Yahoo launches Axis, a visually stunning “search browser”

 Yahoo Axis Chrome plugin

Launched as an application for the iPhone and iPad as well as a plug-in for Internet Explorer, Chrome, Firefox and Safari, Yahoo has rolled out a Web browser designed to display search results in a visual form instead of simple text. Called Axis, Yahoo has eliminated the traditional step of scrolling through a list of links in order to find the correct page. Instead of text, the user views image previews of the top search results and can scroll through new previews a few images at a time. The user then clicks or taps on the image preview to load a page. 

iPhone Axis resultsOn the iPhone and iPad platforms, the Axis application is a full-fledged browser. The interface includes a search bar at the top of the screen and naviation tools at the bottom of the screen. Axis users can also log into the application in order to share bookmarks between different platforms.

The My Bookmarks section includes folders for favorite sites as well as a list of sites or articles that can be marked to check out later. The user can add a site to either folder by clicking the Star button next to the search bar. The user can also browse through all bookmarks easily by accessing the custom Home page within the navigation options at the bottom of the screen.

Taking advantage of the visual nature of the application, Yahoo has also included an option to “Pin” a site to Pinterest at the bottom portion of the navigation. The Axis user can also send the site to someone via email, but other social sharing options like Facebook aren’t included within the interface of the iPhone version. Searches can be continued from other platforms if the user wants to view a Web page on a larger screen. For instance, an Axis user browsing on an iPhone can click the “Continue from iPhone” button on the plugin version of Axis within a mainstream Web browser.

The plugin version is extremely similar in design to the iOS application. After installing the plugin from the main Axis page, a small overlay appears in the bottom left hand corner of the Web browser screen after a page fully loads. The user can type a search term in the overlay window and immediately launch the visual search function. The overlay expands to cover the lower portion of the screen, but doesn’t force the user to stop viewing the current page.

Considering Yahoo still generates over one billion dollars a year in search-related advertising, this is a bold direction for the company. Since there are no traditional search result pages, Yahoo may have to shift their advertising model to include visual advertisements within Axis. At launch, Yahoo is only including Yahoo Shopping results within the visual image previews and seems to be focusing on the user experience rather than revenue generation. According to the company, the Android version of Axis is still under development. However, Yahoo may find Google resistant to a new mobile browser on Android products that doesn’t default to Google search. Anyone interested in checking out the plugin or mobile application should visit this page.

Yahoo Axis concept
Social Media

Like a pocketable personal stylist, Pinterest overhauls shopping tools

Pinterest shopping just got a bit better with a trio of updates now rolling out to Pinterest. The first replaces Buyable Pins with Product Pins for more features, including knowing whether or not a product is in stock.

Protecting your PDF with a password isn't difficult. Just follow these steps

If you need to learn how to password protect a PDF, you have come to the right place. This guide will walk you through the process of protecting your documents step by step, whether you're running a MacOS or Windows machine.

Your ‘Do Not Track’ tool might be helping websites track you, study says

New research from the "Do Not Track" features embedded in popular browsers are being ignored, opening up the possibility of consumers having their information targeted by specific ads based on their web histories and cookies. 

Jump into an internet DeLorean and play free Commodore 64 games online

The Internet Archive has added more than 8,800 full Commodore 64 games to its software library. Here's how you can play them completely free in your browser without the need for a joystick.

Need a quick battery boost? Try one of our favorite portable chargers

Battery life still tops the polls when it comes to smartphone concerns. If it’s bugging you, then maybe it’s time to snag yourself a portable charger. Here are our picks of the best portable chargers.

Which new iPhone is the best? iPhone XS vs. iPhone XS Max vs. iPhone XR

Apple has three new iPhone models to choose from this year, making the choice a little harder than usual. What's the difference between the iPhone XS, the iPhone XS Max, and the iPhone XR, and which is best?
Product Review

Huawei’s monster Mate 20 X makes the Galaxy Note 9 look small

The Huawei Mate 20 X has a 7.2-inch screen, but is surprisingly manageable to hold, yet still a little too big to carry around. Huawei’s pushing the phone’s ability as a mobile gaming handheld, challenging the Nintendo Switch.

Google may charge up to $40 per Android device for app suite following EU ruling

Google announced that it will be charging Android device manufacturers in Europe a licensing fee to use its apps and services. The announcement is part of an effort to comply with new European Commission regulations.

Need a do-over? Here's how to factory reset an iPhone, from XS on down

Resetting an iPhone can alleviate all sorts of software woes, and wipe away personal data should you sell your device or give it to someone else. Here's how to factory reset an iPhone from within iOS or iTunes.

How to sell your old Google Pixel or Pixel 2 for the most money

So, it's time for a expensive new smartphone, and you'd like to partially fund the purchase by selling your old Google Pixel. Find all the information you need to get as much money as possible for your Pixel or Pixel 2 here in our guide.

The OnePlus 6T is coming a day earlier, event moved to October 29

According to a recent report, the launch of the OnePlus 6T could be different from any other OnePlus launch in history. How? It could have the backing of a major U.S. carrier. Here's everything we know about the OnePlus 6T.

Sprint now lets you add Hulu's Live TV service to your unlimited plan

Sprint recently introduced three new data plans to its roster -- Unlimited Basic , Unlimited Plus, and Unlimited Premium. Here, we break down your options to help you decide which one is best for you and your family.

Camera shootout! Testing the latest Pixel, iPhone, and Galaxy Note in real life

Which takes the best photos, the Pixel 3 XL, iPhone XS Max, Galaxy Note 9, or Pixel 2 XL? We put the cameras on all these top-notch phones through their paces to see which performs best in the real world, from low light to portrait mode…

Sams's Club offers $100 gift cards for iPhone XR pre-orders

After months of rumors and speculation, Apple has finally taken the wraps off of the new iPhone XS, iPhone XS Max, and iPhone XR. Now that the phones are out, you might be wondering how you can get them for yourself.