Why smart clothes, not watches, are the future of wearables

Samsung Wearable Prototypes
Malarie Gokey/Digital Trends
Get this crap off of my wrist.

Why are we so fixated on watches and bands? The wearable tech market is full of fitness-obsessed products for workout-loving people with thick wrists and deep pockets. No one in the industry wants to admit it, but the wrist is probably not the best place to stick a bunch of sensors, and activity tracking may not even be the best use for all those sensors. If we want wearables to become truly wearable, companies need to start looking at the clothes we wear every day of our lives. And if we want those wearables to be truly useful, we need to think beyond step counting and create tech that gives actionable suggestions to improve our well-being.

Forget bands, make more smart clothes

Although the idea of smart clothing has floated around for a few years, little has come of it, until now. Big-name companies like Samsung, GoogleOMSignal, Hexo Skin, and Under Armour have begun thinking about ways to make the clothes on your back as smart as the phone in your pocket. Since most wearables are fitness-focused, most smart clothing so far has followed in those footsteps with incredibly accurate fitness metrics and detailed analysis of workouts. Thankfully, many companies are beginning to think beyond gym rats, and the smart clothes they are working on may be the future of wearable tech.

Slipping on a smart t-shirt or hooking on a smart bra in the morning doesn’t require any extra effort.

No matter your age, gender, or fitness level, you have one choice every day: wear clothes or get arrested for indecent exposure. This is why smart clothes are wearables for everyone. Slipping on a smart t-shirt or hooking on a smart bra in the morning doesn’t require any extra effort. You don’t have to change your behavior to suit the tech.

The main problem with current fitness bands and smartwatches is that they’re so conspicuous. Yes, they’ve improved lightyears from the bulky monstrosities we tried to wear a year or two ago, but they’re still something you have to take off, charge, think about, and put on each day. Imagine if your coat, pants, socks, or shoes just did all this for you. You wouldn’t have to work out to take advantage of the benefits of wearable tech. Since you wear clothing all the time, making the fabric that covers your body smarter would make it easier than ever to keep tabs on your overall wellness without forcing you to go to the gym, or wear anything that you wouldn’t normally wear.

Wearable tech is at its best when it isn’t obvious. That’s why smart jewelry that’s not overly futuristic, gaudy, or bulky — and smartwatches that look like actual watches — have such incredibly strong appeal to your average person.

Endless varieties of smart clothes

Smart clothes are even more normal looking, and they’re much more easily customizable than other wearables. After you’ve got the sensors down, you can easily incorporate them into any type of clothing without a hitch. It doesn’t take much effort to create 20 different color options and styles for a smart shirt, but manufacturing more than one finish for a smartwatch is a huge operation. Already, smart clothes are available in more styles, colors, and varieties than other wearables.

Just look at OMSignal’s many fun smart sports bra patterns and color options or Samsung’s recent wearable prototypes, which include a belt that lets you know when you’re packing on the pounds, a very stylish business suit with NFC buttons hidden in the cuffs, a golf shirt that tracks swings, and smart workout clothes. All of these devices are brilliant wearables, not because they share the same tech as your average fitness tracker, but because they don’t look like tech.

It’s a dream shared by many, including the founder of Google Project Jacquard, Ivan Poupyrev. During Google I/O 2015, Poupyrev showed off a new way to weave touch panels to into conventional fabrics, using old-fashioned textile manufacturing processes. Google’s yarn has a conductive metal core that’s mixed with conventional fibers and can be dyed any color. Google is working with Levi’s and other companies to make its dream of high-tech clothing come true using traditional techniques.

Noble Biomaterials makes CircuiteX technology, which creates the conductive components in smart garments. These threads “ultimately allow for the ‘detection, transmission and protection of electrical signals’ within smart clothing.” explains General Manager Bennett Fisher. “Once the sensor is inside the clothing, what you’re wearing becomes a sensor.”

Clothing+ is a Finnish company working on integrating technology like this into clothes for sports and medical applications. “People are more and more interested in understanding their bodies and making choices based on data,” Mikko Malmivaara, one of the founders of Clothing+, told us. And as this interest grows, Malmivaara noted, Clothing+ determined that the “clothes we wear are the best way for any device or data system to interface the human body.”

Samsung WELT
Samsung WELT Andy Boxall/Digital Trends

Although it may be a while before Fruit of the Loom starts selling smart boxers at K-Mart and Victoria Secret kicks off a marketing campaign for the Dream Angels smart bra, tech is slowly making its way into our clothes, albeit in small ways. Ralph Lauren sells a smart tennis shirt by OMSignal, Tommy Hilfiger has a solar-powered jacket, and Joe’s Jeans recently made a pair of skinny jeans for women that have a special pocket for charging up your iPhone 6 on the go. High-tech accessories like purses and backpacks that charge your gadgets on the go are already popular among the tech-savvy populous.

It’s only a matter of time before having smart clothes and accessories becomes the norm and people start to wonder why they’d even bother buying a piece of clothing if it isn’t smart.

Smart underwear is the way to go

Funny enough, the gateway drug of the smart clothes world was fitness clothes, but a more logical choice is perhaps the most intimate one of all: underwear. Most people wear underwear every day — unless you like to go commando — and it’d be an easy way to get people started with smart clothing. In fact, if you didn’t want to wear tons of smart clothing or spend the money on techy clothes, you could get along just fine with a collection of smart socks and underwear.

Your underwear is also the most logical place to wear sensors that monitor your vitals.

Your underwear is also the most logical place to wear sensors that monitor your vitals, as it’s the clothing that’s in closest contact with your skin. A smart bra can measure breathing, heart rate, and muscle tension to determine a number of health and wellness metrics like stress level, activity, anxiety, and so on. Same goes for a pair of smart boxers, socks, or an undershirt.

Current fitness bands try to get all that data from your wrist, which is a tricky spot for certain metrics, especially muscle tension and breathing rate. Activity tracking at the wrist isn’t always the most accurate, either. Even popular fitness trackers like Fitbit exaggerate step count and can misread enthusiastic hand gestures for dozens of steps. Right now, the accuracy of fitness bands is at the mercy of each company’s algorithms and companion app. That doesn’t have to be the case. Most researchers agree that placing trackers on your hip or foot would offer more accurate measurements than wrist-based fitness trackers and smartwatches, so why not stick all those sensors in your socks or underwear?

Fitness companies who make smart clothes are already jumping all over that idea. OMSignal and Sensoria have smart bras and smart workout shirts that can be worn under regular clothes or at the gym, Sensoria makes a pair of smart socks with an attachable sensor and conductive thread, and Hexo Skin offers several smart shirts that are similar to those from OMSignal and Sensoria.

The next logical step is to put this tech into normal underwear and clothes to track wellness metrics instead of just fitness. After all, not everyone is a gym rat, but most people would like to know how they’re doing, if they’re stressed, and how much exercise they’ve gotten.

Taking wearables out of the gym

OMSignal’s cofounder and CEO Stephane Marceau paints an incredible picture of a future in which everyone wears smart clothes that give them actionable feedback when they need it most. The company currently has a series of smart sports shirts for men and it just launched a smart sports bra for women, both of which track your typical fitness metrics of steps, distance, calorie burn, and heart rate, as well as many other unique measurements like breathing efficiency, fatigue levels, and how much effort your body is putting into your workout.

The most exciting thing about OMSignal’s tech is that the data it garners from all the sensors in its clothes can be used for more than just workout analysis. Its next big project is tracking users’ emotional wellness with biometric data like breathing, heart rate, and muscle tension. When you’re stressed out, your breathing becomes shallow, your heart rate increases, and your body tenses up. OMSignal’s smart bra or shirt can recognize all these physical changes in your body and alert you via a push notification to stop, breathe, tune into yourself, and be mindful of your emotional state, thus improving your mental and physical well-being.

The company also hopes to enter the medical side of wearable tech with its smart clothes. In the future, pregnant women might be able to share their baby’s heartbeat with OMSignal’s app via the data captured by the sensors in its smart shirts. People with heart conditions or other medical issues could be alerted to physiological changes and warning signs before an emergency strikes. Smart clothing could notify you, your loved ones, and even medical personnel that you’re in need of help.

The possibilities are endless. Smart clothing has the potential to break wearables out of their fitness funk and make them go mainstream. If wearables are ever going to take off, they have to be fashionable, look like normal clothes and accessories, and do more than tell you your step count.

The views expressed here are solely those of the author and do not reflect the beliefs of Digital Trends.

Product Review

Montblanc Summit 2 offers smart functionality but still looks good with a suit

Montblanc’s Summit 2 is the first smartwatch to use Qualcomm’s Snapdragon Wear 3100 processor. It’s feature packed, with GPS, NFC for Google Pay, and a heart rate sensor, but it also has the classic timepiece look.
Home Theater

Block the outside world, tune into your own with the best in-ear headphones

Over-the-ear headphones offer top-flight sound, but they're not so easy to take along with you. If you're looking to upgrade your portable sound, check out our favorite in-ear headphones -- there's a model for every user and every budget.

Crush your next workout with the best Fitbit for every activity

Fitbits are amazingly helpful tools for setting fitness goals and tracking progress. However, different activities require different metrics. We've gathered a list of the best Fitbits for running, swimming, biking, and other activities.

The best Apple Watch deals for December 2018

The Apple Watch has surged to prominence in recent years. If you're in the market for an iOS wearable, we've sniffed out the best Apple Watch deals available right now for all three models of this great smartwatch.

Built to take a beating and still perform, these are the best hiking watches

A proper hiking watch should track exercise metrics and act as a navigational co-pilot during any kind of hike. Ideally, it'll even have a built-in GPS system and sensors. Here are five of the best hiking watches.

Beddit Sleep Monitor 3.5 now available on the Apple Store

The Beddit Sleep Monitor 3.5 is now available on the Apple Store for $150. The sensor strip, which is only 2 millimeters thin, automatically tracks a wide array of sleep data when placed under the user's sheets.
Emerging Tech

Awesome Tech You Can’t Buy Yet: Folding canoes and ultra-fast water filters

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!

Conquer the cold season with the best heated clothing and outdoor apparel

If you're thinking about going outside this winter, heated apparel is a must. Luckily, we've rounded up some of the best heated clothing, whether you're looking for battery-powered gloves or heated insoles.

Check out the best Green Monday deals for those last-minute gifts

Black Friday and Cyber Monday have come and gone, but that doesn't mean you've missed your chance of finding a great deal. We're talking about Green Monday, of course, and it falls on December 10.

Google Fit app finally gets a widget, among other new features

Google Fit hasn't received any new features since its redesign. This week, the company is rolling some new tools; users will be able to add a widget to their Android home screen, adjust the intensity of their workouts, and more.

Best Products of 2018

Our reception desk has so many brown boxes stacked up, it looks like a loading dock. We’re on a first-name basis with the UPS guy. We get new dishwashers more frequently than most people get new shoes. What we’re trying to say is: We…

New Apple Watch begins saving lives one week after getting EKG feature

The Apple Watch Series 4 was updated almost a week ago with a new feature that allows users to take electrocardiogram tests -- and already it seems like the new feature is saving lives.

These are the best smartwatches for everything from fashion to fitness

Tempted to buy a smartwatch? If so, then the growing number of great models available means you've got plenty to choose from. But which one should you pick? Here is our list of the best smartwatches.

How to use the ECG app, set up irregular rhythm notifications on the Apple Watch

The Apple Watch Series 4 is the best smartwatch iPhone owners can own, and it just got even better with the addition of the ECG app and ability to identify irregular heart rhythms. Here's how to set it all up.