Everything we officially know about IKEA’s cardboard disposable camera

IKEA Knappa Camera

Last week, a member of the press revealed what looks to be a toy digital camera made with a cardboard body from IKEA. We now have the official details of the product, slated to be given away in stores later this year.

Designed by Jesper Kouthoofd, the KNÄPPA (which incidentally sounds like Snap-pa) disposable digital camera measures 4.13 by 2.56-inch and is held together with two plastic screws. It is capable of taking 2.3 megapixel images, and the entire system runs on a single circuit board that contains the functionality programming and camera sensor. The memory, as we know, is capable of up to 40 pictures before users have to manually transfer them out to their computers using the foldaway USB stick on the upper corner. To clear the photos, insert a paper clip or a similarly thin stick into the reset button and hold for five seconds to reset the memory. The battery is as we suspected: It doesn’t look like the design allows for replacement without ripping the cardboard body so once the juice is up, it’s time to recycle the camera.

IKEA Knappa CameraTo prevent the eco-friendly camera from taking its own pictures while stored in your bag or pocket, the shutter button doubles as the power button. Holding the button down for a few seconds turns it on before the clicking actually snaps photos. Each photo is a three second exposure, and takes eight seconds to process so obviously users should be aware the camera is as budget as budget comes. Good thing you don’t have to pay for it!

Lucky IKEA customers might be able to experience the KNÄPPA in the near future as the company is planning to give away limited supplies in stores to promote the new PS 2012 Collection. The camera comes as part of the new line’s campaign to encourage people to take photos of IKEA furniture and share images worldwide. Sorry to disappoint those who were hoping to buy the cameras in bulk to use for photo projects or as a wedding table accessory. Despite this venture along with the UPPLEVA entertainment system, an IKEA spokesperson told BBC the products are not the Swedish company’s “move into selling any digital equipment.”

Below is the promotional video in which the designer Kouthoofd pokes fun at the low-budget design of the KNÄPPA, indicating that the equipped zoom function requires the extension of the photographer’s arms and image stabilization involves resting the camera on a chair. They’re so good at making fun of themselves!

Emerging Tech

Awesome Tech You Can’t Buy Yet: heat-powered watches, phone cases with reflexes

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!

The best mirrorless cameras pack all the power of a DSLR, minus the bulk

Mirrorless cameras offer a lot of photography firepower, inside a compact body. Explore the best mirrorless cameras, from the pro-level to the beginner-friendly shooters, in this guide.

Starting your very own vlog? Here are the best cameras to buy

Any camera that shoots video can be used to vlog, but a few models stand out from the crowd thanks to superior image quality, ergonomics, and usability. When it comes to putting your life on YouTube, here are the best cameras for the job.

Is your PC slow? Here's how to restore Windows 10 to factory settings

Computers rarely work as well after they accumulate files and misconfigure settings. Thankfully, with this guide, you'll be able to restore your PC to its original state by learning how to factory reset Windows.
Emerging Tech

Want to know which drones are flying near you? There’s an app for that

Want to know what that mysterious drone buzzing over your head is up to? A new system developed by AirMap, Google Wing, and Kittyhawk.io could soon tell you -- via a map on your phone.
Emerging Tech

A Japanese hotel fires half its robot staff for being bad at their jobs

Japan’s oddball Henn na Hotel has fired half of its 243 robot staff. The reason? Because these labor-saving machines turned out to be causing way more problems than they were solving.
Emerging Tech

CERN plans to build a massive particle collider that dwarfs the LHC

CERN already has the world's biggest particle accelerator. Now it wants a bigger one. Meet the 9 billion euro Future Circular Collider that will allow physicists to extend their study of the universe and matter at the smallest level.
Emerging Tech

Forget fireworks. Japan will soon have artificial meteor showers on tap

Tokyo-based startup Astro Live Experiences is preparing to launch its first artificial meteor shower over Japan, serving as a showcase of its prowess in the space entertainment sector.

Robomart’s self-driving grocery store is like Amazon Go on wheels

Robomart's driverless vehicle is like an Amazon Go store on wheels, with sensors tracking what you grab from the shelves. If you don't want to shop online or visit the grocery store yourself, Robomart will bring the store to you.
Emerging Tech

Glowing space billboards could show ads in the night sky

Look up at the night sky in 2020 and you might see an ad for McDonald's floating among the stars. A Russian startup is working on a project that uses a constellation of small satellites in low-Earth orbit to create glowing ads.
Emerging Tech

New brainwave reader tells teachers if students are concentrating

Massachusetts-based startup BrainCo has developed brainwave-reading headbands which can reportedly help reveal if students are concentrating in class. Here's how they're being used.
Emerging Tech

Fears about kids’ screen use may have been overblown, Oxford researchers find

Many people take it as gospel that digital technologies are harmful to young people’s mental health. But is this true? A recent study from the University of Oxford takes a closer look.
Emerging Tech

Meet Wiliot, a battery-less Bluetooth chip that pulls power from thin air

A tiny chip from a semiconductor company called Wiliot could harvest energy out of thin air, the company claims. No battery needed. The paper-thin device pulls power from ambient radio frequencies like Wi-Fi, Bluetooth, and cell signals.
Emerging Tech

Hexbot is a modular robot arm that does everything from drawing to playing chess

Who wouldn’t want their own personal robot arm to do everything from laser engraving to competing against you in a game of chess? That's what Hexbot, a new modular robot, promises to deliver.