At the Unity Vision Summit in Beijing, HTC China Regional President of the Vive division provided 10 predictions for VR and AR in 2017, and 10 for 2018.
Ashely Furniture to use augmented and virtual reality in stores and online to enable customers to create interior layouts and experience living spaces.
A patent published on Tuesday reveals that Apple is injecting AR technology into its core iOS apps, including Maps. Additional AR hardware is not required.
Sixty years after the opening of the first shopping mall, retailers are turning to mixed commerce, combining smaller physical spaces with 3D technology.
Gold Team Productions is working on a version of Yu-Gi-Oh! for Microsoft's HoloLens AR headset. It's currently in an alpha state supporting real cards.
The Egger is a new interactive augmented reality projector that promises to "inspire creativity, imagination, and benefit early childhood development."
Microsoft CEO Satya Nadella was recently interviewed by CNBC's "Squawk on the Street," and admitted that Nintendo's Pokémon Go game is good for HoloLens.
Studio 216 and Skanska USA have created the very first HoloLens-based Holographic Real Estate Sales Center. It's built to showcase Seattle's 2+U project.
Shop 4 Rings combines hand recognition technology with augmented reality (AR) to help consumers actually try rings on their hands before clicking "buy now."
Rumors are hinting at a collaborative effort between Intel and Microsoft on an augmented reality headset powered by the chip maker's RealSense technology.
An audio engineer who worked on Microsoft's Hololens augmented reality headset is now working for Apple, prompting speculation as to what he's working on.