Skip to main content

Latest Fujifilm Instax Mini instant film camera is all sorts of retro-inspired fun

fujifilms instax analog camera outselling its digital devices by nearly four times mini 90 neo classic

Because the market for vintage-loving hipsters who refuse to photograph things unless they’re captured in film is never-ending, Fujifilm has unveiled the next line of its Instax Mini instant camera to please just the right audience. Currently available on the Japanese Fujifilm site, the Instax Mini 90 Neo Classic is the Polaroid-esque camera we’ve come to know and love, except this time the body is retrofitted to look like a classic film camera from the 70’s. It’s also a nod to the company’s current X series which bare similar aesthetics.

Instax Mini 90Aside from the retro-inspired looks, the Mini 90 also has upgraded specs from the Instax Mini 8. Whereas the Mini 8 only has settings for brightness adjustments, the Mini 90 comes with a macro mode for shooting things up-close, double exposure for those who really want to get artsy, and a “bulb” mode for shooting as many as 10 exposures in a slow shutter speed. The lens is a 60mm f/12, and a programmable electronic shutter can shoot as far as 1/400. With the Mini 90, users also have better control of flash so shooting portraits at night won’t wash out the subject, and the camera comes with rechargeable battery instead of the previous models that run on AA batteries. There’s even a mounting hole to use with tripods, so you can make use of that bulb mode more successfully.

Related Videos

Despite the upgraded specs, the Mini 90 still uses regular Instax Mini film which measures a tiny 2.13 x 3.4 inches. A pack of 20 exposures will cost you $15. The new model gives the Instax line a complete refresh that finally makes the product look more like a real camera instead of a plastic toy (not to say we don’t love the old look, cause we do). Even the added holes for a full camera strap makes a difference.

Fujifilm instax mini 90 sampleThere are no words on when it will be available in the U.S., but the item is slated to hit the Japanese market on September 20 for approximately $210 USD. Hopefully, we’ll see some more news over CES just like we did with the past Instax iterations, or a company like AC Gears would pick it up if it doesn’t make it stateside.

Editors' Recommendations

Sony A7 III mirorless camera is $300 off for Black Friday
Sony Alpha a7 III Mirrorless front view.

There are a lot of great Best Buy Black Friday deals going on right now, and whether you're looking for TVs, laptops, or even headphones, there's a little something for everybody. Of course, many folks may not realize that Best Buy has some fantastic deals on high-end photography gear, such as this Sony Alpha a7 III mirrorless camera. While it usually goes for a whopping $2,200, Best Buy had brought it down to $1,900, and while that relatively doesn't seem like much, you could always spend the $300 savings on a new lens.

Why you should buy the Sony Alpha a7 III
The Sony Alpha a7 III is a camera with so much tech that it might as well be three different cameras. It has excellent dynamic range, low-light performance, and high-speed performance, and the full-frame sensors make the images look absolutely stunning. Interestingly, the a7 III manages to do an excellent job at both low and high ISOs, the latter of which can go as high as 51,200 non-boosted, which, granted, adds a lot of noise, but noise reduction helps with that. As for the video, well, sadly, it's not as impressive, at least in terms of advancements in image quality, and while it can do 8-bit 4K at 30 frames per second, it's no longer ahead of the pack in that regard, like the Panasonic Lumix GH5 is with its 400Mbps 10-bit codec and 60-fps 4K.

Read more
How $80 of photo processing software magically saved me thousands
photo editing topaz labs denoise ai phil camera

It's a good time to be a photographer, whether you're just starting out and really don't have any idea what you're doing, or if you're a seasoned pro looking to try something new.

The gear is better than ever, making even entry-level bodies better than what the previous generation started out with. Software options make cataloging and processing your photos faster and less destructive, so you can revisit things for years and give old pics new life.

Read more
DJI’s 2022 drone contest offers record prize pool
A photo taken from a drone.

Leading drone maker DJI has teamed up with the SkyPixel online community for its eighth annual photo and video contest.

Whether you’re an experienced drone pilot or an absolute beginner still finding your way, the contest is the perfect opportunity to send your machine skyward in a test of your creative skills.

Read more