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Tag Archive: Disney

Disney Netpal: An Asus EEE Netbook in Mickey Mouse Clothing

Disney Netpal: An Asus EEE Netbook in Mickey Mouse Clothing

Here’s one sure way to know that netbooks have captured the hearts and minds of the consumer electronics industry: Disney Consumer Products and computer maker Asus have teamed up on the Disney Netpal, a version of Asus’ EEE Pc netbook computer that will be sold through retailers like Amazon.com and Toys’R'Us. Aimed at kids ages 6–12, the Disney Netpal is pretty much a run-of-the-mill EEE netbook in terms of specs, but Disney has spiffed it up with a widgetized “Disney Magic Desktop” that puts kids’ favorite activities just a click away, and—of course—rolls in parental controls.

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Disney Buys Kids Art Site Kerpoof

Disney Buys Kids Art Site Kerpoof

Even though the U.S. economy is still in recession, the Walt Disney Company continues to invest in its online presence, acquired the kids online art site Kerpoof for an undisclosed amount. Disney already uses Kerpoof tools and technology on its popular Disney.com online site, powering features that let user create their own artwork using Disney characters and properties like The Little Mermaid and Cars. Kerpoof will remain headquartered in Colorado, and co-founder Krista Marks will be general manager of the new Disney Online Kerpoof Studios.

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Ad Group Opposes Yahoo-Google Deal

Ad Group Opposes Yahoo-Google Deal

This Association of National Advertisers (ANA) has some very big players, with companies like Disney, P&G and Kellogg’s on its board. It spends over $100 million each year in commercial advertising and marketing. And it’s not happy about the Yahoo-Google ad deal.

It’s so unhappy, in fact, that it announced on Sunday that it had sent a letter to the Department of Justice opposing the deal. The ANA says this move was taken after “comprehensive, independent analysis,” including face-to-face talks with Yahoo and Google and input from the board’s members.

In a statement, the ANA said:

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Walt Disney to Launch Cell Service in Japan

Walt Disney to Launch Cell Service in Japan

While Disney’s kid-targeted cell phone service here in the U.S. flopped a year ago, the company has packed up its bags and moved the operation to Japan, where it will ratchet up its target age to appeal to a new audience. According to the Wall Street Journal, Disney hopes its strong fan base of adult women in the country will help it gain footing there with a unique branded service.

Reports of a revided Disney Mobile for Japan surfaced at the end of 2007.

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Disney to Enter Japanese Cell Phone Market

Disney to Enter Japanese Cell Phone Market

Disney is currently in the process of pulling the plug on Disney Mobile, its own mobile phone service in the United States: the company announced the shutdown in September, and the service will go dark in December. But now word comes the company is looking to set up a mobile phone business overseas—specifically in the hyper-competitive Japanese market.

According to a statement issued by the companies, Disney and Softbank will work to jointly develop both mobile phones and content services under the name of—you guessed it—Disney Mobile.

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It’s Time For Disney Mobile to Say Goodbye

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Disney has announced it will be shutting down its Disney Mobile phone service effective December 31, 2007. The kids-oriented service featured a collection of limited-functionality handsets, along with custom Disney-themed content and applications designed to appeal to the younger demographic. The service also offered features which enabled parents to monitor their childrens’ phone usage.

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DisneyMobile Adds Two Samsung Phones

DisneyMobile Adds Two Samsung Phones

The omnipresent media company Disney seems to have its fingers in everything: theme parks, merchandising, cable and broadcast television, movies—and lets not forget Apple’s Steve Jobs is now its single largest shareholder. Disney also operates its own mobile phone service, DisneyMobile as an MVNO on the Sprint network, and today the company announced it has added two new Samsung handsets to its phone lineup: the DM-S105 and DM-S110.

"We are proud to introduce this line of Samsung handsets to Disney Mobile subscribers," said Samsung senior VP Peter Skarzynski, in a release. "The DM-S105 and DM-S110 introduce a stylish design with optimal functionality that appeals to the entire family."

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Disney XD Offers Social Pages to Preteens

Disney XD Offers Social Pages to Preteens

Disney has unveiled a new feature for its recently launched (and still beta) Disney Xtreme Digital (a.k.a. Disney XD) service, tapping into the ever-popular social networking buzz by enabling preteens to create their own Web pages. Disney XD is aimed at broadband-enabled preteens and kids aged 14 and under; unlike famously freewheeling sites like MySpace, parents can have control over childrens’ online activities on the site, and the company hopes to keep kids’ Disney XD pages clean by limiting kids to using Disney-supplied content on their pages.

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Pirates to Raid Consoles and Handhelds

Disney Interactive Studios has announced it plans a series of video games for launch this summer intended to capitalize on the release of its third (and, hopefully, final) Pirates of the Caribbean film. The Pirates of the Caribbean: At World’s End video games will let player play both within and beyond the scope of the At World’s End film, as well as play off events and characters which appeared in last year’s Pirates film, Dead Man’s Chest. And Disney plans to role them out for every major platform, including Windows PCs, next-generation consoles Nintendo Wii, PlayStation 3, and Xbox 360, as well as the Nintendo DS and PlayStation Portable (PSP) handheld systems.  Read more...

Disney Debuts Family Focused Web Site

Disney Debuts Family Focused Web Site

The Walt Disney Internet Group is rollout a new Web site targeted at parents and in particular the estimated more than 32 million moms that are online in the United States. Disney Family.com looks to bring together "content, search and community features" into one online resource for mom and dad.

Disney Family.com offers content which covers topics ranging from education, food and parenting, to advice on traveling with children, entertainment and shopping. A beta version of this Web site, available this week, looks to be loaded with material, according to Disney. These free offerings include articles from parenting experts, opinion pieces from parenting bloggers, a rated list of 1,000 family friendly Web sites called "Disney Family 1,000," and search tools relevant to family topics such as recipes and entertainment.

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