Rob Enderle

Rob Enderle

Former Digital Trends Contributor
Rob is President and Principal Analyst of the Enderle Group, a forward-looking emerging technology advisory firm. Before founding the Enderle Group in 2003, Rob was the Senior Research Fellow for Forrester Research and the Giga Information Group. He holds an AA in Merchandising, a BS in Business, and an MBA. He sits on the advisory councils for Lenovo, Toshiba, AMD, HP, Dell, the Trusted Computing Group, and the Lifeboat Foundation. Rob’s hobbies include sporting clays, PC modding, science fiction, home automation, and computer gaming.

Will Tesla’s media war make the Model S the next Corvair?

One bad review wouldn’t have scratched Tesla’s widely lauded Model S, but Tesla’s vendetta against its author might make him the next Ralph Nader, and the car another footnote in history.


Technology is watching my every step, and I love it

The latest fitness gadgets trumpet your exercise to the world – and use peer pressure to keep you moving.


BlackBerry’s new killer feature? Battery freedom

By shirking the trend toward built-in batteries and adding a few of its own innovations, BlackBerry addresses one very real problem for those who rely on their phones day in and day out.


The PC isn’t ready to die, it’s ready for a rebirth

Desktops sales have slowed because manufacturers have let their designs stagnate, but the need for a comfortable machine you can work on hasn’t gone away. Who will reinvent the PC and reap the rewards?


Forget CES 2013, here’s what’s coming at CES 2014

Even bigger phones, higher-resolution TVs and one show-stopping surprise are all in the cards for next year’s CES.


Rob Enderle’s CES wrapup: So much awesome stuff, so little availability

This year’s CES brought an unexpected bevvy of exciting hardware, including these gadgets Rob Enderle can’t wait to pry out his wallet for.


Prepare for supersized tablets, OLED, and the return of variety at CES 2013

This year’s International CES will push a number of new technologies to the forefront, and see one major new player enter the market in force.


Rob Enderle’s 3 favorite products of 2012

Tech analyst Rob Enderle gets to play with a lot of gadgets, but these three from 2012 prove gadgets really can make life better.


6 products that should have arrived in 2012

This year brought us plenty of advances in technology across the board, but these long-promised products and technologies never quite arrived as expected.


Will Dell’s secret 18-inch tablet herald the rise of the Super Tablet?

Dell has an 18-inch tablet in development, and it could open the door for the same type of “board game” computing we first saw on Microsoft’ Surface table.


Are personal 3D printers the next personal computers?

Get ready to print out gadgets as easily as you now print out wedding invitations: 3D printers may be ready to make the leap from expensive industrial tools to convenient appliances for the everyman. And the shift could produce some unlikely winners.

Cool Tech

Windows 8, RT and Phone walk into a bar…

What’s it like to run the latest version of Windows on your computer, phone and tablet? Amazing convenience punctuated by frustration.


What will next-generation smartphones look like?

Cheap international roaming, better accommodation for business users, wireless charging and other new features will define a coming generation of even smarter smartphones.


Windows 8 upgrade tips you’ll wish you knew before the leap

Learn before you leap with tips from a Windows 8 vet who’s been there, done that. And messed it up a few times along the way.


How Samsung, Microsoft and stupidity are staining Apple’s brand image

Clever marketing from competitors and its own stumbles have left Apple’s effortlessly cool brand image looking more effortlessly clueless.