They've inspired generations of children to become architects and engineers, and now, Lego is taking its educational prowess to a new industry. Lego Boost, a "supercharged building and coding set," adds some digital pizzazz.
Earlier this month, the first-ever Unified Robotics Championship took place in Seattle, Washington. The competition sees students pit plastic against plastic in a sumo-style robot battle to push the competitor out of the ring.
For many attendees, the Land Rover Discovery launch spectacle was as exciting as the new SUV itself. The stage setting was a world-record 42.6-foot-high Lego structure, from which adventurer Bear Grylls rappelled.
Flybrix, a startup based in San Francisco, has created a drone that can be built almost entirely out of Lego bricks. It's modular, too, and better yet programmable: Its flight computer can interpret commands.
"Women of NASA" may be the next big hit in the minifig world if writer Maia Weinstock and her 10,000 supporters have their way. The minifig set reached the 10,000-vote mark on the Lego Ideas website and is eligible for approval by Lego.
You can sign a proposal to help bring female NASA scientists to the Lego world. While the creation of the set wouldn't immediately improve gender equality, normalizing women in STEM is a key first step to change.