Skip to main content

Amazon Prime Day 2020 date discovered — and it’s a lot sooner than you thought

After months of anticipation, it looks like we finally know when Amazon Prime Day 2020 will be and it’s less than a month away! According to four people with knowledge of Amazon’s plans, who spoke to CNET, the sales event will kick off on Tuesday, October 13.

That’s based on the principle that Amazon has blocked vacation time for all its full-time warehouse workers between October 13 and October 20, as spotted in an informative Reddit post.

Amazon is being predictably cagey, declining to comment on the date with a short statement telling customers to “stay tuned for more details on Prime Day,” but all signs are pointing to it being less than a month away.

Prime Day usually happens in mid-July but due to the coronavirus pandemic, it was delayed due to Amazon having enough to deal with from a continuing surge in online orders, as well as the need to implement various safety protocols to protect its workers from the virus. Now that Amazon has gotten on top of things and shipments are back on track with extra staff on board, it’s the ideal time for Amazon to relaunch everyone’s favorite sales event.

While normally Prime Day is there to help with the slow sales season that summer usually brings to retail, this time around, we think Prime Day is going to be a huge deal for everyone. With more people than ever working from home, more people online, and more people keen to indulge in some retail therapy, we should see some great offers here.

The sale will come shortly after Amazon’s annual fall product launch which is this Thursday, September 24, and should unveil some great new Alexa-infused technology. Fingers crossed that we see some of those items discounted next month. There’s no word yet on how long Prime Day will last but last year’s sale was extended to 48 hours so we’re hopeful it will be that length again.

Either way, we’re sure to see great discounts on the latest TVs, speakers, cameras, laptops, and pretty much everything else you can imagine. Of course, we’ll keep you informed on all the best deals.

Editors' Recommendations

Jennifer Allen
Jennifer Allen is a technology writer with over 10 years of experience. She primarily writes about the best deals coverage…
26% of all Americans will shop Amazon Prime Day deals, data reveals

America is shopping again, and Prime Day could be the best day to do it. This year, with the pandemic waning, consumer spending is up more than 10%, with many folks looking to Prime Day deals as the perfect way to get way more for way less. The newest research from Finder’s Amazon Prime Day Shopping Report estimates that 26% of all American adults, that’s a whopping 67.7 million people, are planning to shop Amazon Prime Day sales. People will rush to the world’s biggest retail site to take advantage of sales on its biggest day — will you be one of them?

There’s a reason more than a quarter of the population will be taking advantage of sales on Amazon Prime Day — they are often wider and deeper than the sales we see on any other day of the year. The same survey, which was taken nationally, with over 2000 Americans taking part, revealed that 11% plan on buying an Amazon product or service, with 1% intending to go for both! Furthermore, 8% say that they will be buying one of Amazon’s tech products, like an Amazon Echo smart speaker, or a Kindle Paperwhite. That means that you’re far from alone if you’ve been waiting for Prime Day with an eye on some great new tech, or to upgrade your Amazon Prime services.

Read more
Amazon announces official Prime Day 2021 dates
Prime Day Deals

Today Amazon announced that Prime Day 2021 will be June 21 and 22. The event is set to be the biggest Amazon sales event of the year, with hundreds of Prime Day deals expected.

Prime Day is Amazon's exclusive shopping holiday. The event rivals Black Friday and Cyber Monday in terms of potential savings. The event gets bigger and bigger every year, so we have high expectations for 2021.

Read more
Amazon changed the Prime Day 2021 date (again)
Prime Day Deals

Introduced in 2015 in honor of Amazon's 20th anniversary, Prime Day has become an annual smorgasbord of shopping deals on par with Black Friday. Accessible exclusively by Prime members (but who doesn't have a Prime membership these days?), it was initially held for only 24 hours, but its popularity caused Amazon to expand it to two days.

Unlike Black Friday, which, although now a week-long event, is still the same day every year, the exact date of Prime Day has proven to not be set in stone. Although it was initially held on July 15, it was on July 12 in 2016 and July 11 in 2017. In 2018, it was moved to July 16 so as to not conflict with the World Cup Final. It returned to its original date of July 15 in 2019 but was expanded to two days, while in 2020, Amazon pushed the event back to October 13 and 14 as a result of the COVID-19 pandemic. While this year the shopping extravaganza was expected to return to its July dates, Recode recently announced that sources have revealed that Prime Day 2021 may very well come early -- in June!

Read more