Canon bulks up its PowerShot series and introduces a new tough cam, the D20


Check out our Canon PowerShot D20 review.

Canon has unveiled a slew of new cameras – 10, to be specific. These include new iterations in its PowerShot A-series. We’ll spare you the specifics and offer a briefer on the new standouts.

A4000 IS: Includes optical image stabilization with an 8x optical zoom – that’s the longest zoom yet for an A-series camera. It will also have a 3-inch LCD and a new help button that offers explanations behind various shooting modes (available in all of the new releases below). It will be available this month for $200. 

a4100isA3400 IS: This will also feature optical image stabilization but with a 5x optical zoom. In addition to a 3-inch screen, the A3400 IS will have Touch Focus and Touch Shutter controls. It will hit shelves in March for $180. 

a3400A2400 IS: 5x optical zoom and a 2.7-inch LCD with optical image stabilization; available in March for $160. 


The A-series is a popular line and features top choices for entry-level point and shoots, and adding image stabilization means these new cameras will be no exception. Canon also introduced two new ELPH cameras as well as a high zoom model.

ELPH 530 HS: A super thin, Wi-Fi enabled class ELPH body with a 12x optical zoom and 10-megapixel CMOS sensor. It will also shoot 1080p full HD video and boast a 3.2-inch LCD touchscreen as well as the new Face ID technology. Ships in April for $350. 

Canon-Powershot-ELPH-530 hsELPH 320 HS: This 16.1-megapixel CMOS sensor combines with Wi-Fi connectivity and 1080p full HD video recording. It also has a 5x optical zoom, 24mm wide-angle lens and 3.2-inch LCD touchscreen, as well as Face ID. It will ship in March for $280. 

Canon-PowerShot-ELPH-320-HSSX260 HS: The SX260 breaks out of the ELPH mold a little with a 20x optical zoom and 25mm wide-angle lens with optical image stabilization. It’s not your traditional, mini-DSLR superzoom, and manages to stay slim at 1.29-inches thick. It also features a 12.1-megapixel CMOS sensor and shoots 1080p full HD video and has Face ID. It adds to all this with a high-speed Burst Mode that takes 10 high res shots at a continuous rate of 10.3fps. It’s available in March for $350.

SX260 HS

But perhaps most interesting of all is Canon’s new tough cam, the D20 (at top). It’s been awhile since we’ve seen a rugged device from Canon, but it’s a trend that manufacturers aren’t giving up on and thus it’s time for Canon to get back into the mix. The D20 forsakes the old Canon tough cam design (thankfully) in favor of a much slimmer, sleeker body.

It’s waterproof (up to 33 feet), shock-proof (from a height of 5 feet), and freeze-proof (to 14 degrees F). It has a 5x optical zoom with optical IS built-in (often a necessity for tough cam conditions) and a 12.1-megapixel CMOS sensor. It shoots 1080p full HD video as well.

Canon added a few features that should prime it for the conditions users will subject it to, like wind reduction technology for video recording and a macro mode for underwater pictures. It will ship in May for $350. 


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