Skip to main content

HTC cuts sales forecast thanks to Samsung, Apple

Image used with permission by copyright holder

Taiwan-based handset maker HTC has cut its revenue forecast for the fourth quarter, reports Bloomberg. The anticipated drop in revenue, which could be as much as 23 percent for the quarter, is due to increased competition from Samsung and Apple, as well as the overall weak state of the global economy, the company said.

HTC expects its fourth quarter earning to be NT$104 billion ($3.4 billion), which is about equal to what they were a year ago. Even last month, HTC said that revenue would be closer to between NT$125 billion and NT$135 billion.

Recommended Videos

“Due to global macroeconomic downturn and market competition, the assumptions of 2011 Q4 financial forecast provided earlier are no longer applicable,” HTC said. The company expects revenue to pick back up during the second half of next year.

Samsung has become an increasingly prominent player in the Android handset market, which was previously a domain dominated by HTC. High-end devices from Samsung, like the Galaxy S II, and the Galaxy Nexus, have stolen the spotlight from HTC. Of course, Apple’s iPhone line, which remains the most popular line of smartphones in the US, has also played a role in HTC’s downturn. Needless to say, many be will be watching to see what HTC can deliver at the upcoming Consumer Electronics Show in January.

In addition to the revenue news, HTC also announced that it is re-evaluating its $300 million purchase of S3 Graphics, which was done in order to go on the offensive against Apple in a patent infringement case. Earlier this week, Apple was found to have not violated any of the S3 patents.

Andrew Couts
Former Digital Trends Contributor
Features Editor for Digital Trends, Andrew Couts covers a wide swath of consumer technology topics, with particular focus on…
Apple iPhone 16 Pro vs. Google Pixel 9 Pro: Which Pro is best?
Hero photo of the back of the iPhone 16 Pro and Pixel 9 Pro

Smartphones are constantly getting bigger, and the Apple iPhone 16 Pro Max and Google Pixel 9 Pro XL both stretch the boundaries of what's comfortable to use with one hand. Thankfully, Apple and Google also launched the iPhone 16 Pro and Pixel 9 Pro, which offer the same premium flagship experience in a smaller, more ergonomic form factor.

Each phone boasts reasons to buy it over the other, and many of these have to do with AI. Both phones also cost $1,000, So, which one should you buy? Which phone has the best mix of hardware and software, and utilizes AI in ways that will improve your life? Let’s dive into the details.
Apple iPhone 16 Pro vs Google Pixel 9 Pro: specs

Read more
The Samsung Galaxy Z Fold 6 is already on sale at $300 off
A person holding the open Samsung Galaxy Z Fold 6.

The Samsung Galaxy Z Fold 6, the brand's latest flagship foldable smartphone that was just rolled out in July, is already on sale with a big discount from Samsung itself. The 512GB version, originally priced at $2,020, will be yours for $1,720 for savings of $300. It's still expensive, but that's a pretty nice discount for a device that's only a few months old. If you've got the cash to spend and you're looking for phone deals on premium models, this is the one that should be in your sights.

Why you should buy the Samsung Galaxy Z Fold 6
The Samsung Galaxy Z Fold 6, which we gave a rating of 4 stars out of 5 stars in our review, is featured in our list of the best phones as the best foldable phone. We described it as "the best, most manageable big-screen folding phone you can currently buy," as its weight and dimensions have been refined for one of the best things about the Samsung Galaxy Z Fold 6 -- it's pocket-friendly. This makes the device a true engineering marvel, considering the sizes of its 6.3-inch Dynamic AMOLED 2X cover screen and 7.6-inch Dynamic AMOLED 2X main screen.

Read more
The latest Samsung Galaxy Z Flip 6 is already on sale
A person closing the Samsung Galaxy Z Flip 6.

One of the better phone deals available today is this direct-from-the-source offer for the Samsung Galaxy Z Flip 6. The new phone is available at Samsung for $100 off. Usually $1,220, it’s down to $1,120 for a limited time, with an additional $650 potential savings via instant trade-in credit. The phone has only recently been released and it looks gorgeous. If it’s appealing to you, keep reading and we’ll take you through all you need to know about it.

Why you should buy the Samsung Galaxy Z Flip 6
The best phone world is ever changing, with flip and foldable phones becoming a major player now after a long time of all phones being the candy bar style. When it comes to the best flip phones, Samsung rules the roost. Interestingly, while we loved the Samsung Galaxy Z Flip 6 with its “top-notch hardware” and “very good inner display” as well as great performance, it’s worth noting that it’s expensive for what it is and its cover screen isn’t great. Despite that though, we’d recommend it.

Read more