A German man recently scanned a QR code on a Heinz ketchup bottle expecting to be taken to a website offering details about a company promotion. However, to his surprise, the QR code was linked to a porn site. Heinz has apologized.
Argentine beer brand Andes has rolled out a few bizarre marketing campaigns over the years. Its latest stunt is equally offbeat, giving drinkers the chance to send video messages to friends via QR codes printed on bottle labels.
Mercedes is using QR codes to provide critical vehicle safety information to rescuers to help them rescue you if the worst should happen. This information is particularly important on modern cars whose systems are incredibly complicated.
Australia Post is thought to be the first postal service in the world to offer Video Stamps to its customers. The special stamps, which work using QR codes, allow a sender to include a 15-second message with their package or letter.
Mercedes-Benz vehicles will soon be fitted with QR codes which link to rescue sheets that provide firefighters and paramedics with important information about the car's layout, enabling them to reach trapped car crash victims quickly and safely.
We see QR codes everywhere, though research suggests they're rarely scanned. Tourism officials in the British outpost of Gibraltar are hoping that won't be the case when it launches 'Gibraltarpedia', an initiative that will equip the territory's landmarks and…