Everything we officially know about IKEA’s cardboard disposable camera

IKEA Knappa Camera

Last week, a member of the press revealed what looks to be a toy digital camera made with a cardboard body from IKEA. We now have the official details of the product, slated to be given away in stores later this year.

Designed by Jesper Kouthoofd, the KNÄPPA (which incidentally sounds like Snap-pa) disposable digital camera measures 4.13 by 2.56-inch and is held together with two plastic screws. It is capable of taking 2.3 megapixel images, and the entire system runs on a single circuit board that contains the functionality programming and camera sensor. The memory, as we know, is capable of up to 40 pictures before users have to manually transfer them out to their computers using the foldaway USB stick on the upper corner. To clear the photos, insert a paper clip or a similarly thin stick into the reset button and hold for five seconds to reset the memory. The battery is as we suspected: It doesn’t look like the design allows for replacement without ripping the cardboard body so once the juice is up, it’s time to recycle the camera.

IKEA Knappa CameraTo prevent the eco-friendly camera from taking its own pictures while stored in your bag or pocket, the shutter button doubles as the power button. Holding the button down for a few seconds turns it on before the clicking actually snaps photos. Each photo is a three second exposure, and takes eight seconds to process so obviously users should be aware the camera is as budget as budget comes. Good thing you don’t have to pay for it!

Lucky IKEA customers might be able to experience the KNÄPPA in the near future as the company is planning to give away limited supplies in stores to promote the new PS 2012 Collection. The camera comes as part of the new line’s campaign to encourage people to take photos of IKEA furniture and share images worldwide. Sorry to disappoint those who were hoping to buy the cameras in bulk to use for photo projects or as a wedding table accessory. Despite this venture along with the UPPLEVA entertainment system, an IKEA spokesperson told BBC the products are not the Swedish company’s “move into selling any digital equipment.”

Below is the promotional video in which the designer Kouthoofd pokes fun at the low-budget design of the KNÄPPA, indicating that the equipped zoom function requires the extension of the photographer’s arms and image stabilization involves resting the camera on a chair. They’re so good at making fun of themselves!

Emerging Tech

Death from above? How we’re preparing for a future filled with weaponized drones

Drones are beginning to enable everything from search & rescue, to the delivery of medicines to hard-to-reach places. But they are also being used as cheap, and deadly flying bombs. How can we defend ourselves?
Photography

Free your digital memories, and frame them, with the best photo printers

Printed photos are experiencing a revival at the moment, but you don’t need to go to a special lab. Here’s our favorite options for making quality prints, from pocket-sized printers to wide-format photo printers capable of spitting out…
Photography

The best mirrorless cameras pack all the power of a DSLR, minus the bulk

Mirrorless cameras offer a lot of photography firepower, inside a compact body. Explore the best mirrorless cameras, from the pro-level to the beginner-friendly shooters, in this guide.
Product Review

LG's new V40 has 5 cameras, but ThinQ twice before you buy

The LG V40 ThinQ has five cameras -- three on the back and two on the front. This makes it one of the most versatile camera phones LG has released to date, and it’s creatively fun to use. Read on for more in-depth analysis.
Photography

When you're ready to shoot seriously, these are the best DSLRs you can buy

For many photographers the DSLR is the go-to camera. With large selection of lenses, great low-light performance, and battery endurance, these DSLRs deliver terrific image quality for stills and videos.
Emerging Tech

Behind the unsettling sci-fi landscapes of Simon Stalenhag’s ‘Electric State’

The narrative artbook follows the journey of a young traveler, Michelle, and her robot, Skip, as they head west to the Pacific coast through an alternative America torn apart by civil war and the trappings of military-grade virtual reality.
Emerging Tech

Awesome Tech You Can’t Buy Yet: A.I.-powered cat toys, wallets, food containers

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!
Emerging Tech

Get your head in the clouds with the best vaporizers for flower and concentrates

Why combust dead plant matter when you could vaporize the good stuff and leave the leaves behind? Here's a rundown of the best vaporizers money can buy, no matter what your style is.
Emerging Tech

Get one of the best cheap drones you can buy, and cry less when you crash

Want to get in on all this hot drone action, but don't want to spend half a paycheck to make it happen? There are actually lots of feature-packed budget options. Check out this list of the best drones under $500.
Emerging Tech

Here are the best (and least likely to explode) hoverboards you can buy

With widespread reports of cheap, knock-off Chinese hoverboards exploding, these self-balancing scooters may be getting a rough reputation. They're not all bad, though. Ride in style with our picks for the best -- and safest -- hoverboards
Product Review

Parrot Anafi drone review

It’s definitely not perfect, and there are a few little things that could be improved, but even so, Anafi is unquestionably the best drone that Parrot has ever made.
Emerging Tech

Looking for a good read? Here are the best, most eye-opening books about tech

Sometimes it's sensible to put down the gadgets and pick up a good old-fashioned book -- to read about the latest gadgets, of course. Here are the tech books you need to check out.
Emerging Tech

SpaceX Starlink: Here’s everything you need to know

SpaceX Starlink is the name of Elon Musk's ambitious plan to blanket the globe with high speed broadband internet via a network of satellites. Here's everything you need to know about it
Emerging Tech

Flying food: Uber has set a target date to use drones for meal delivery

Uber is better known for transporting people around town, but it also has a growing meal-delivery business called UberEats. It currently uses drivers and cyclists to deliver the food, but also has plans to use drones.