The clock reaches zero on Samsung’s Galaxy teaser page and reveals… a cheap shot

By Andy Boxall April 23, 2012

Samsung’s hype machine has been working hard recently, as the Korean company does its best to maintain the high degree of anticipation surrounding the Galaxy S III smartphone.

The cryptic www.tgeltaayehxnx.com website (that’s “the next galaxy,” anagram fans) appeared over the weekend with a timer set to reach zero at midday GMT and with a little over an hour until it expired, the strain of millions eagerly awaiting the big reveal saw the website begin to fall over.

Long loading times and even the occasional time-out, didn’t bode well for anyone wanting to be first to see just how much Samsung would show the week before the launch event.

Sure enough, as the timer ran out, nothing happened and the site froze attempting to deliver the payoff. As we all know, patience is a virtue, and after a few minutes it was all back on track — you even get to solve the anagram.

 Was it worth the wait? Well, that depends on what you expected. What we’ve been given is a one-minute teaser trailer for the event more than the phone.

It takes us on a journey through the cosmos, telling us that “truly smart technology becomes a natural part of life” and that “a galaxy fits perfectly into [our] hand,” before ending with the cheapest of cheap shots you’ve ever seen.

We won’t spoil it here, but when it does happen, we’d hope for snorts of derision rather than the cheers Samsung is clearly expecting. It’s also more than a little ironic, as the galaxy looks like shots of a Mac OS X desktop, and Samsung’s whole approach to the S III’s launch comes straight from Apple’s big book of successful marketing strategies.

The only vague hint concerning the phone is the phrase “your view of the world grows ever wider,” which suggests the phone will indeed have a big screen. Tell us something we didn’t expect, Samsung.

A 16-second version of the teaser, without the rabble-rousing, has also appeared on Samsung Mobile’s Facebook page.

Samsung’s event will take place on May 3 in London.

Editors' Recommendations

Topics

Samsung

Senior Mobile Writer

Andy is a Senior Writer at Digital Trends, where he concentrates on mobile technology, a subject he has written about for…

Mobile

The Samsung Galaxy Tab S6 with a free S Pen is down to $199

A render of the front of the Samsung Galaxy Tab S6 Lite 2024.

There are tablet deals that slash the prices of devices that are designed to meet the requirements of creative professionals, but you can also take advantage of offers for tablets that are designed for simpler purposes. The Samsung Galaxy Tab S6 Lite is a great example of the latter, and it's on sale from Walmart with a $150 discount that pulls its price down to a very affordable $199 from $349. It's not going to stay this cheap for long though, so if you're interested in this bargain you're going to have to complete your purchase as soon as possible.

Why you should buy the Samsung Galaxy Tab S6 Lite
The Samsung Galaxy Tab S6 Lite (2024) is now available, but the 2022 release of the tablet, which is the one that's discounted on Walmart, remains a worthwhile purchase today as long as you manage your expectations. It's not going to challenge the best tablets in terms of performance as it only offers 4GB of RAM, but it's going to be more than enough for daily activities such as browsing the internet, catching up on social media, and watching streaming shows. The tablet only comes with 64GB of storage, but you can use a microSD card for up to 1TB of additional space.

Mobile

Best tablet deals: iPad, Samsung Galaxy Tab, Fire, and more

Front face of Samsung Galaxy Tab S8.

Whether for work, play, or anything in between, a new tablet can make a nice addition to your tech lineup. They’re perfect for kids and professionals, and most brands have something at a price point for everyone. Tablets also make some great tech for some savings, as even the best tablets often see a discount. There are a lot of tablet deals out there, and among them are some of the best Samsung tablet deals, best iPad deals, and best Surface Laptop and Surface Pro deals we’ve seen. Below you’ll find what we feel are the best tablet deals to shop right now, as well as some information on why each might best suit your tablet needs.
Samsung Galaxy Tab A7 Lite (32GB) -- $90, was $160

If you need an Android tablet for simple tasks like browsing the internet and watching streaming shows, the affordable Samsung Galaxy Tab A7 Lite may be enough for you. Its 8.7-inch screen is decent with WXGA+ resolution, while maintaining portability so you can easily hold the tablet in one hand. Its internal storage is limited at 32GB, but you can expand it by up to 1TB using a microSD card. For the clumsy ones, the Samsung Galaxy Tab A7 Lite is perfect for you because it's protected by a sturdy metal frame.

Mobile

5 ways the Samsung Galaxy S24 beats the Google Pixel 8

Samsung Galaxy S24 (left) and Google Pixel 8 in hand.

If you’re in the market for a new Android phone, you have many options to consider. Google's Pixel phones are in better shape than ever, Samsung's Galaxy S range is killing it, OnePlus is on a tear, and Motorola has some very strong options, too.

Out of all the Android phones you have to choose from, there's a strong chance you're thinking about going with either the Google Pixel 8 or the Samsung Galaxy S24. If you're looking at both phones and are unsure which is the best overall pick, here are a few reasons we think you should opt for the Samsung handset.
A lighter and more compact design