Virtual Reality

Imax details virtual reality center pilot program starting in the United Kingdom

Imax and Odeon are teaming up to establish social spaces where visitors can try out various VR experiences, starting in the English city of Manchester and expanding out across the globe.
Movies & TV

Harry Potter still casting a spell: Franchise to get a one-week rerelease in IMAX

The original, eight-film Harry Potter saga will return to theaters for a one-week IMAX screening event in honor of November's premiere of prequel film 'Fantastic Beasts and Where to Find Them'.
Virtual Reality

IMAX to use StarVR headsets for companion experiences at select locations

IMAX, Acer and StarBreeze announced a partnership at this year's IFA conference. It will see new VR cinema locations created right alongside the traditional IMAX screens, providing a more immersive, additional experience to film superfans.
Movies & TV

Epic trailer for Terrence Malick's 'Voyage of Time' took over 30 years to create

If you like captivating imagery and existential quandaries, then you might want to check out the epic first trailer for Terrence Malick's Voyage of Time, a documentary that aims to examine the birth and death of the universe.
Home Theater

A 'mere' $400,000 will get you an IMAX-style theater in your home

If you say you want a true home theater experience -- an IMAX style in-your-face experience -- you'll have to put your money where your mouth (or rather, eye) is, and be ready to fork over at least $400,000.
DT Daily

IMAX is bringing an ultra-premium VR experience to its theaters 2:37

Google wants to stick it to pedestrians involved in a driverless car accident with a super tacky car hood, IMAX plans to bring a super-premium VR experience to its new theaters, and a little smart ping-pong training robot will…
Virtual Reality

New IMAX theaters may trade in massive screens for this VR headset

IMAX and Starbreeze have partnered for "destination-based VR" using the latter company's StarVR headset. The venture will bring games like John Wick VR to movie theaters and other complexes.
Virtual Reality

Google and IMAX partner up over VR camera development

Google is doubling down on its VR camera efforts. After teaming up with GoPro to build the Odyssey, it's announced a partnership with IMAX and Yi Technology to build a brand new camera rig set up.
Movies & TV

The Spider-Man reboot will get a digitally remastered IMAX 3D release

The still-untitled Spider-Man reboot starring Tom Holland will receive a digitally remastered IMAX 3D release in theaters next year, according to Sony Pictures, Marvel Studios, and IMAX Entertainment.
Movies & TV

‘Bigger is better’ in new Deadpool teaser hyping IMAX viewing experience 0:43

Deadpool is speaking to fans again, and this time, it's to highlight the benefits of seeing the upcoming Marvel flick in IMAX. As his character, Ryan Reynolds uses chimichangas to argue that "bigger is better" in a new teaser.
Movies & TV

IMAX changes its tune with bass-busting new opening theme 0:53

Watching a movie in IMAX can be a feast for your eyes, but it can also be a treat for the ears. With that in mind, the company has created an updated sound anthem dubbed Pure Experience.
Movies & TV

Brief IMAX run for The Martian looks to take the most beautiful movie of the year to 11

Ridley Scott's sci-fi drama The Martian, based on Andy Weir's 2011 novel and starring Matt Damon, will be screened in IMAX 3D theaters for a single week beginning later this month.