Skip to main content

This beloved TikTok hashtag just got its own app feature

A popular hashtag-turned-online-community has its own TikTok feature now.

On Tuesday, TikTok launched a new feature that is dedicated to #BookTok, a hashtag and TikTok community that is centered around discussing books. The new feature allows TikTok users to add links to books in their videos. According to TikTok’s blog post announcement about the feature, when users select the links that are posted in the TikTok videos they’re watching, the links will open up “a dedicated page with details about the book, including a brief summary. and a collection of other videos that linked the same title.” The feature also allows users to save book titles to their profiles’ Favorites tab.

We're excited to announce our new #BookTok feature in partnership with @penguinrandom, which gives our vibrant #BookTok community a new way to share their favorite books and connect on a deeper level. 📚 Learn more:

— TikTokComms (@TikTokComms) September 20, 2022

The new book link feature was developed as part of a partnership with publishing company Penguin Random House, so users can only choose to link to books published by Penguin Random House and only if that book is available in their country. The TikTok account for Penguin Random House also published a TikTok video that shows how the new feature looks in the app:


New BookTok feature announcement 🥳 #booktok #booktokfeature #tiktokupdate #books #tbr #virtualtbr #bookworm #bookrecs #bookishthoughts #booknews #booktoknews #reading #readinglist #onearthwerebrieflygorgeous #oceanvuong #bookshelves #tiktokfeature #balloonbreath #penguinrandomhouse #publishing #writingabook

♬ original sound – ella

The book link feature is currently available for TikTok users in the U.S. and the U.K. (We confirmed on an Android device that the feature is currently live in the app.)

If you’re planning on trying it out, all you need to do is make a TikTok video as you normally would and then select Next. Then on the Post screen (the screen where you’ll add a caption, etc.), select Add link > Book. Then select or search for a book to add to your video. Choose a book and then select Add. You’ll then be taken back to the Post screen where you can go ahead and post your video or keep adjusting your other video options.

Editors' Recommendations

Anita George
Anita has been a technology reporter since 2013 and currently writes for the Computing section at Digital Trends. She began…
TikTok pivots to photos while its competitors are still chasing its viral videos
Smartphone with TikTok's Photo Mode all on a white background.

TikTok's competitors have been all over the news recently for essentially copying the short-form video sharing app's  most successful moves. But while everyone else is pivoting to video, TikTok is now taking swings in the other direction: photos.

On Thursday, TikTok announced a slew of new editing and creation features, but the one tool that caught our eye was Photo Mode. Because the image that TikTok shared in its official announcement depicted a photo carousel-style image post that looks a lot like Instagram.

Read more
New feature shows that even Twitter wants to be like TikTok now
Twitter's new full screen feature for videos on the mobile app.

Is TikTok the new queen bee of social media? It appears so as even Twitter couldn't resist copying TikTok. Twitter's latest feature announcement seems to be yet another indication that the viral video app sensation is clearly the new leader among its peers. After all, TikTok is setting trends and its competitors are all following them.

On Thursday, Twitter announced two new video-focused features for its app and one of those features bears a strong resemblance to TikTok. That feature (known as the "immersive media viewer") allows users to open videos in a vertical "full-screen mode" -- just like TikTok -- and continue to view more videos by swiping up (also just like TikTok).

Read more
You can now downvote comments on TikTok videos
The TikTok app on a smartphone's screen. The smartphone is sitting on a white table.

TikTok has a new feature and this time it's for the comment section of its short-form videos.

On Friday, TikTok announced via a tweet that it was globally releasing a new dislike button feature for TikTok video comments. The tweeted announcement offered up a few details about what to expect and an image of the new feature:

Read more