Skip to main content

Throw the devil horns! Spotify says metal fans are the world’s most loyal listeners

metal fans most loyal listeners music
txking / Shutterstock.com
It’s no secret that most music listeners have a favorite genre, but which genre has the most loyal listeners across the globe?

Music streaming service Spotify sought to answer this question. To find out, Spotify’s research arm The Echo Nest “identified ‘core’ artists that are most central to each genre.” To quantify genre loyalty worldwide, the statisticians “divided the number of streams each core artist had by their number of listeners” and then normalized the charts.

global-spotify-listeners
Image used with permission by copyright holder

Unsurprisingly (if you’re friends with any metalheads), metal fans are the world’s most loyal listeners. Pop came in second place, with folk, country and rock fans rounding out the top 5.


Spotify did point out that the analysis was based on ‘repeated listens’ from core artists. “One could reasonably conclude that Jazz, EDM, Classical, and Blues listeners play more fringe artists from those genres,” the company claimed.

In addition to the global charts, researchers at Spotify also broke out the analysis by nation to find state-specific loyal listeners for 15 countries including Brazil, Germany, Great Britain, Italy, Norway and others. To say that there’s lots of information to pore through (and new genres to check out) would be an understatement.

One cool result of the data is the genre-specific intro playlists that Spotify made. For each country, the service made playlists of the most loyal genres from a variety of specific tastes. Interested in checking out an introduction to Australian hip hop? How about a primer on Brazilian punk? Breton folk (from France)? Spanish new wave? There’s a Spotify-generated playlist for all of those (and dozens more).

In the US, the most loyal genres have strong cultural ties — the top three being Regional Mexican, Latin Pop and, somewhat surprisingly, Native American. Emo and Metal round out the top five.

Genre loyalty certainly doesn’t mean the most popular genre but it does give insight into which genres have the most lasting effect on the listener. Whether it’s because of a genre’s visceral effect, nostalgia of home or the culture that surrounds a genre, listener loyalty is worthwhile to consider.

Editors' Recommendations

Chris Leo Palermino
Former Digital Trends Contributor
Chris Leo Palermino is a music, tech, business, and culture journalist based between New York and Boston. He also contributes…
Best Cyber Monday Deals 2022: Laptops, TVs, AirPods, and more
Best Cyber Monday Deals 2022

Cyber Week is here! With some truly epic deals out there, this is the best time of year to buy a new tech gadget. If you slept through the Black Friday sales, then the Cyber Monday sales, you better grab what you need during this week of slowly diminishing deals. From tablets to air fryers, laptops to smartwatches, we've rounded up the best Cyber Monday deals across a range of categories, and you'll find them all below.
Cyber Monday sales: Quick links

Amazon: Huge discounts on laptops, Echo devices, and tablets
Best Buy: Your destination for sales on super-sized TVs
Dell: Unbeatable discounts on gaming laptops, monitors, and more
Gamestop: Cheap video games, console accessories and monitors
HP: Gaming PCs, laptops, monitors, and printers from $129
Kohl's: Home decor, clothing and kitchen appliance steals
Lowe’s: Up to 60% off appliances like refrigerators and decor
Staples: Save big on laptops, home office hardware and supplies
Target: Tons of cheap kitchen appliances and stocking-fillers
Walmart: Great for laptops, and is restocking PS5 and Xbox Series X

Read more
What is hi-res audio, and how can you experience it right now?
Dlyan Wireless Headphones

High-resolution audio, hi-res audio, or even HD audio -- whatever you decide to call it (for the record, the industry prefers "hi-res audio"), it's a catch-all term that describes digital audio that goes above and beyond the level of sound quality you can expect from a garden-variety MP3 file and even CDs. It was once strictly the domain of audiophiles, but now that major streaming music services like Apple Music, Amazon Music, Tidal, Deezer, and Qobuz have embraced it, almost everyone can take advantage of what hi-res has to offer.

But what exactly is hi-res audio? What equipment do you need to listen to it? Where can you download or stream it? And does it actually sound better? We've got the answers.
What does the term 'hi-res audio' mean?

Read more
How to download music from Spotify for offline listening
How to download music and podcasts from Spotify: The downloads folder.

If you're a Spotify Premium user paying that premium Spotify fee, chances are you've taken at least some time curating playlists, liking songs, and using the platform's easy-to-use (and recently revamped) user interface to discover new and old music.

But sometimes all that music or your favorite podcasts aren't available if you find yourself without an internet connection to stream them from — like on a long plane ride or weekend camping trip in the sticks. That's where Spotify's offline listening feature comes in handy, allowing you to download playlists, albums, and podcasts through its desktop and mobile apps so you can still rock out while you're off the grid.

Read more