Black Shark into a mini Switch

Chinese phone manufacturer Xiaomi has introduced the Gamepad 2.0 for its Black Shark gaming phone that launched earlier this year. The new gamepad is similar to the Switch Joy-Con, with one piece attaching to each side of the phone.
Mobile

Google makes it easy to donate to charity straight through the Play Store

As we head into the holiday season, Google announced a new feature on Google Play that makes it a little easier to donate to charity. Through the new page, you'll be able to choose from a range of charities to donate to.
Deals

REI clearance sale extends discounts on Garmin, Fitbit, and GoPro devices

Beyond the things you typically expect to find at REI — like tents, skis, and jackets — there are tons of great deals on quality tech foryour outdoor adventures. From smartwatches to action cameras, here are the best tech deals.