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Tag Archive: Sega

Sega, Marvel Bring More Heroes to Gaming

Marvel Entertainment and Sega announced today they are teaming to bring more of Marvel’s characters to video game screens. Having already a deal to create titles for Iron Man, the companies have expanded this relationship to create games also based around the Captain America, Incredible Hulk and Thor characters.

In relation to these new characters Marvel has awarded Sega an exclusive, multi-year agreement to develop titles for console, handheld and PC platforms based upon both the classic comic books and planned feature film adaptations. Sega plans to develop a title to be based on the upcoming Incredible Hulk feature film hitting theaters June 13, 2008. Games based onCaptain America and Thor will follow, though the timing of those feature film projects, currently in development, has not yet been determined.  Read more...

Sega Buys Game Developer Secret Level

Sega Holdings of USA announced today that it has purchased San Francisco-based video game developer Secret Level for $15 million, the developer behind the successful console game America’s Army: Rise of a Soldier for Xbox and Playstation 2 as well as Karaoke Revolution and a Magic: The Gathering game for Xbox.

“In recent years, SEGA has rebalanced its development strategy to be more Western focused,” said Naoya Tsurumi, CEO, SEGA of America, Inc. and SEGA Europe Ltd. “On the heels of our first, successful studio acquisition with The Creative Assembly, the addition of this development powerhouse further moves SEGA toward its goal of becoming a leading next-generation publisher.”  Read more...

Nintendo Revolution to Get More Oldies

Nintendo yesterday expanded the library of older console titles that will be available for their upcoming next generation Revolution gaming console as they announced partnerships with Sega and Hudson. New “old” games from these two partners will be made available for download to the Revolution via Nintendo’s upcoming Virtual Console online service.

Sega, said Nintendo in a statement, will make available for the Revolution a “best of” selection from more than 1,000 Genesis titles. Hudson, which co-developed the long ago TurboGrafx console, will also make available an as unannounced number of older titles as well. Sega and Hudson’s offerings will join Nintendo games from the NES, Super NES and Nintendo 64 eras for download from Virtual Console.  Read more...

Sega Secures 2008 Olympics Gaming Rights

Sega yesterday announced they’d reached a licensing agreement with International Sports Multimedia, exclusive licensee of the International Olympic Committee, to become the publisher of the Official Video Game of the Beijing 2008 Olympic Games. As part of the agreement, Sega secured exclusive rights to publish interactive titles across various gaming platforms.

The Official Video Game of the Beijing 2008 Olympic Games, said Sega, will include a wide variety of featured sports, such as aquatics (diving and swimming), archery, baseball, basketball, boxing, canoe/kayak, cycling, equestrian, fencing, football (soccer), gymnastics, handball, field hockey, Judo, modern pentathlon, rowing, sailing, shooting, softball, table tennis, Taekwondo, tennis, triathlon, volleyball, weightlifting, and wrestling.  Read more...

SEGA Partners With Secret Level

SEGA of America, Inc. and SEGA Europe Ltd. today announced a partnership with Secret Level, a San Francisco-based development studio, to recreate a classic SEGA franchise for PlayStation3 (PS3) computer entertainment system and the Xbox 360 video game and entertainment system from Microsoft.

Under the terms of the worldwide exclusive deal, SEGA will manage all sales, marketing and distribution activities and work with Secret Level to supervise ongoing game development

Both companies have decided not to announce product, platform, or release details at this time.

SEGA Signs Silicon Knights

“The companies will collaborate on a new franchise for next-generation consoles, they said this afternoon, although details have not been discussed. “Next-generation consoles” could include any of Xbox 2, PlayStation 3 and Nintendo Revolution.

“The partnership brings SEGA more Western-developed content in preparation for high-growth opportunities presented by next-generation hardware platforms,” SEGA said in a statement.”

Silicon Knights is responsible for games like Eternal Darkness: Sanity’s Requiem and Metal Gear Solid: The Twin Snakes.

Read more at Gamesindustry.biz

Sega Neo Geo Controller For PS2

“Sega Logistics Service (Headquarters: Ohta, Tokyo) announced o­n the 22nd that they would reissue the “Neo Geo Stick 2″ controller, a “Neo Geo” console-like controller for the Playstation 2. Sales will be conducted o­nline, at electronics vendors, and local shops. The price is 6,090 yen (including tax). It will be released o­n February 17th, 2005.

This product is to commemorate the 10th anniversary of the release of SNK Playmore’s (Headquarters: Suita, Osaka) “The King of Fighters” series of fighting games. It is being reissued in cooperation with Sega Logistics, SNK Playmore, and Exar (Headquarters: Shibuya, Tokyo).”  Read more...

Sammy Buys 22.4% Stake In Sega

Sammy has hinted that it may make Sega into a subsidiary in the future.

The purchase, which is being made for some 45.33 billion Yen (

Portable Dreamcast infringes Sega property

“Treamcast”, as it’s known, is said to be widely available in Hong Kong, and features a redesigned casing with built-in LCD monitor and speakers, as well as on-board software for MP3 and VideoCDplayback.

At the time, importers were said to be steering clear of the system for fear of reprisals from one-time platform holder Sega, “several” of whose copyrights and patents the Treamcast was said to infringe.

Sadly for fans of such things (including us), Sega of Japan has now concluded, as expected, that creation and sale of the Treamcast infringes upon the company’s property, and that the publisher will take steps to prevent its distribution.

 Read more...

No plans for Sega buyout says Microsoft CEO

Even after Sega very publicly rejected approaches from Namco and Sammy last month, rumours of interest from Microsoft continued to persist. “There are no plans for that,” Ballmer is quoted as saying. “I don’t think that will happen.”

This, presumably, will lay to rest any talk of Microsoft making a bid for Sega – but the prospect of a deal with EA remains on the table. This would not be a buyout, however (Sega president Hisao Oguchi has stated publicly that the company will be restructuring itself independently), and would most likely be a sales alliance aimed at improving Sega’s standing in the USA along with EA’s standing in Japan.  Read more...

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