On the Apple iTV lookout: Best Buy surveys customers about a 42-inch, $1,499 Apple HDTV [UPDATE: Best Buy explains]

customer surveyThe Apple iTV has become something of a controversy: while its existence has yet to be confirmed and Tim Cook wrote off the Apple TV as a “hobby” in the company’s latest earnings call, pundits and fanboys have joyfully been debating its hypothetical impact.

But now some hints [via The Verge] about the product have come from a fairly unlikely source. A recent Best Buy customer interest survey teased something that sounds a lot like what we’ve collectively all begun to believe the Apple iTV will be:

“Be one of the first to get the all new 42” Apple HDTV at Best Buy for $1,499. Apple finally reinvents what the TV can do.”

The survey, meant to gauge buyer interest for the electronics chain, also includes a list of specifications. Here’s Best Buy’s description of the Apple HDTV:

  • 42-inch, 1080p LED flat panel display
  • Runs iOS
  • Supports iCloud and the App Store
  • Use iPad or iPhone as remote control or to purchase content
  • Built in iSight camera and microphone (for Skype)
  • iTunes, Netflix, YouTube, Flickr

Like we all suspected, it’s the Apple TV set top box integrated into a television set, with a few Mac-esque features (in the form of the video chat applications – although it’s strange FaceTime isn’t the video call service de facto) to boot.

So does Best Buy have early, insider information or is it just asking hypothetically? It wouldn’t be terribly surprising if after analyst Gene Munster said iTVs were in the works, Best Buy decided to get ahead of the game with a customer survey.

That said, many of the details and the price tag sound about right – and concerning the latter, we don’t mean comparable to industry prices. We heard that the iTV would be far more expensive than other TVs in its size and feature department, but that’s not exactly novel for Apple. Just to give you some perspective, a 42-inch 1080p LED Smart HDTV Panasonic Viera costs $600 on Best Buy right now.

For just a little more perspective and to add to our argument that Microsoft will beat Apple in the living room, you can get a 55-inch 1080p Insignia LED HDTV and an Xbox with Kinect for a total of $1,200. With that, you’ll get more content to boot. And that’s one of the early hurdles Apple will face: a high price and less content, and a name that isn’t synonymous with home theater. There remains a disconnect between personal electronics and home entertainment, and that’s created the race to invade and conquer this space. 

[Update]

Best Buy responded to questions about the leak saying: “The customer survey was a routine offer effectiveness survey conducted by one of Best Buy’s research partners. Any brand reference was hypothetical. The survey is no longer available.” 

Deals

Walmart Prime Day sale: 4K TV, iPad, and Nintendo Switch Deals

Amazon Prime Day 2019 is here, and thousands of deals are already live. Of course, we should have known Walmart wasn't just going to sit back and let Amazon bask in the glory of its own Prime Day deals.
Mobile

Find out how to fix dropped calls, Face ID fails, and more on the iPhone X

Every smartphone has problems, and Apple's $1,000 iPhone X is no different. Here's a collection of iPhone X problems we found people complaining about, and potential solutions to fix them.
Wearables

The Best Prime Day smartwatch deals: Fitbit, Samsung, and Apple Watch discounts

Amazon Prime Day 2019 is around the corner, and while there are likely to be deals on TVs, gaming consoles, and more, there will also likely be some great deals on smartwatches. Here's what we know about all the smartwatch deals.
Deals

Walmart cuts prices on Apple Watch and Fitbit smartwatches before Prime Day

We've been monitoring Prime Day smartwatch deals over the last week or so, and many of the most attractive sales appear to be on fitness watches. Apple and Fitbit, in particular, are offering discounts on the Versa and Series 3 models.
Deals

Best Buy drops prices on Apple Watch Series 4 before Prime Day

With Walmart and Amazon butting heads, Best Buy has decided to drop a few sneaky Apple Watch Series 4 deals into the mix to spice things up. We are seeing more and more Prime Day smartwatch deals go live as the event draws near.
Deals

Best Prime Day Apple deals: iPad, MacBook, and AirPods discounts

Prime Day is officially here, and there are still some nice Apple deals to be had during Amazon's big event. We’ve rounded up iPads, Macbooks, and more, along with a quick and handy guide detailing what Apple deals you can expect to find.
Deals

Best Prime Day Apple deals: iPads, MacBooks, and Apple Watches

Prime Day is officially here, and there are still some nice Apple deals to be had during Amazon's big event. We rounded up a few right here, along with a quick and handy guide detailing what Apple deals you can expect to find.
Deals

The best Prime Day smartphone deals: Samsung, Motorola, Google, and more

Amazon Prime Day 2019 is here, and there are a ton of great deals on smartphones worth looking into. Whether you're looking for a new iPhone or an Android device, there should be a Prime Day 2019 deal for you.
Mobile

The best Apple iPhone Prime Day deals, from the XS Max to the iPhone 8

Amazon Prime Day 2019 is here, and there are a number of great iPhone deals available during the event. You can even get a deal on Apple's latest and greatest big-screen phone, the iPhone XS Max.
Mobile

Flex your thumbs (and your brain) with these fun texting games

Gaming consoles keep getting more advanced, but you can still have fun with the good old Latin alphabet. Here are our picks for the best texting games, so you can make the most fun out of that limited data plan or basic cell phone.
Deals

Here are the best Amazon Prime Day smartphone accessory deals

Amazon Prime Day 2019 is here, and with it comes a ton of great deals on smartphones and smartphone accessories. No matter what you're looking for, here are the best Prime Day smartphone accessory deals we could find.
Deals

Boost Mobile takes on Amazon with Apple iPhone deals during Prime Day 2019

Boost Mobile's two-day sale has discounts on both Android and Apple smartphones, and we rounded up the best iPhone deals right here. You'll have to act fast, though, as this online sales event lasts for Monday and Tuesday only.
Deals

No Prime membership? eBay has some great Apple deals to compete with Prime Day

No Prime membership? No problem: Other retailers are running their own big mid-July sales to compete with Amazon's Prime Day, and right now, eBay has some great deals on Apple gadgets that let shoppers save big.
Apple

At just $169, Amazon Prime Day now has the best deal on the Apple Watch Series 3

Amazon Prime Day comes once a year, and with it, you'll find the best deals on your favorite Apple products. Right now, the Apple Watch Series 3 is just $169. Get yours while supplies last.